Art Director

PROFILE

ASSOCIATE ART DIRECTOR CREATIVE LEAD

Creative and results-driven Associate Art Director with extensive experience in developing

impactful visual communication solutions across diverse industries. Proven track record in creating cost-effective marketing strategies that leverage compelling design and messaging to engage audiences and drive meaningful responses. Adept at leading cross-functional teams, meeting tight deadlines, and managing a range of media, including print, digital, and motion

graphics. Experienced in collaborating with internal and external creatives to deliver innovative concepts and effective marketing solutions.

EXPERIENCE

PLANMECA, USA

Associate Art Director

This position is based within a marketing communications department of a dental equipment and software manufacture. Day-to-day responsibilities and duties involved leading and managing

support team members, the creation and development of company marketing initiatives, including:

• Corporate voice and brand development, graphic design, digital and interactive content,in addition to traditional print advertising.

• Design and produce product brochures, promotional flyers, digital banner ads,email marketing, social media graphics, video, and motion graphics.

• Develop promotional, direct mail, event and trade show creative materials.

• Develop and manage project budgets, negotiate costs, and coordinate deliverables with freelancers and vendors.

NOVA B2B MARKETING COMMUNICATIONS

Senior Art Director

Date = 2017 - 2022

This position is based within a boutique B2B marketing communications agency. Day-to-day

responsibilities and duties involve managing and directing a range of creative tasks, including:

• Corporate voice and brand development, client presentation, graphic design, digital and

interactive content, email marketing in addition to traditional print advertising.

• Design and produce digital banner ads, social media graphics, video, and motion graphics.

• Develop and executed events and trade shows creative materials, managed project budgets,negotiate costs, and coordinated deliverables with freelancers and vendors.

ADVENTIVE MARKETING Position

Director of Creative Services

This position is based within a boutique B2B advertising and marketing communication agency.Day-to-day responsibilities and duties involve managing and directing a range of tasks, including:

• Managed the art and production department, including six full-time and four contract staff members.

• Develop promotional, direct mail, event and trade show creative materials.

• Co-create strategic marketing solutions, brand identity materials, and manage client digital growth.

• Coordinated email marketing campaigns, social media strategy, and public relations creative efforts.

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