SUSHMIDHA JAWAHAR

User Experience and Product designer with 5+ years of experience, including 3 years leading the UX design of complex enterprise and mass-market consumer applications.

Expert in Human-Centered Design and Agile methodologies, adept at translating user insights into actionable strategies. I bring significant experience in visual design and leading the end-to-end design of large-scale B2B and B2C products.

Portfolio - sushmidha.com

linkedin.com/in/sushmidha

ad4kgg@r.postjobfree.com

206-***-****

EDUCATION

MS in Human Centered Design and Engineering (2024)

University of Washington, USA

B Architecture and Planning (2019)

SAP Anna University, India

SKILLS

Design

Visual and Interaction Design, IA, Wireframing and Prototyping. Affinity diagramming, Journey mapping, User scenarios and Storyboarding.Video and physical Prototyping, 2D animations and 3D Modeling

Research

Eye-tracking Study, Semi-Structured Interviews, Diary Studies, Card Sorting, Observational studies, Ethnography, Surveys, Usability testing (formative/summative, A/B testing) and Heuristic analysis

Tools

Design: Figma, Sketch, Illustrator, Adobe XD, Uxpin, Zeplin

Prototyping: Video (After effects, Primer pro, DaVinci Resolve) Physical (Arduino IDE)

AR/VR: Unity, Unreal Engine, 8th Wall Web AR

Accessibility: JAWS, NVDA, VoiceOver, WAVE, Pa11y

Web development: HTML 5, CSS3, JavaScript

Collaboration: Miro, Figjam

Project Management: JIRA, GitHub, Notion, Microsoft planner

Other: GIS, AutoCAD, SketchUp, Blender, 3DS Max, Lumion SEO optimization, Google Analytics

PROFESSIONAL EXPERIENCE

WSDOT CoSSaR, Seattle, WA - Product Designer

SEPTEMBER 2023 - PRESENT

Washington State Transportation Department (WSDOT) in collaboration with the Center for Collaborative Systems for Safety, Security and Regional Resilience (COSSAR)

Designed the Virtual Coordination Centre that revolutionized the incident management capacity of the Traffic centers in Seattle impacting the 4.2M population of the city.

Worked on improving the algorithm of rules engine used for incident severity identification by analyzing the data from the pilot implementation of VCC, improving response time by 56%.

Facilitated workshops to gather input and ideas from cross-functional teams, fostering collaboration and ensuring alignment on design objectives and strategies.

Conducted in-depth research post-pilot deployment of VCC, and synthesized the data from 120+ user stories into thematic categories, facilitating the identification of usability issues and feature requests for comprehensive design overhaul.

Vendia, Seattle, WA - Product Designer

JUNE 2023 - SEPTEMBER 2023

Vendia Share, a web3 real-time data-sharing platform built on distributed ledger technology resulted in 87% reduction in time spent resolving data inconsistencies.

Led the end-to-end design and research including interviews, wireframing, prototyping and usability testing for the credit consumption dashboard feature in Vendia Share, resulting in increased client trust and reduced dependency on the internal team.

Translated client usage data into user-friendly data visualizations for the dashboard, deconstructing intricate consumption figures of Delta, United, Aeromexico, and Air France as a use case for an airline aggregator client.

Collaborated with solution architects, product managers, full-stack engineers along with the clients as they were the primary stakeholders for the project.

Firebrand Labs - Design Agency, Chennai, India - UX Designer

NOVEMBER 2020 - SEPTEMBER 2022

UX Design Agency in South India.

Played a pivotal role in the expansion of the company's UX division, tripling the team size and contributing to significant business growth.

Established and nurtured client relationships, driving strategic engagement initiatives that resulted in a robust sales pipeline and an impressive 12x increase in business from key clients.

Directed a dynamic team of five members, including designers, developers, and a UX writer, successfully delivering 12 website projects within a tight 10-month timeframe.

Led the transformation of patient experience by spearheading the development of an online portal for a leading Multi-Specialty Hospital in Chennai, resulting in a 200x enhancement of customer touchpoints.

Orchestrated the digitization of manual processes for the HR and legal departments at Aditya Birla Capital, leading to a remarkable 24% improvement in internal process efficiency.

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