Eryn Billings
416-***-**** ************@*****.***
www.erynbillings.com
Toronto, Ontario
Eryn Billings is an experienced PR, marketing, advertising and communications professional with expertise in digital strategy, project management and client services. Eryn has successfully expanded digital offerings and grew ROI for corporations, non- profits, startups, agencies, and global brands.
Eryn's unique blend of sales, project management, creativity, branding, strategic thinking, media relations, and market understanding makes her a valuable asset to any organization.
EDUCATION
Diploma Television Broadcasting
Algonquin College
09/2000 - 05/2002
Bachelor Journalism
Toronto Metropolitan University
09/2003 - 05/2006
Certificate The Art of Blogging
OCAD University
01/2007
EXPERIENCE
Senior Publicist
Stantec
10/2023 - 06/2024 Toronto, ON
https://www.stantec.com
Supported Stantec's Buildings PR BOU by creating press releases, media kits, and other promotional materials for global projects.
Clients: NVTA, General Fusion, The Ben Stelter Proton Facility & Neuroscience Centre of Excellence in Edmonton, Allegheny County Health Department (ACHD), Prince George's County Public School System (PGCPS), Yale University Kline Tower and The California Military Department (CMD) HQ site. Developed and implemented public relations strategies to increase internal and external awareness for a new brand refresh.
Digital Consultant (Canada Digital Adoption Program) Trendspire Inc.
08/2023 - 01/2024 Toronto, ON
https://www.trendspire.com
Partnered with Trendspire Inc. to advise CDAP clients in need of digital transformation to increase ROI.
Evaluated client needs and expectations, establishing clear goals for each consulting engagement.
Sold consulting services for CDAP grants for SMB's to unlock a $100K interest-free loan.
Account Director
MRM
02/2023 - 06/2023 Toronto, ON
https://www.mrm.com
Led integrated account management and communication strategies for the launch of EV Live (GM Electric Vehicle Virtual Showroom) in Canada. FIND ME ONLINE
www.linkedin.com/in/erynbillings
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@ilovemediainc
YouTube
https://www.youtube.com/user/erynbillings
SKILLS
MS Office Microsoft 365 MAC OS
Confluence / JIRA CISION MuckRack
Zoho One ClickUp PostBeyond
Monday.com Slack AEM Cloud
Google Analytics Meta Business Manager
LinkedIn Campaign Manager X Analytics
YouTube Studio Analytics
LANGUAGES
English
Native
French
Intermediate
PASSIONS
Marketing & Communications
Project Management
Client Services
Content
ADVISORY BOARDS
Board Member
KYP
01/2010 Toronto, ON
https://kyp.ai
Discuss brand strategies around KYP engagement
solutions to increase ROI as a start-up company.
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EXPERIENCE
Account Director
BAM Strategy
2022 Toronto, ON
https://bamstrategy.com
Grew PNL's within a new advertising category in health called Digital Therapeutics
(DTx).
AKILI Interactive: Grew EndeavorRx, the first FDA approved prescription video game treatment for children with ADHD.
Innovaderm Research Inc.: Grew the account by 40% to expand in-market campaigns for new dermatological clinical trials, therapies and safe treatments. Senior Content Project Manager
Sonova International
02/2020 - 2022 Toronto, ON
https://www.sonova.com
Managed sprint cadences, resources and budgets between digital AOR Critical Mass and internal brand C-Suite executives.
Worked with 100+ global stakeholders across creative, strategy, UX, and analytics teams to facilitate the implementation of innovative digital campaigns, strategies and new websites leveraging the Adobe Cloud platform. The role extended beyond project management to include active participation in brainstorming sessions, research, and the contribution of content ideas tailored to resonate with specific target audience segments.
Account Director
Doner North
02/2020 - 08/2020 Toronto, ON
https://donernorth.com
Collaborated closely with cross-functional agency teams such as: Creative, XM, strategy, shopper marketing, and production.
Efficiently managed client requests while ensuring cohesive campaign execution. Account leadership for shopper marketing campaigns with the support of three digital resources, enabling the successful management of MPAs (Master Purchase Agreements) and SOWs.
Digital Consultant
Shoppers Drug Mart Beauty Division
04/2018 - 02/2019 Toronto, ON
https://www.shoppersdrugmart.ca
Developed a retail focused corporate Instagram beauty playbook for National stakeholders.
Managed Master Purchase Agreements (MPAs) for creative and content initiatives to outline relevant terms and scope of creative and content services for the program.
The playbook provided a framework for content creation, posting schedules, brand voice guidelines, and compliance with paid media vendors. Account Director
Sid Lee
10/2017 - 03/2018 Toronto, ON + Korea
https://sidlee.com
Client: Samsung (Korea / Toronto).
Led a team of three resources (A Program Director, Content Strategist & Graphic Designer) to manage ongoing content requests from Samsung clients based in Seoul, Korea.
The role extended to liaising with Google / YouTube in the UK to oversee the first global YouTube video migration project for Samsung's global stakeholders. It required an ability to navigate partnerships with external platform vendors and ensure the successful implementation of digital initiatives on behalf of clients. ADVISORY BOARDS
Advisor
Resort Owners Group
01/2014 Toronto, ON
https://x.com/resortownersgrp
Resort Owners Group was a Canadian company that
revolutionized the resort home industry through their unique platform approach. The company created a
global brand for resort vacation homes in premier
resort destinations across Canada, US, Mexico,
Caribbean, Europe and Asia.
MY LIFE PHILOSOPHY
Your favorite quote
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EXPERIENCE
Senior Digital Producer
Diamond Marketing Group
05/2017 - 10/2017 Toronto, ON
https://www.experiencediamond.com
Produced social and digital campaigns for TD Insurance (TDI). Led production timelines for all digital executions and managed vendor relations with studios.
Remained composed, polished and productive, even during moments of high pressure.
National Director, Digital
TMP Worldwide
01/2016 - 01/2017 Toronto, ON
https://dc.tmp.com
Provided clients such as RBC, Scotiabank, BDC, Amazon, Gap and VMware with end- to-end technology and advertising solutions to help employers better hire talent. Led new client pitches with the VP, Sales and SVP, Client Services in San Francisco.
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