Salesforce Administrator Marketing Cloud

TARUN PRABHATH KOSURI

+1-806-***-**** ***************@*****.*** LinkedIn Trailhead

PROFESSIONAL SUMMARY

A highly technical 2x Certified Salesforce Administrator having experience with Salesforce Sales and Marketing cloud. Proven ability to analyze, design and optimize business processes with hands-on experience implementing change, increasing user adoption and driving best practice. CERTIFICATIONS

Salesforce Certified Administrator

Salesforce Certified Marketing Cloud Email Specialist Google Data Analytics Specialization

SKILLS

• Process Automation • Lightning Experience • SOQL, SOSL

• HTML, CSS • Data Security • Reports & Dashboards

• Email Specialist • User Administration • Salesforce Configuration EXPERIENCE

Salesforce Administrator

Texas Tech University Lubbock, Texas

August 2022 - May 2024

• Implemented Flows, Process builders, Workflows to automate business requirements to reduce manual effort.

• Designed Custom Objects, Tabs, Fields, Validation Rules, Record Types and Page Layouts to ensure data accuracy and user-friendly interfaces.

• Developed and maintained custom reports, report types and dashboards.

• Executed SOQL and SOSL queries for Data Retrieval.

• Retrieved data from salesforce with the help of Data Loader and Data Import Wizard. Software Engineer

ABSYZ Hyderabad, Telangana, India

September 2021 - July 2022

• Created workflows, approval processes, validation rules, and process builders.

• Customized Salesforce CRM to meet business requirements.

• Administered users, groups, and queues in Salesforce.

• Implemented security settings, including roles, profiles, and permission sets.

• Configured standard and custom objects, fields, page layouts, and record types."

• Generated and maintained custom reports, report types and dashboards.

• Familiarized with data loading activities using Data Loader, Data Import Wizard.

• Managed Salesforce roles, profiles, and sharing rules to ensure appropriate access control and data security, enhancing system efficiency and safeguarding sensitive information.

• Maintained subscriber lists, ensuring accurate segmentation based on customer preferences and behaviors.

• Created responsive HTML email templates that rendered correctly across various devices and platforms.

• Developed Apex classes, triggers, and LWC to support custom functionality in Salesforce applications.

• Facilitated collaboration with development, testing, and business analysis teams to ensure seamless integration and alignment of Salesforce solutions.

EDUCATION

Master of Science (M.S.) - Computer and Information Sciences Texas Tech University, Lubbock, Texas

May 2024

Master of Science (M.S.) - Software Engineering

Vellore Institute of Technology, Chennai, India

June 2022

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