JASON DALEY KENNEDY
Los Angeles, CA 310-***-**** *****@*****************.***
PROFESSIONAL EXPERIENCE
NIGHTKAP ENTERTAINMENT/JASON DALEY KENNEDY LOS ANGELES, CA [2010 - PRESENT] PRESIDENT
Produce large-scale events and activations with out-of-the-box creative enhancements to impress and influence attendants, sponsors, and clients alike. Clients Include: THE EQUINOX GROUP/SUPERMOUTH SAN DIEGO, CA [2022]
Served as the experiential producer for the launch of the brand Supermouth, ideating activations at Padres Park, managing budgets, and sourcing all aspects of production for events there and throughout San Diego to serve as the year-long launch of the family dental brand. TOYOTA FINANCIAL SERVICES
Created and executed a myriad social impact initiatives for the organizations varied pillars of giving:
“MODELS OF PRIDE” FOR THE LA LGBT CENTER & USC LOS ANGELES, CA [2013- 2018] GIRL SCOUTS OF AMERICA LAUNCH & CORRESPONDING DIGITAL CONTENT LOS ANGELES, CA [2014]
“COMMUNITY DAYS” FOR THE BOYS & GIRLS CLUBS OF SOUTHERN CALIFORNIA LOS ANGELES, CA [2013]
“DIPLOMAS TO DEGREES” FOR THE BOYS & GIRLS CLUBS OF NORTH AMERICA BALTIMORE, MD [2012]
“100 HRC RATING” FOR THE HUMAN RIGHTS CAMPAIGN LOS ANGELES, CA [2012] HARRY BELAFONTE’S SANKOFA NEW YORK, NY & ATLANTA, GA [2016] Worked with EGOT winner/humanitarian Harry Belafonte and his non-profit sankofa.org to launch a Social Justice Music & Arts Festival in Atlanta GA. Some highlights include: COLLABORATIVE MANAGEMENT OF MULTI-MILLION DOLLAR BUDGET AND PRODUCTION OF ACTIVATIONS FOR ART FESTIVAL AND SOCIAL JUSTICE VILLAGE, FEATURING OVER 40 LOCAL AND NATIONAL NON-PROFITS AND COMMUNITY ORGANIZATIONS AIMED AT BRINGING JUSTICE TO THE UNDERSERVED. HELPED MANAGE PROCUREMENT AND COORDINATION OF FESTIVAL STAGE ACTS INCLUDING JOHN LEGEND, COMMON, CARLOS SANTANA, DAVE MATTHEWS BAND, ALOE BLACC AND MANY MORE. WORKED AS A LIAISON FOR MR. BELAFONTE TO THE PRODUCTION TEAM AND WORKED WITH ON-GROUND PRODUCTION Team.
LA COUNTY DEPARTMENT OF PROBATION “FOSTERING HOME” SPOTS LOS ANGELES, CA[2019] Directed and produced 4 spots for the state-funded initiative called “FOSTERING HOME”. FULL-SCALE PRODUCTION INCLUDING SOURCING CREW AND LOCATIONS, CASTING, AND EDIT PRODUCED AND DIRECTED SPOT FOR ON-AIR AND DIGITAL TO BE USED FOR SEVERAL YEARS SCRIPTING AND POLISHING CLIENT DIRECTION FOR STORY EDITS EXPERT EXPERIENTIAL/EVENT PRODUCER
INNOVATIVE ART + SOCIAL JUSTICE EVENT PRODUCER +
BOARD MEMBER
AWARD-WINNING CONTENT CREATOR
DETAIL ORIENTED PROJECT / ACCOUNT MANAGER AND
OPERATIONS EXECUTIVE
MULTI-FACETED MARKETER + MEDIA PRODUCER
Skilled range of experience in experiential, stage and live- event production, as well as digital, film and commercial content production, across myriad industries
Results-driven and award-winning event and content creative direction, steeped in a unique blend of marketing and mindfulness
Mindful, innovative and strategic department and
organization lead with over fifteen years of experience in campaign, event, and media production and additional decade experience in project, operation, and change management
LIFT COMMUNITIES LOS ANGELES, CA & NEW YORK, NY [2013-2017] Worked with the organization who lifts families out of poverty to create content and events in Los Angeles and New York.
PRODUCED INAUGURAL AND SUBSEQUENT LIFT:ART EVENTS, COMBINING ENTERTAINMENT INDUSTRY, ART CREATED AND SUCCESSFULLY EXECUTED LIFT:TASTE, A REVAMP OF THE 15-YEAR OLD ORGANIZATIONS ANNUAL GALA
HELPED LAUNCH THE LOS ANGELES CHAPTER WITH 4 EVENTS, INCLUDING THE ANNUAL LIFT:ART AUCTION PBS LOS ANGELES, CA [2018]
Directed and produced content for the PBS initiative on foster-care, called “To Foster Change”. FULL-SCALE PRODUCTION INCLUDING SOURCING CREW AND LOCATIONS PRODUCED AND DIRECTED SPOT FOR ON-AIR AND DIGITAL
DIRECTED AND CONDUCTED ALL INTERVIEWS
FOSTERMORE LOS ANGELES, CA [2015-2018]
Created the award-winning “Make Fostering Part of the Story of Your Life” commercial campaign for this ABC/Disney backed initiative aimed at removing stigma around kids in foster care and encouraging people to become foster parents and mentors.
IDEATED CAMPAIGN USING 1DIRECTION HIT “STORY OF MY LIFE” AND HELPED SECURE GRATIS RIGHTS VIA INDUSTRY CONTACTS
PRODUCED AND DIRECTED 8 SPOTS IN 3 CITIES OVER 2 YEARS WINNER: CYNOPSIS SOCIAL GOOD AWARD: BEST SPOT : 60+ HERE! MEDIA – THE OUT 100 NEW YORK, NY [2012]
Full-scale production and creative direction of the celebrated OUT100 Party CREATED A MUSEUM GALLERY-STYLE EVENT TO SHOWCASE THE 100 WINNERS OF 2012. WORKED WITH THE HERE! MEDIA MARKETING TEAM, AS WELL AS 6 MAJOR CORPORATE SPONSORS TO FACILITATE A PRESS-SAVVY EVENT
SECURED SECOND LOCATION DUE TO HURRICANE SANDY, AND FULLY EXECUTED EXCITING EVENT HOLLYWOOD RUSH LOS ANGELES, CA [2010 - 2012]
Created, strategized, organized and produced celebrity-filled performance event that raised money for The Baby Dragon Fund, which fuels programs of the LA LGBT Center RAISED OVER $250K IN 2 YEARS OF EVENT
SCORED SPONSORSHIP TO FULLY COVER COST OF EVENT
SECURED MULTIPLE LEVELS OF TV & FILM TALENT GENERATING AN AVERAGE OF 76.1 MM UNIQUE MEDIA IMPRESSIONS, GENERATING AWARENESS AND FUNDS FOR THE BENEFACTOR COO - SEYMOURE LOS ANGELES, CA [2022 - PRESENT]
Utilizing my experience in Neuro- Linguistics Programming, mindfulness education, and organizational development, led C-suite executives in strengthening the foundations of their teams while coaching them through business growth.
HELPED BRAND EXPAND IN MULTIPLE PRODUCT LINES
MANAGED CLIENT RELATIONS FOR PRESS EVENTS IN NEW YORK AND LOS ANGELES AS WITH OTHER CONTRACT CLIENTS, CREATED AND LED CORPORATE RETREATS FOR GROWTH AND DEVELOPMENT THE EQUINOX GROUP LOS ANGELES, CA [2010 - 2014]
GROUP ACCOUNT DIRECTOR HEAD OF PRODUCTION
Produce marketing and advertising campaigns for major entertainment industry players. Responsibilities include client management of cable network upfront production, studio promotions, franchise and brand planning. Also responsible for client services, strategy, account management, new business and fiscal responsibility. Became cable network upfront and major studio film promotions experts. Clients include Style, Walt Disney Studios, Sony Pictures, Fox, CNBC, and more.
SUCCESSFULLY GREW COMPANY FROM 2-MAN TEAM TO A 10-PERSON IN-HOUSE SHOP WITH A POOL OF FREELANCERS WITHIN 10-MONTH PERIOD IN ORDER TO SUPPORT RAPID BUSINESS GROWTH HELPED SECURE ACCOUNTS AND PROJECTS TO PROVIDE A 62% PROFIT MARGIN EDUCATION & PROFESSIONAL TRAINING
UNIVERSITY OF NORTH CAROLINA – WILMINGTON
B.S. BUSINESS ADMINISTRATION - Marketing
PROFESSIONAL AFFILIATIONS & HONORS
CERTIFIED IN NEURO-LINGUISTIC PROGRAMMING
BOARD OF DIRECTORS, FOUNDATION FOR THE AIDS MONUMENT BOARD OF DIRECTORS, THE GATHERING FOR JUSTICE
GUEST SPEAKER AND HOST FOR MAJOR STUDIOS, BRANDS, NON-PROFITS AND COMMUNITY THOUGHT-LEADERS