ALI AKBAR MOHSENI
PROFESSIONAL EXPERIENCES
Digital Marketing Strategist
September 2023-Present LaRocco's Pizzeria, Culver City, CA (Hybrid)
● Expanded and engaged social media presence on Instagram and Facebook, utilizing data to enhance interaction and brand visibility.
● Planned and executed a content calendar, focusing on promotional campaigns, introducing new pizza varieties, and sharing customer experiences, while maintaining a consistent and appealing visual identity.
● Monitored and responded to customer inquiries and feedback on social media platforms, providing excellent customer service and building a positive brand reputation.
Digital Marketing Executive
February 2022-August 2023 Totality Solutions, (Remote)
● Expertise in developing multiple strategies, identifying target audiences, conducting competitor analysis, and positioning for maximum impact.
● Managed and grew social media platforms (Facebook, Twitter, Instagram, LinkedIn), analyzing metrics for continuous improvement.
● Oversaw content calendar planning, developed content themes, design language, posting schedules, and engagement strategies to maximize reach and maintain aesthetic appeal.
Sales Associate (Seasonal)
September 2021-December 2021 Macy’s, Torrance, CA
● Promoted the company’s loyalty program, resulting in increased customer retention and repeat business.
● Leveraged expertise in merchandising principles and store operations to optimize product placement, visual displays, and inventory levels, ensuring an organized and appealing sales floor.
● Delivered accurate and comprehensive answers to customer inquiries, enhancing their shopping experience.
EDUCATION
M.V.M’s Colleges of Commerce and Science
● Bachelor of Management Studies