TRẦN CÁT PHƯƠNG
**** ***** **, ********, ******, USA
+1-785-***-**** ************@*****.*** Website
EDUCATION
Nguyen Thi Minh Khai High School HCMC
Activities and Societies: Momento Miki Photography Club
Fulbright University Vietnam HCMC
Relevant Coursework: Introduction to Data Analysis, Scientific Inquiry, Quantitative Reasoning for a Digital Age
The University of Kansas Lawrence, Kansas
Major: Computer Science
PROFESSIONAL EXPERIENCE
2Hi Closet, Market Researcher HCMC June 2023 – Dec 2023
- Conducted literature review, and market research that captured data on target market demographics,
competitor initiatives, and industry trends in the handicraft and female clothing sector in Vietnam,
resulting in a 15% increase in customer engagement
- Analyzed social media metrics and optimized Excel to visualize data to assess the effectiveness of campaigns
- Optimize content for search engines (SEO) to improve organic traffic and search rankings
- Developed weekly DIY workshops and recycled projects, including art therapy, crafts and clothing trade fairs
- Managed event details such as venue, lodging, expenses, resources, and beverage services.
- Addressed customer inquiries, resolved issues, and addressed product-related concerns
A Crazy Mind, Research Assistant HCMC Jul 2021 – Feb 2023
- Established a shared community of amateur authors with a concentration in Psychology and Healing Literature
- Directed content production to build a Facebook page which gained nearly 200,000 followers in 3 years
- Organized online and offline events, including workshops, a creative writing contest about healing therapies, and a new book launch
- Collaborate with 5+ authors to publish book annually, receiving 2,000 preorders
- Spearheaded a therapeutic writing group gaining 1 million users in 2 years
- Applied AR technology to diagnose cognitive states based on pupillary movements.
Fulbright University Vietnam, IT Technician HCMC Sep 2022 – Jan 2023
- Desktop Troubleshooting and End-User Support requests
- Provided and helped create end-user documentation
- Provide remote assistance to 20+ candidates for issues related to Fulbright computing systems via
phone, email, and instant message (Fulbright application website) by explaining and deploying solutions
in technical and non-technical terms
KU Center for Service Learning, Inclusive Service Recruitment Specialist KS June 2024 - now
- Develop and execute an inclusive outreach strategy to engage diverse student populations in service
learning and civic engagement activities.
- Gather and utilize feedback provided by student groups to inform and improve outreach strategy
through Qualtrics, surveys, and interviews.
- Conduct direct outreach through email, social media, and other strategies to build connections with
historically underrepresented students from higher education civic engagement spaces.
- Attend and present at student organization meetings, introductory classes, etc. to promote KU service
learning and civic engagement opportunities.
SCF Fund, Fundraiser Remote Jul 2023 – Sep 2023
- Developed and executed a successful online fundraising campaign for a pet’s welfare, resulting in a 20% increase in donations and a 15% increase in donor engagement
- Cultivated long-term relationships with 7 major donors, including succeeding in face-to-face solicitation
- Co-organized Vietnam's Pet Day on September 17th, 2023, resulting in 1500 guests and 50 booths
- Found Supply Sources, and mailed to customers
The API's Tales, Content Creator HCMC Aug 2020 - Feb 2021
- Created a shared community of committed learners with a concentration in Marketing, Advertising, and
Communications
- Directed media production and content marketing to build a Facebook page with 6,900 followers in 14
months
- In charge of Creative Agency & Production House to launch the "Tet Moi" campaign with RAPtnk:
+ Copywrite, photograph, videograph, and develop ideas for the "Tet Moi" social campaign
+ Brainstorm concepts for good coordination with a team of designers, photographers, and videographers
Lit Magazine, Editor HCMC
- Monitored intensive and professional training about curation, creative writing, technical proofreading, editing skills, and effective communication with the authors and editors to ensure the messages were consistent and compelling
- Reviewed all types of written content, including blog posts, academic papers, and poems
SKILLS
Technical: MS Office (Powerpoint, Word, Excel, Outlook), Python, Adobe Premiere, Photography, Website content management experience (Word Press, Wixsite, HTML, CSS)
Language: Vietnamese (native), English (Fluent)