Jeff Tarlton
San Diego, CA ***** 619-***-****
*******.*******@*****.***
PROFESSIONAL
SUMMARY
High energy franchise development & sales professional with a relentless drive for results. Personable team player with extensive marketing, sales, administration, leadership, and customer service experience. Self-motivated with a ‘Whatever it takes' attitude. Management level franchise development with 20+ years of expertise in sales process, sales cycle, sales trend analytics and strategy across multiple industries.
Strategically minded with a well-tuned sense of competitive market analysis. Proven ability to work remotely as well as in a team setting. SKILLS
Franchise Development & 'Cradle to
Grave' Sales Process
Strong Organizational skills
Exceptional Presentation skills
Refined negotiation, conflict
resolution and results-oriented
problem-solving skills
Public Speaking
Enterprise Software / CRM
Management
Highly motivated to succeed
Quickly establish rapport & foster
trust with teammates and potential
partners
Multi-Tasking across teams
Story pitching
Relationship Building
Customer Relations
Strategic Planning
WORK HISTORY
Mahana Fresh - 2 yrs 11 mos
Director of Franchise Development Sarasota, FL 04/2021 to 03/2024
Reports to company CEO on Franchise Development activities.
Primary point of contact for all external Business Development inquiries.
Screen potential franchisees by analyzing market strategies, deal requirements, potential, and financials.
Research, design, and implement annual recruitment strategy.
Coordinates recruiting interviews, meetings, and events.
Manage FDD disclosure and documentation process.
Manages sales pipeline in CRM.
Works directly with prospective franchisees and partners.
Apply knowledge of fast casual and franchise space to continuously develop brand strategy.
Awarded 48 licenses post pandemic.
Enhanced team collaboration through regular communication, goal setting, and performance evaluations.
Worked closely with organizational leadership and board of directors to guide operational strategy.
Leveraged professional networks and industry knowledge to strengthen client relationships.
Raintree Franchise Experts - 1 yr 2 mos
Director of Franchise Development Denver, CO 03/2020 to 05/2021
Collaborated individuals (franchise designers to lead generators and franchise sales experts) who share same desire to become leading experts in fields in world of franchise development.
Ran Development for 2-3 different brands, simultaneously.
Awarded 10 licenses in 14 months during pandemic.
Enhanced team collaboration through regular communication, goal setting, and performance evaluations.
Worked closely with organizational leadership and board of directors to guide operational strategy.
Established departmental performance goals and provided feedback for underperforming areas.
Mahana Poke - 1 yr 3 mos
Director of Franchise Development Sarasota, FL 05/2018 to 08/2019
Reported to company President on Business Development activities.
Primary point of contact for all external Business Development inquiries.
Screened potential franchisees by analyzing market strategies, deal requirements, potential, and financials.
Awarded 34 Licenses to 3 groups prior to 1st store opening.
Established departmental performance goals and provided feedback for under-performing areas.
Facilitated cross-functional collaboration for improved decision-making.
Evaluated company documentation to verify alignment with regulatory requirements.
LemonShark Poke - 1 yr 0 mos
VP Franchise Development (interim) Los Angeles, CA 12/2017 to 05/2018
Oversaw all sales and business development of LemonShark Poke franchise system.
Direct responsibility to provide business consulting, sales, and support services to current and new franchise partners; promote collaborative, respectful relationships between franchise partners and LemonShark Franchising, LLC.
Responsible for developing and implementing franchising strategies and new market entry programs to assist in growing franchise sales; applying financial analysis to identify strengths and weaknesses in new business opportunities.
Responsible for leading, growing and developing Franchise Development team and meeting internal performance targets as established by management.
Highly engaged in leadership, operations, legal, sales, marketing, planning and execution.
Awarded 15 Licenses to 3 groups in 6 months.
Spearheaded cross-functional initiatives across departments to achieve business goals for bottom-line profits.
Aligned organizational objectives with company mission to increase business growth and integrate work strategies.
Resolved issues and recommended actions based on production and compliance reports.
Negotiated favorable contracts with vendors, securing advantageous terms for company while maintaining strong professional relationships. Director of Franchise Development Los Angeles, CA 05/2017 to 12/2017
Reported to VP Franchise Development on day-to-day Business Development activities.
Primary point of contact for all external Business Development inquiries
Identified trendsetter ideas by researching industry and related events and publications.
Screened potential franchisees by analyzing market strategies, deal requirements, potential, and financials; evaluating options; resolving internal priorities.
Presented to and consulted with mid and senior level management on business trends with view to developing new services, products, and distribution channels.
Awarded 26 Licenses to 15 groups in first 7 months. Automotive Reconditioning Franchises, Inc. - 0 yrs 8 mos Franchise Development Manager San Diego, CA 08/2016 to 04/2017
Responded to all initial BumperDoc Franchise inquiries.
Participated in Franchise shows to build brand awareness.
Interviewed leads to screen and qualify.
Awarded first 4 licenses in company history.
Managed legal compliance by working closely with internal legal counsel on all franchising matters.
Built relationships with customers and community to establish long-term business growth.
Managed accounts to retain existing relationships and grow share of business.
Tegile Systems (Western Digital) - 0 yrs 9 mos
Inside Sales Representative Sunnyvale, CA 03/2015 to 12/2015
Qualified leads to enable sales team to address relevant pain points for clients.
Created lists of key decision makers within specific verticals for contact development
Collaborated frequently with field sales, channel partners, marketing, and product engineers.
Exceeded performance benchmarks. (Q2= 115%, Q3= 100%, Q4 = 95% IP)
Provide insight to questions regarding products, prices, and availability.
Increased sales revenue by building strong relationships with clients and providing insightful product recommendations.
Maintained up-to-date knowledge of available products to best serve customers and maximize sales potential.
Aerohive Networks - 0 yrs 11 mos
Opportunity Development Representative Milpitas, CA 01/2014 to 12/2014
Created lists of key decision makers within specific verticals for contact development.
Qualified leads to enable sales team to address relevant pain points,
Performed 100+ daily outbound calls to target prospect accounts.
Exceeded performance benchmarks. (Q1= 150%, Q2= 150%, Q3= 100%, Q4 = 90% IP)
Built strong rapport with board members through transparent reporting on development activities.
Improved team communication by implementing regular check-ins with colleagues to discuss project updates, successes, challenges, and next steps.
Boosted event attendance by creating targeted social media advertisements and coordinating promotional efforts across channels.
Stayed informed of industry trends and best practices by participating in professional development opportunities.
Groupware Technology (Reseller) - 1 yr 1 mo
Business Development Representative Campbell, CA 12/2012 to 01/2014
Cold calling and following up with leads to introduce Groupware products and services to prospective customers & setting meetings for outside reps to obtain New Business.
Performed 100+ daily outbound calls to target prospect accounts.
Increased client base by identifying potential customers and initiating strategic outreach.
Consistently met or exceeded sales targets, contributing significantly to overall success of team. (Q1= 95%, Q2= 120%, Q3= 100%, Q4 = 95%) San Jose Swim & Racquet Club - 0 yrs 7 mos
Head Tennis Professional Willow Glen, CA 04/2012 to 11/2012
Certified Professional Tennis Instructor by USPTA & PTR (1999 -2013) Adult & Junior Player Development.
Member Event Planning & Execution.
Membership Sales / Customer Service.
Developed comprehensive training programs for both beginner and advanced players, resulting in improved skill levels.
Established strong relationships with local schools and organizations, promoting the tennis program within local community.
Analyzed player progress through regular evaluations, adjusting coaching strategies accordingly to promote continuous improvement.
Evaluated success of tennis programs periodically by gathering feedback from participants, adjusting as necessary to maintain high levels of satisfaction and enjoyment.
Enhanced player performance by providing personalized coaching sessions and addressing individual strengths and weaknesses. Automotive Reconditioning Enterprises - 5 yrs 4 mos Franchise Development / Sales & Marketing / Shareholder San Diego, CA 12/2005 to 04/2011
Rated first in overall sales in 2007, 2008 and 2010, initial years of organizational growth.
Provided leadership, direction, sales training and evaluation to franchisees and staff.
Contributed heavily to company revenue growth, achieving approximately 150% increase from 2005 to 2006, with another 100% increase from 2007 to 2008.
Reduced costs by negotiating favorable terms with vendors, suppliers, and service providers for franchise system.
Successfully launched new franchises through comprehensive training programs, site selection assistance, and pre-opening support services.
Expanded franchise network by identifying and securing new business opportunities.
EDUCATION
Bachelor of Arts Communication 01/2002
California State University, San Marcos, San Marcos Associate of Arts Liberal Arts 01/1999
. Miramar Jr. College, San Diego, California