JESSE RAMIREZ
Richmond, VA. 804-***-**** *************@*****.***
E-Portfolio: ramirezj10.myportfolio.com
EDUCATION
Undergraduate Virginia Commonwealth University (VCU)
• Bachelor of Science in Mass Communications
o Concentration in Creative Advertisement
• Graduation: August 2024
RELEVANT COURSEWORK
MASC 300: Technical Prowess / Fall 2022
• Learning of creative layout and design principles.
• Integrating editing, headline writing, typography, graphic design, production, digital image manipulation, map making, infographics and professional publication techniques.
• Project(s) include: 2 - Page Magazine Layout, Infographic Design MASC- 392: Perspicuousness / Spring 2023
• Studying the different types of advertising copy used by both local and national advertisers, with an emphasis on creative thinking and inspired writing for advertising, branding and communications.
• Project(s) include: Email Campaign - Victor (Badminton Company) MASC-394: Imagination / Spring 2023
• Developing a creative process that shows research, conceptual thinking, visual and layout experimentation, and a variation in style.
• Producing compelling and engaging visual communications using images, typography, copywriting, and design.
• Project(s) include: Book Cover, Disney Cruise.
Masc 450: Style/ Fall 2023
• Intensive course focusing on advertising style, creativity, and strategic development.
• Students learn to conceptualize and execute digital advertisements and campaigns, culminating in a portfolio review by industry professionals.
• Project(s) Heinz, Baggu, Luray Caverns.
Masc 451: Invention / Spring 2024
• Create unique campaign work reflecting personal style and viewpoint.
• Develop a digital portfolio for the modern industry, emphasizing marketability.
• Project(s) Dyson, BFAS (Best Friend Animal Society), Merrell, and Kool Aid Ice Cream. EXTRACURRICULARS
Badminton Club at VCU Member, General Officer (2020-2021)
- Helping to oversee practice and providing necessary equipment to members - Training newer members on basic playing skills
- Assisted the Vice President in managing the Club’s social media activities and website maintenance
TECHNICAL SKILLS
• Computer programs: Microsoft Office Suite, Zoom Communications, Adobe Creative Suite – Photoshop, Illustrator, After Effects, InDesign; Social Media Management; Wix and Canva