Brand Development Event Planning
Resume:
Email: ad5v2n@r.postjobfree.com
www.shifteh_shahbazian.com
Summary of Qualifications
• Over 15 years of professional experience in runway show production, event planning, and collection coordination.
• Comprehensive knowledge and expertise in wardrobe styling ranging from lifestyle to commercial, brand development, runway shows, and high-fashion editorials.
• Advanced senior leadership skills obtained by managing backstage and staff for multiple runway shows, editorial photo shoots, print and commercial advertising, e- commerce, and brand development.
• Proven ability to oversee partnerships, events, and activations, ensuring a high standard of representation for the brand.
• Experience in managing budgets, timelines, invoicing, and coordinating multi-team efforts, essential skills for managing events and budgets as per the requirements of the Brand Experience Lead role.
• Excellent team player and adapt to various environments, working styles along with a positive and supportive nature.
Experience
Senior Wardrobe Stylist March 2012 – Present
• Senior wardrobe stylist responsible for leading and managing large-scale events to
• showcase current seasonal trends for various projects from start to finish.
• Develop and create story board and creative direction for editorial photo shoots.
• Facilitate lifestyle and commercial photo shoots for product promotion.
• Consult with the client’s creative team to develop looks that reflect their vision, ideas, concept, and creative direction.
• Senior wardrobe stylist responsible for showcasing season trends in a runway format for various events.
• Ensure collection preparation for designer approval by organizing, labeling, and inspecting garments.
• Develop and maintain close working relationships with producers, creative directors, art directors, and marketing teams to execute client directives. Clients
• Mattel INC. March 2012 – Present
• Sentral Life March 2021 – Present
• Beach Body June 2017 - Present
• Macy’s INC. September 2013 – January 2020
• SNOW Magazine December 2013 – Present
• Neiman Marcus March 2014 – Present
• Saks Fifth Avenue March 2013 – Present
• Bloomingdales March 2012 – Present
Senior Fashion Show Production Coordinator September 2009– Present
• Produce runway shows, including venue management, multi-team
• coordination, and vendor booking for multiple shows each season
• Manage and organize budgets, timelines, and invoicing
• Book and direct dressing staff and assign tasks to ensure smooth show preparation
• Oversee all AV and staging necessities for each event and runway show.
• Arrange and systematize collections for seasonal runway debut fashion shows
• Execute model casting, organize lineups, and facilitate runway rehearsal for every runway show
• Lead backstage operations and act as the go-between for designers, models, public relations managers, and hair/makeup teams
Clients
• Supima Anthrophile Productions September 2015 – Present
• FIDM Debut Koziak Productions April 2011 – Present
• Fashion Week El Paseo Palm Springs Life Magazine March 2016 - Present
• Lionne Fashion Show Eyesight Productions 2021- Present
• Dior Men’s Fashion Show Villa Eugenie 2021
• Naeem Khan John Martinez Productions April 2017 – February 2020
• Style Week OC Koziak Productions September 2012 – September 2018
• Oscar de la Renta John Martinez Productions May 2009 – January 2017
• St. John Knits Shannon Davidson Productions September 2006 – September 2009
• Akris Fashion Show Margaret Merritt Productions March 2017
• Carolina Herrera Margaret Merritt Production March 2023
• Nina Ricci Anthrophile Productions 2015 – 2017
• Yigal Azrouel John Martinez Productions September 2016 – September 2017
• Vivienne Tam John Martinez Productions September 2015 – September 2017 Senior Event Coordinator and Leading Manager September 2012 – Present
• Creative event planning with to generate brand awareness and initiate customer and brand interactive experience
• Responsible for creating fun and exciting activations for various products, brands, organization and designers
• Create cohesive scheduling and staffing for all events
• Responsible for managing multiple teams and resolving any potential event obstacles
• Experience in event timeline planning, creating detailed time and action plans, event recaps and managing guest lists and RSVPs
• Responsible for managing and organizing budgets, timelines, invoicing, and scheduling for multiple events
Clients / Events:
• Skechers Koziak Productions September 2012 – September 2019
• SHEIN Rock the Runway Koziak Productions August 2021 – August 2022
• Billabong Design For Humanity September 2012 – September 2015
• Style Week OC Koziak Productions September 2012 – September 2018
• Pelican Hill Style Summit Koziak Productions Decemeber 2012 – December 2018
• Michael Kors PA Fashion Events John Martinez Productions September 2015 – February 2020
• Miami Swim Week John Martinez Productions July 2013 – July 2019 Visual Merchandising and Styling January 2000 – March 2014
• Leading visual merchandising associate for multiple departments with in the retail store.
• Responsible for mannequin displays, art installations and implementing store directives.
• Responsible for showcasing updated season and retails trends within different departments in the store.
• Installing and setting up window displays, walkways, and counters
• Experience in sourcing props, creative materials and accessories for all different types of displays
• Keen knowledge of store operational systems, budgeting for visual displays and excision of creative projects in a timely and efficient manner Work History
• Macy’s January 2000 – December 2002
• LF Stores December 2002 – September 2004
• Saks Fifth Avenue September 2004 – December 2008
• Bloomingdales January 2008 – March 2014
Skills
Microsoft Word
Microsoft PowerPoint
Microsoft Excel
Keynotes
Website Design (Squarespace)
Adobe Creative Suite
Canva
G suit
Education
California State University, Long Beach
Double Bachelor of Fine Arts, Fashion Merchandising and Design with minor and emphasis in Textiles May 2006
Contact this candidate