Store Manager Assistant
Resume:
Susana Safdie
************@*****.***
From March 2018 to December 2023
Assistant Store Manager in Swarovski at Aventura Mall.
• Passionate about the brand which reflects on store sales growth.
• Consistently achieves and surpasses sales contribution of 30% or higher every month. and year that she has worked for the company.
• Instrumental in positioning Aventura store as the #1 store in Florida.
• In 2021 Susana was # 2 in the United States in Collection Sales and # 4 in the world.
• In 2022 Susana was # 1 in the world in Swarovski Created Diamonds.
• In 2023, obtained International Gemological Institute Certificate of Completion, for successfully completing the Swarovski Diamond Program
• Provides support to the Store Manager in achieving the sales and profitability targets.
• Ensures the quality of service and shop appearance is always according to Swarovski strategy and policy.
• Implements all store operation and visuals.
• In the absence of the Store Manager, she takes ownership and achieves Sales Goals and is in charge of all store operations.
• Writes Reports and Schedules.
• Responsible for best customer service and service experience through the implementation of the Circle of Excellence.
• Trains and coach team on all areas of the business, from the importance of capturing client information to the role of the Sales Floor Host.
• Secures proper stock handling (receiving, transferring, maintains stock records and replenishment).
• Follows the Retail Academy standards and makes sure team is on board as well.
• Secures proper cash handling and control, banking and sales reporting. April 2015- January 2016
Employer: Brighton Collectibles.
Position: Assistant manager at Boca Raton
• Responsible for overall supervision and management of the entire store when the store manager is absent on training or vacation.
• Trained in Los Angeles, CA at Brighton Headquarters and Factory.
• Leads the dynamics of the store: coaches sales associates on product knowledge and Brighton story through role play. Teaches them how to share the product with clients.
• Leads by example, inspiring potential by sharing daily and hourly sales goals.
• Ensures the right people are in the right roles throughout the day in order to achieve store sales goals.
• Knows to adjust the strategy as business requires and passionately shares it with partners.
• Establishes customer relationships and utilizes clienteling tools to support building and maintaining client relationships.
• Connects with partners throughout the day, shares feedback and recognizes top performance.
• Enhances every customer experience through good manners supporting each partner’s selling potential by intentionally adding on to the sale.
• Follows Company’s directive and is responsible for all store activities as: opening/closing the store, follows visual directive, implements marketing guidelines. October 2008- October 2014
Employer: Cache, INC. Aventura
Position: co- manager
• Co-manager at Cache for 6 years, from October 2008 to October 2014.
• Responsible for aiding the store manager with overall supervision and management of the entire store, which includes the following:
• Leading a dynamic, customer-oriented team, creating a “Best in mall” shopping experience for all Cache customers.
• Achieving store sales goals.
• Compliance on all store’s operations procedures, including payroll and shrink reduction.
• Achieving personal sales goals.
• Recruit and hire a diverse, customer service-oriented sales team.
• Train, coach and develop sales associates in providing a “Best in mall” shopping experience and driving overall sales results.
• Foster a cohesive, team-oriented environment.
• Train entire staff on operational excellence and maintain an organized and orderly work environment.
• Manage payroll through effective scheduling both to the need of the business, and to deter shrink.
May 2008- October2008:
Employer: Bebe Stores. Boca Raton
Position: Co-manager
• Manages store operations: writes associates’ schedules, assigns daily sales goal taking in consideration LY and projection sales.
• Assigns segment goals for each associate.
• Supervises a staff of 10 people.
• Strategically ensures that store achieves maximum sales and productivity results.
• Ensures visual presentation and sales floor replenishment.
• Ensures that client issues are successfully resolved, optimizing customer satisfaction.
• Encourages team selling.
• Demonstrates professionalism, leadership, and self-confidence. January 2006- October 2006
Employer: Neiman Marcus at Bal Harbor Shops
Position: DSA for St John
• Works with senior management to develop and implement new strategies in the store.
• Works with PR organizing very successful in-store events, achieving the sales goals established for each of them.
• Conducts monthly product knowledge presentations in the store and announces future St John events.
• Attends St John training conclave in California learning about new trends, company policies. Develops strong relationships with DSAs all around the country.
• Maintains excellent relationships with associates in other departments, keeping track of their St John clients. Finds merchandise for them in other stores all over the country and helps closing sales.
• Partners with associates in other departments to promote the brand and implements inter selling.
• Maintains strong relationship with buying office, communicating department needs.
• Merchandises the floor, working together with visual management.
• Analyzes merchandising software that indicates the latest in store sales trend as well as different market trends.
• Maintains excellent relationship with Regional manager, working together to achieve sales plan. June 2004- October 2005
Employer: Saks Fifth Ave at Ball Harbor Shops
Position: Ellen Tracy Specialist
• Demonstrated success in creating a consistent clientele
• Develops strong relationships with clients securing their loyalty.
• Maintains excellent relationship with District manager. August 2000- June2004
Employer: Bloomingdale’s at Aventura Mall
Position: INC Petites Specialist
• Maintains exemplary productivity achieving monthly goals.
• Contacts all key clients with new deliveries to promote regular plan selling and special events.
• Grows costumer base by developing and maintaining an exemplary client book
• Develops and maintains excellent relationships with clients, receiving many letters from them in response to her great service and dedication.
• Develops strong relationships with buying office and vendor reps.
• Communicates specific needs.
• Reinforces multiple sales opportunities.
• Consistently maintains selling floor highlighting new receipts and advertised merchandise.
• In September 2002 obtains recognition as the best specialist of the quarter raising the sales of the department to number 7 in the entire company all over the country.
• Analyzes sales software in order to achieve monthly and quarterly goals.
• Receives dozens of letter form clients in recognition of her excellent customer service. References provided upon request.
Other accreditations:
• Obtained a Real Estate license in 2003, performing in the following years some real estate transactions.
• Completed studies of Spanish, English at the prestigious Tarbut School in Argentina.
• Attended Universidad de Belgrano in Buenos Aires, Argentina, taking curses in Computer Systems and Business
• Attended Montclair State University in New Jersey taking courses in Psychology. In Argentina:
Learns all the processes of the retail business at a very young age, working at her family-owned men apparel stores.
• Created her own company, a line of fine women apparel using the best fabrications in the market.
• Demonstrated high entrepreneurial skills as her products were sold in some of the best boutiques in Buenos Aires.
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