Digital Marketing Professional
Resume:
EMPLOYMENT HISTORY
PROFESSIONAL SUMMARY
SKILLS
Search/Social Advertising
DEC 2014 - DEC 2015
Inbound Marketer & Front End Developer, Codal, Chicago JAN 2015 - MAR 2017
Digital Marketing Manger, Telarus Solutions, Chicago MAR 2017 - FEB 2023
Paid Media Manager, Reputation.com, Chicago
FEB2023 - DEC2023
Product Service Delivery Manager, Reputation, Chicago Linkedin.com/in/dsuffern
***********@*****.***
Spearheaded innovative marketing campaigns, enhancing client visibility Employed SEO strategies, boosting inbound traffic for clients Managed CMS platforms, ensuring seamless website operations Pioneered front-end development, improving user experience Contributed to business growth by driving digital marketing initiatives Managed multiple high-value accounts, directing $25MM annual budgets across various advertising platforms.
Optimized media budget allocation towards diverse targets such as CPA, Revenue, or EBITDA, ensuring financial efficiency.
Collaborated with clients to create ROI frameworks, facilitating comprehensive attribution analysis.
Achieved over 50% YoY account growth for several years, demonstrating exceptional performance and client satisfaction.
Designed and implemented dynamic reporting solutions, integrating multiple channels/platforms to illustrate multichannel growth. Spearheaded inbound marketing campaigns, boosting internal efficiency Crafted and implemented PPC, Retargeting, Display Advertising campaigns, enhancing client engagement
Maintained company's web presence, ensuring smooth operations Managed WordPress development for clients
Analyzed and reported on custom analytics, optimizing data management solutions Created responsive HTML emails, improving client communication Drove SEO strategy, improving website ranking and traffic Spearheaded client-focused paid media strategies, fostering effective communication and reporting.
Innovatively designed and deployed new web templates, enhancing client's digital presence.
Responsible for C-Suite level website analytics reporting for clients Directed tagging strategy and execution, optimizing data collection. Boosted client's digital performance through strategic media efforts and advanced analytics.
Digital marketing leader with over 9 years of dynamic experience, adept at spearheading transformative digital strategies to elevate brand presence and drive engagement. Eager to apply a rich skill set and strategic vision to fuel the growth and success of future endeavors. SEO
CRO
Analytics
Email marketing
Project Management
Front End Development
DAVID
SUFFERN
D i g i t a l P r o f e s s i onal
EDUCATION
EMPLOYMENT HISTORY
AUG 2011 - JUN 2012
College of DuPage
JUN 2012 - MAR 2014
AUG 2009 - JUN 2011
Butler University, Indianapolis
Marketing Analyst/Digital Marketing Specialist, American Physician Institute, Oak Brook
Responsible for paid search campaigns, including retargeting and audience creation, boosting visibility and customer engagement.
Optimized SEO for a network of sites, enhancing online presence and driving organic traffic.
Conceptualized and executed PPC-specific landing pages and ads, improving click- through rates.
Managed Google Analytics Properties in a complex cross-domain tracking environment, ensuring accurate data collection and analysis. Developed and launched optimized emails for internal and external campaigns, increasing open rates and conversions.
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