ALICE SCOTT
********.***@*****.*** cell: 925-***-****
PROFILE
Dynamic Director-level Sales and Management professional with extensive experience driving diverse local, regional and national markets, with the proven ability to effectively marshal business systems, service infrastructure and human capital
CORE COMPETENCIES
DECISION PROCESS Proven record of acting decisively, both individually and in collaboration with various stakeholders, to respond to changing business dynamics, unforeseen crises and new technologies – with choices consistently vindicated by outstanding performance metrics
SYSTEMS DESIGN Results-driven strategic planner, with demonstrated expertise creating and implementing systems to support key drivers, in particular defining and optimizing workflows to efficiently manage daily tasks while meeting critical long-term objectives
SERVICE DELIVERY Empathetic management and customer service approach, delivering quality decisions and positive outcomes by focusing on driving successful behaviors which in turn produce desired metrics; confident and poised in interactions at all levels
SKILLS TRAINING Strong motivational interviewing skills focused on empowering individuals and teams to transform strengths to excellence, resulting in a track record built upon coaching and developing staff to support the mission and vision of the organization
CAREER SUMMARY
Promoted rapidly within Jenny Craig, Inc. from a Spokesperson and Motivational Speaker to Regional Market Director, accepting assignments to a series of increasingly critical markets, as well as a one-year assignment as Divisional Trainer
Created training directives for the Organization that impacted year-over-year growth with new customers
Contributed to low turnover and enhanced employee loyalty despite repeated organizational restructuring
Organized and participated in creating local marketing efforts to impact horizontal growth
Successfully led the Organization in fiscal performance at all levels across a 28-year career
EXPERIENCE
JENNY CRAIG, INC.
[1995 – 2023]
Regional Market Director East Bay, CA 2005 – 2023
Provided strategic direction for up to 14 Northern California Centers with a keen focus on quality decision-making to guide the region through years of growth, pandemic closings and reopening, and the orderly closure of the business
Developed and implemented mission-critical systems to respond effectively to dynamic changes in the market, and implemented new technologies including Salesforce, Sonic 360-degree, and a new POS system
Enhanced service delivery at every level of the customer experience by focusing on the success of clients; devised an innovative analytical methodology to identify gaps in service which is now used company-wide
Aggressively drove development of staff skills, identifying gaps in staff training then conducting hands on training, drilling in monthly meetings, one-on-one coaching, and training trainers to ensure continuity
Support other Regional Market Directors and mentor professional growth at all levels; played a key role in developing Center Directors to Area Market Directorships and to Regional Market Director level
Key Accomplishments:
Responded effectively to the upending of our in-person business model during the pandemic, implementing remote classes, customer service and hiring processes; achieved a 20% increase year-over-year in 2022
Consistently achieved exceptional customer satisfaction results, including a top box score of 95% in a recent customer service survey and managing customer complaints to less than 5% of active base
Delivered outstanding financial performance year after year, consistently ranking #1 in the Western Division and among the top 10 company-wide, with contributions of up to 30% profit to the bottom line
Won numerous recognitions and awards, such as Divisional Leadership Award, Certificates of Excellence for Top Operations and Unique New Sales Conversions and quarterly sales awards
ALICE SCOTT Resume, Page 2
EXPERIENCE [cont’d]
JENNY CRAIG, INC.
[Continued]
Regional Market Director Sacramento, CA 2004 – 2005
Assigned to this market comprising 14 Centers following a company restructuring, tasked with working collaboratively with former Director, Center management and staff to minimize disruption during transition
Sacramento Market Ranked 1st in the Organization’s Top Operations Award
Divisional Trainer Northwest Region 2003 – 2004
Trained staff at all levels in basic sales and customer service skills, and mentored career development for promising leaders in California, Oregon, Washington, Nevada, Utah, Arizona, Colorado and Hawaii
Created Local Marketing Process to support with the Organization’s Horizontal Growth
Regional Market Director Los Angeles, CA 2001 – 2003
Promoted to this major market of 13 Centers, and provided leadership focused on increasing front end conversions (by 25%) through training on generating leads, call handling, presentation and follow up
Ranked 2nd in the Organization’s year over year fiscal performance in 2003 and 5th in 2002
Regional Market Director Denver, CO 2000 – 2001
Promoted to this 7 Center region, and devised a “Care Call” for client retention, now used company wide
Ranked 6th in the Organization’s fiscal performance in 2001 and 9th in 2000
Regional Market Director Salt Lake City, UT 1997 – 2000
Assigned to first Region, with 6 Centers, and developed an eight-step call flow to enhance repeat business
Ranked 1st in Division for both customer retention and sales deposit % in 1999
Motivational Speaker 1995 – 1997
Represented Jenny Craig in television commercials, at public events, and at in house motivational forums
Created infomercial as a client testimonial – 1996
EDUCATION
University California at Los Angeles
BS, Mathematics Applied Science 1993
Intermediated Degree in Economics
PROFESSIONAL TRAINING
Insurance Broker California Dept of Insurance 2015
Licensed Life/Health Agent State of California 2013
Certified in Cognitive Behavioral Change Cooper Institute 2005
Certified in Behavioral Interviewing Jenny Craig 1997
Certified Master Trainer Achieve Global 1996
SKILLS
§ MS Word § Excel § PowerPoint § Zoom § Type 45 wpm
§ ADP § Business Objects § SMG § Sonic 360-Degree