Shannon Lutz +312-***-****
*********@*****.***
Professional summary
Catering Sales and Events Manager with over 11 years of experience, specializing in strategic planning and client relations to boost revenue and enhance event outcomes. Proficient in utilizing Google Suite and HubSpot for superior event management and customer engagement. Demonstrates a strong track record in developing market-leading events and cultivating robust client relationships through innovative practices. Employment history
June Homes Manager of Client Relations
Nov 2021 - Present
• Oversees national client relations, ensuring high satisfaction and retention through strategic initiatives.
• Manages complete customer experiences, from onboarding to renewals, ensuring seamless service delivery.
• Proactively resolves conflicts, achieving positive outcomes for clients and the organization.
• Leads team to develop innovative solutions, significantly improving client engagement and retention.
• Implements forward-thinking strategies to elevate client relations and satisfaction metrics.
• Boosts client retention by leading strategic initiatives and innovative solutions.
• Fosters a collaborative team environment to solve client issues and improve service quality. Le Pain Quotidien Midwest Regional Sales and Events Manager May 2019 - Jun 2020
• Developed and executed monthly sales plans and annual goals, driving measurable regional growth.
• Surpassed sales targets and optimized daily operations, enhancing regional sales procedures.
• Collaborated with national marketing to implement effective Midwest marketing strategies.
• Boosted regional sales by aligning with national marketing for effective campaigns.
• Analyzed market trends to refine sales strategies, enhancing regional performance.
• Pioneered innovative event strategies to capitalize on market opportunities.
• Refined operational standards to ensure superior event execution and sales success. SBR Events Corporate Business Development Manager Jun 2018 - May 2019
• Identified and secured new corporate clients, enhancing business relationships and event planning.
• Implemented marketing strategies, acquiring new clients and venues, achieving measurable growth.
• Developed ongoing business with existing accounts, arranging successful special events and presentations.
• Collaborated with cross-functional teams to optimize event execution and client satisfaction.
• Refined event details ensuring each aligned perfectly with client expectations and goals. Pinstripes Group and Tourism Sales Manager
Nov 2016 - Jun 2018
• Secured tourism and corporate clients using innovative marketing, increasing group sales by 125%.
• Collaborated with team to attract diverse clientele, driving business growth.
• Formed strategic partnerships, exceeding sales targets and boosting group sales.
• Enhanced team development for better project execution and client satisfaction.
• Developed unique marketing approaches to secure key accounts.
• Initiated strategic partnerships to exceed sales targets consistently.
• Mentored staff, improving project delivery and client relations Jewell Events Catering Corporate Catering and Events Sales Manager Chicago, IL Oct 2013 - Oct 2016
• Collaborate with teams to optimize event outcomes and profitability, driving measurable results.
• Utilize data insights to inform strategic decisions on pricing, promotions, and target markets.
• Resolve planning and execution issues promptly, ensuring seamless event operations.
• Boost event sales by cultivating strong client relationships and upselling additional services.
• Lead pre-event meetings to establish clear goals and expectations with clients.
• Analyzed client feedback to refine event offerings, boosting client satisfaction.
• Oversaw strict budget adherence, cutting costs by 15% without compromising quality. Education
University of Central Florida, School of Business Administration Skills
Client Relations Event Management
Catering Menu Design Analysis
Contract Negotiation Renewal Strategies
Key Account Management HubSpot
Salesforce Coaching
Google Suite Networking
Problem Solving Business Development
Leadership Team Leadership
Catering Sales Service Delivery
Operational Excellence Innovative Practices
Revenue Boosting
Links
Courses
Project Management Certification
Real Estate License
References
Jaryd Lindheim
Jeremy LaPlante
Michael Stansfield
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