Asset Management Stack Developer
Resume:
EXPERIENCE
PROCTER & GAMBLE
BRAND AND INNOVATION DIGITAL CONSULTING
E Commerce Innovation Strategies
Big Commerce Theme and Design Customization
GA4 Analytics Segment.io / API Automation Life Cycle Marketing Events Microservice Architecture - Modular Omni Channel Content Build and Deployment Typography System
YSL150
BRAND AND INNOVATION DIGITAL CONSULTING
Principal
2012 to Present
Projects Include:
Chalkdust Consulting
2020-2021
BtoB Program Strategy. API/Relational Data Toolset Platform and Sales Tools. Globalization. Revlon
2018
Process Management Analysis and Systems Innovation Conversion of Wordpress/Symphony Commerce to Shopify Plus Scaling and Automation Recommendations
Git/AGILE Asset Management with real time moderation tooling setup Responsive Template and Asset Management Toolkit Development Design Process Audit / Stakeholder Workflow Research STAFF
HBO
2006-2012
Early Stage Product Development Design HBO/GO Cinemax/GO User Testing Affiliate Market Partners: Comcast, Verizon, Apple, Google, Direct TV User Experience Interviews, Iterative User Based Prototyping, Geo Segmentation (Wisconsin, PA, Baltimore) Design and Deployment of HBO/Cinemax GO
Affiliate Marketing Campaigns to 30 million users/daily campaigns Licensing and Asset Management Requirements setup (Open Text/Artesia) Hire and train development team that included designers, copy, usability, program management STAFF AND CONSULTING
ESTÉE LAUDER COMPANIES
2001-2007
Art Direction for Clinique Affiliate Mailers / Irving Penn Photography Interactive Training Guides for Estée Lauder Corporate and Lauder Family/ General Manager Development / Media
Globalization / Localization Asset Management and Print/Digital Color Standards Process for Clinique Color Guides Rebrand of Lab Series for Men
Product Launch of clinique.com
Product Launch of Essence for La Mer
CONSULTING
THEKNOT.COM
2005
Early Stage Product Development / Brand Design
Affiliate Program Development Partnership with American Express yoonsun lee
*************@*****.***
portfolio
https://www.ysl150.com/
github
https://github.com/persephonepunch
TECHNICAL
Advance Creative Suite (Photoshop, Illustrator, InDesign, After Effects, 3D modeling, Cloud-Team based file types/ symbols management)
Components Based Design Patterns (VUE 3, 11ty, Headless Deployment) Typography (SVG custom fonts)
Branding Design
Advanced HTML/CSS/JS
Advanced Node based Client/Server Integration workflow Advanced Deployment IA (Provisioning for Omnichannel, Hybrid, Native Devices/IOT) Open Sourced: Unity Analytics, Segmentation, SEO (GA4 / Consent Analytics, Facebook Pixel, Retargeting) Enterprise CMS, CRM, ORM Management (Salesforce, AEM, Pega, Wordpress, Shopify) Open Sourced Entitlement and User Tracking Tools
Legacy IA/Analysis
Security and Compliance (PCI and HIPAA standards)
E commerce Architectures / Payment APIs
API fetching and modeling UI/Code Standards (GraphQL/Templates) Asset Management (Open Sourced/GIT Backed, Open Text) Animation (traditional stop motion, Digital GSAP, CSS, Cinema 4D - 3D modeling, CGI development) Media (Video Encoding/Packet Management Standards) Traditional and Digital Brand Standards / Resuable Web Components
(Templating - Liquid, Nunjunks, EJS)
User Based Rapid Prototyping. Real Time Application Omni Channel Prototypes - Figma, Zeplin, XD Handoff Best Practice
Full Stack GIT/Continuous Integration AGILE Best Practice EDUCATION
BFA Rhode Island School of Design
LINKS
Portfolio
https://www.ysl150.com/
Marvin Positioning Deck
https://documentcloud.adobe.com/link/review?uri=urn:aaid:scds:US:0f7b153e-ac97-4774-a1e5-09b8ecb78821 Headless CMS
https://marvinreplacement.netlify.app
Shopify Custom Theme/Headless Strategy Workflow
https://miro.com/app/board/o9J_lLg5bRo=/
https://documentcloud.adobe.com/link/review?uri=urn:aaid:scds:US:3c587526-3c1d-41c8-bd99-5275d5ca0df4 https://summerfridaydev.myshopify.com/ PW 12345
HBO Summary (highlights from several functional/persona/research - GO development) https://documentcloud.adobe.com/link/review?uri=urn:aaid:scds:US:e7bf7e88-236b-41ae-ad3c-778e7b5ed6f4 Atomic Design / Design System
https://documentcloud.adobe.com/link/track?uri=urn:aaid:scds:US:96fad61c-380c-4490-9136-f67a590c6c3b https://ac-develop.myshopify.com/
https://ac-develop.myshopify.com/pages/design
Webflow / Big Commerce Design Patterns CI CD Pipeline/Media Library https://lystra-style.netlify.app/ - GIT based Media hosting https://slidertop.webflow.io
Package Design to XHR - 3D CGI interactives
https://ysl150.webflow.io/products/three-js-customizer https://redchair.netlify.app/
CLO Clothing/Avatar interactive to app workflow
https://ysl150.webflow.io/products/xhr-clothing
https://clo-lottie.netlify.app/
yoonsun lee
*************@*****.***
portfolio
https://www.ysl150.com/
github
https://github.com/persephonepunch
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