COMMUNITY
American Legion Auxilary
AARP Tax-Aide Program
Vice-Chair, Village of Hershey Planning
& Zoning Commission
EMPLOYMENT
Marketing Strategist
****-**** ******* for Humanity
Outreach/Marketing Coordinator
2000-2022 Domesti-PUPS
Founder/Executive Director
2020-2022 PivotPath
Marketing Director
2019-2020 Bright Path
Director of Transitional Services
2018-2019 Nelnet
Email Marketing Specialist
2005-2018 Knowledge Marketing
Training Lead
Email Marketing Specialist
2001-2004 Sterling Communications
Agency Manager
1998-2004 Northeast Printers
Customer Service/Sales
1990-1998 Rivers Advertising
Marketing Coordinator
REFERENCES
Terri Burchell, 402-***-****
North Platte Public Schools Foundation
Sheila Miller, 720-***-****
Illumiti
Larry Rivers, Sr. 402-***-****
Rivers Advertising (retired)
Address
100 E Beeler Avenue, Hershey, NE 69143
Cell
********.******.****@*****.***
Website
michelleodea.com
SKILLS
Management
Establishes sound business plans to achieve organizational alignment.
Builds positive working relationships and leads by influence. Entrepreneurial spirit, self-starter.
Creative and balances big-picture thinking with detailed and organized execution.
Content Development / Editing
Develops content for social media, website, and print/digital marketing collateral pieces.
Maintains and helps evolve brand and marketing voice through strategic messaging for all markets.
Expresses ideas, thoughts, and concepts clearly in writing, using correct and appropriate grammar and structure.
Design / Layout
Versed in print and digital design using InDesign & Canva. Formats and publishes print and digital communications that tell the story of products, solutions, and client successes. Email Marketing - Subject Matter Expert
Designs and codes (HTML) email campaigns—including building new campaigns and editing existing assets—while adhering to brand guidelines and industry best practices.
Enforces industry best practices enforces CAN-SPAM and other regulatory requirements.
Media / Social
Broad knowledge of all media, including television, radio, newspaper, magazine, and digital channels.
Drives business success by developing and deploying the company voice across social platforms to engage current and prospects. Event Planning
Coordinates and executes all aspects of small, medium, and large- sized events.
Manages vendor and sponsorship event sales.
Public Speaking
Develops, conducts, and administers employee training programs. Delivers presentations and informational public speaking engagements.
MICHELLE O’DEA
RESUME
REVIEW MY PORTFOLIO: www.michelleodea.com
JACK OF ALL TRADES; MASTER OF THESE
EDUCATION
2009 Fundraising Management Certificate
University of Nebraska - Omaha
1986 Business Administration / Marketing
University of Nebraska - Kearney