current
summary
experience
education
volunteer
technical
**************@*****.*** // rachaelviscusi.com (pw: miscusi) book devouring
html
adobe suite
coffee sipping
microsoft suite
world travelling
art director, harrison and star
august 2014—september 2016
Brought on as an art apprentice, hired full time to launch a Hepatitis C drug, Was instrumental in originating campaigns, logo, and branding hallmarks for all unbranded and branded materials. Designed convention booth tactics and materials for both traditional and digital advertising. Following the launch, dove straight into another launch involving rare diseases. senior art director, Digitas Health
september 2016—october 2020
From a small multiple sclerosis account to pitching and launching a breast cancer franchise, as an senior art director, I worked to shape every brand I touched. What began as a content calendar’s worth of social posts and an MRI lesion mapping app, led to the branding of a drug and winning the entire franchise. As a senior AD, I led our team to launch full websites and online videos and 3 more indications for the brand. associate creative director, Digitas Health
october 2020—present
After pitching and winning a global vaccine account, helped brand and launch the global campaign, creating something that could be tailored to fit the needs of 9 global markets. I repeated the efforts in the HIV space, working to tell the stories in short films of partners who are making a difference in the HIV community around the world. Currently evolving a well-known JAK-inhibitor with a patient stories campaign, full website updates, and a broadcast spot. A coffee-addicted design nerd who strategically leads creative teams to conceptualize and execute fresh ideas across various platforms, all while ensuring brand consistency and exceeding client expectations. Inspiring clients and teammates is my sweetspot, and I’ve been known to never turn down new business opportunities and fully brand new products along the way. Ramapo College of New Jersey:
BA in Visual Communication,
Computer Science Minor, Animation Minor
magna cum laude
New York Cares
SAT Prep Tutor
september 2017—present
K.E.E.N
Athlete Volunteer
march 2018—present
language learning
Rachael Viscusi