Marketing Director Manager

RACHEL ELIZABETH DAVIS

*** **** ********* ** ***********, MO 65810 417-***-****

Highly accomplished Sales and Marketing Director with over 20 years of experience in driving revenue growth, market share expansion, and customer satisfaction. Proven ability to develop marketing and sales strategies, manage high-performing teams, and establish strong relationships with key customers and vendors. Major understanding of customer needs and creating solutions that meet those needs.

EXPERIENCE

Director of Sales and Marketing

Total Highspeed Internet Solutions Nixa, MO 05/2022 - Present Total Highspeed Internet Solutions is a locally owned internet provider in Nixa, Missouri. They provide highspeed internet services to rural communities in Southwest Missouri. The purpose of my role is to help drive all marketing and sales initiatives while increasing revenue and customer retention. I began my role as the Marketing Manager and was promoted after a need was presented.

• Developed and implemented new branding guidelines giving a fresh look to the company

• Built and developed sales strategies, new CRM and a sales playbook that increased sales by 28.5% in the first six months of my new role

• Decreased advertising expenses by $6k and created new strategies to help increase exposure

• Created new website and increased website traffic by 35% since January Owner and Operator

highfiveHUB Business and Marketing Consulting Springfield, MO 10/2008 - Present HighfiveHUB’s vision is to bring inspiration and innovation to every entrepreneur. From small businesses to large corporations, we enhance our clients' lives by offering creative competitive solutions through marketing, business coaching and financial consulting.

• Create and wrote curriculum to help create a positive culture in a workplace

• Create and wrote curriculum to help improve the overall business and financial forecasting

• Worked with clients to develop business branding for small businesses to large corporations Marketing and Communications Director

Discount Freight and Grocery Ozark, MO 01/2020 - 08/2020 Discount Freight and Grocery is a huge discount grocery store located in Ozark, Missouri. They purchase in bulk from places such as Walmart, Amazon, and large wholesalers on items that are on the verge of expiration or no longer being sold. My time at Discount Freight was a huge learning experience for me as this role hit right during the beginning of Covid.

• Developed and implemented brand exposure both locally and regionally

• Created, developed, and maintained marketing and communication strategies using social media and more

• Took social media presence from 11000 to 16000 in three months

• Increased sales by 28% from Q4 of 2019 to Q2 of 2020

• Drove revenue to the most profitable month in company history from $250k to $800k Owner, Chief Operating Officer, Marketing Director King Maintenance Management 01/2015 - 08/2019

King Maintenance Management was a family-owned commercial cleaning business until I sold my portion in 2019. The business was purchased with seven employees and over four years grew to 75 employees and serviced over 57 commercial locations across Southwest Missouri and Northern Arkansas.

• Write, developed, and implemented new employee handbook

• Created culture and employee appreciation program to reward employees for hitting goals

• Hosted company-wide events for clients and employees

• Created new website and increased revenue from $80k to $1.5 Million in 3 years

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