Creative Designer and Artist

marcellacianfano.com

New York

linkedin.com/in/marcelacianfano

*********************@*****.***

718-***-****

EDUCATION

EXPERIENCE

BFA: Graphic Design / Interactive Advertising

Minor: Marketing

SKILLS

Art Direction, Ilustration, Ecommerce Design, Logo Design, Editorial Design, Video Editing, Product

Photography, Web Design, Merch Design, Social Media Design, Creative Campaign MGMT, Brand Identity, Motion Graphics, UX/UI Prototyping

Fal 2021

Kean University, Michael Graves Colege,

Robert Busch School of Design

Dean’s List Fal 2017, Fal 2020, Spring 2021 & Fal 2021 Adobe CC Suite: Ilustrator, InDesign, Photoshop,

Premiere Pro, After Effects, Acrobat

Aero; Figma, Canva, Procreate, Blender, Microsoft Office, Google Apps, Asana, Monday.com, Notion

Social Media MGMT, Amazon Ecommerce,

Market Research, Integrated Ad Campaigns

Graphic Designer & Creative Consultant

Arvanza Consulting

Jan 2024 – Present Remote

Revamped multiple brands for enhanced visual identity and market appeal, designing engaging PDP images

and A+ content to optimize listings and drive sales. Crafted brand stories, developed Amazon Brand

Stores, and designed cohesive brand identities and packaging for consistent representation.

Led creative projects across industries, adapting

strategies to diverse market dynamics and conducting thorough marketing research for data-driven design decisions.

Graphic Designer & Marketing Specialist

Drone Racing League

Aug 2022 – Jan 2024 New York, NY

Managed multiple projects, ensuring timely delivery of high-quality designs while maintaining brand

consistency.

Developed mockups, prototypes, and presentations,

incorporating marketing feedback and colaborating

cross-functionaly.

Designed innovative visuals for various purposes and curated engaging social media content, conducting

research to enhance brand awareness and

engagement.

Motion/Graphic Designer & Illustrator

Reframe

Jan 2022 – Aug 2022 Remote

Designed motion graphics, animations, and curated

social media ads for Facebook and Instagram.

Developed UX/UI in-app designs, including

ilustrations, layouts, motion graphics, and icons, while managing Reframe's Instagram content and increasing folower engagement.

Head of Digital & Creative Media

Mezz Entertainment

Jan 2018 – Jan 2022 New York, NY

Directed digital and creative media department,

curating promo videos, publishing websites, and

editing photo content, while developing social media accounts for clients like Hot 97, Dash 1 Radio, and Sirius XM.

Colaborated with team to brainstorm and create

effective marketing rolout plans.

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