Ruchira Biswas
UX Designer
***************@*****.***
San Francisco, CA
Portfolio: ruchirabiswas.com
LinkedIn: Ruchira Biswas
WORK EXPERIENCE
Wikimedia Foundation, Product Designer January 2024 – August 2024 San Francisco, CA
● Led the UX design and research to leverage Wikimedia's open-source knowledge, empowering 4.3+ billion Gen-Z users to engage critically with information beyond traditional academics.
● Organized and facilitated co-design research workshops with 20+ learners and educators, utilizing impact-assumption mapping and anti-oppressive practices to understand their needs and decision drivers.
● Developing a feature with Wikimedia's Product Team to encourage Gen-Z readers to explore comprehensive topic coverage, fostering informed opinion forming and significantly boosting readership by 25%. Deloitte Digital, UX Designer Consultant April 2023 – July 2023 Bangalore, India
● Optimized and minimized the complexity of the mobile and web checkout and registration process for both business and consumer users across five user archetypes for a chemical e-commerce giant, Ecolab.
● Presented to clients and led stakeholder calls, collaborating with a global team of 15+ experts from chemical e-commerce (Ecolab) and Deloitte US studios.
Deloitte Digital, UX Designer Analyst June 2021 – April 2023 Bangalore, India
● Leveraging UX and visual design to simplify complex information for 3 primary flows for the California Department of Healthcare within two months. Conducted meetings with 30+ stakeholders and SMEs to assess system complexity. Led the collaborative team ideation to define our how-might-we's and build an inclusive healthcare assessment and resources dashboard.
● Led as the sole UX designer to elevate the experience, build a cohesive design language across 150 screens within 3 months for a legacy transportation website of Maryland Government.
● Achieved reduction in turnaround time by standardizing design systems for AT&T and Chipotle to improve project timeline. Freelance, UI/UX Designer December 2020 – January 2022 Remote
● Redesigned a legacy philanthropic website for Chinmaya International, refining 80 screens, using UX design and user testing, resulting in 30% decrease in primary user flow bounce rate.
● Conceptualized interactive industrial safety platforms for AI enterprise startup, IntersectIQ, that helped secure clients worth 150,000 USD like JSW Steel and Nucor Steel.
Wipro, Junior Software Engineer September 2020 – May 2021 Pune, India
● Built an employee data repository for 20,000 internal users for telecommunication company,Telstra on HTML/CSS/React. EDUCATION
California College of the Arts, Masters of Design, Interaction Design August 2023 – August 2024 San Francisco, CA
Vellore Institute of Technology, Bachelor of Technology, Electronics and Communication Engineering July 2016 – April 2020
Vellore, India
SKILLS
● Design & Research: Design System, Empathy Mapping, Service Blueprint, User Interviews, Information Architecture, Prototyping, Research Synthesis, Social Innovation Design, Systems Design, User Journey, UX Research, Prototyping
● Coding: HTML/CSS (Basic to Intermediate level), JAVA
● Tools: Adobe XD, Azure DevOps, Figma, Firefly, Framer, Illustrator, Sketch, Webflow, Zeplin AWARDS
● Deloitte: Received two Employee Spot Awards for Outstanding Contribution during my tenure as a UX Designer in Ecolab and for an internal employee engagement project’s design.
● Outstanding Startup Impact Award Recipient: Received this for our Wikimedia project ‘Shape the Future of Education’ and a
$2,500 grant to conduct thorough research, testing and design. TALKS & LEADERSHIP
● Talks: Facilitator of Design Sessions at Crater content studio (July 2022–March 2023); Presented at SF Climate Week (2024)
● Leadership: State Educational Support Fellow and Mentor at Make a Difference (2017-2020); Co-founder and Lead at SPECares NGO (2017-2018); Global Educational Volunteer to Sri Lanka from AIESEC India Chapter (2016 - 2017)