Ozell M. Richardson
Chicago, IL 773-***-**** ****************@*****.***
Education
Roosevelt University - Heller College of Business Chicago, IL Bachelor of Science in Marketing Expected Graduation Date: May 2024 GPA: 3.24
School Projects
Spotify Case Study (Marketing Research) Fall 2023
● Utilized Itrack and other data analytic technologies to obtain insights from Spotify listener data and improve customer loyalty.
● Analyzed customer behavior on purchases and price sensitivity and used the insights to develop potential customer retention strategies.
Redesign of School Theater (Principles of Marketing) Fall 2022
● Developed a SWOT analysis to analyze potential strengths and weaknesses in determining the best strategy to increase attendance at the theater.
● Leveraged Photoshop to develop a mockup of the new design, created to increase foot traffic of new customers and retain current customers.
● Created a 360 marketing campaign to promote the diversification of musical performances of the theater, embracing culture and influence to relate to a younger demographic and increase attendance. Work Experience
Blue Dog Security Chicago, IL
Security Guard October 2022 - Present
● Provide concierge services to guests, addressing general inquiries, and accommodating visiting patron requests.
● Ensure premises are secure by ensuring the venue is vacated at the conclusion of every event and all exits are cleared.
● Assist in promoting a social atmosphere conducive to a positive experience for patrons. The Library Lady Book Store Chicago, IL
Assistant Account Manager May 2020 - May 2022
● Analyzed the Amazon platform to compare prices and adjust inventory prices accordingly.
● Inspected and packaged books for shipment, ensuring accuracy and quality.
● Observed and mimicked selling trends to optimize sales strategies and inventory management. Achievements
● Received a 4 year athletic scholarship to Roosevelt University
● Participated on a Division Two football college Football Skills
● Proficient in Microsoft Word, PowerPoint, and Excel
● Strong strategic communication and organizational skills
● Effective critical thinking and analytical abilities
● Strong project management and time management skills