Deborah Popoola
PROFESSIONAL SUMMARY
A detail-focused data analyst with knowledge in data warehousing, process validation, and business needs analysis. Possesses a strong analytical mindset, breaking down complex problems into manageable components. Proven ability to understand customer requirements and translate them into actionable project plans. Dedicated and hard-working with a passion for big data.
WORK HISTORY
Pimberly Software Company - Marketing Data Analyst Manchester, United Kingdom - 01/2024 - Current
• Conduct analysis of sales data generated from CRM software. Increased lead generation with thorough analysis of website traffic patterns and conversion rates.
• Optimized customer targeting strategies through detailed analysis of customer demographics and behaviors.
• Created reports that show lead conversion into potential clients and presented findings in an easily digestible format.
• Developed interactive dashboards with Power BI to monitor key performance indicators and drive data-informed decision-making.
• Automated repetitive data processes, reducing manual workload and increasing efficiency by 20%.
Quantum Analytics - Data Analyst Intern
London, United Kingdom - 07/2023 - 12/2023
• Conducted thorough data validation and cleanup using Excel and Python, ensuring the accuracy and reliability of datasets used for analysis.
• Optimized SQL queries for faster processing times, increasing overall productivity within the team.
• Completed data cleaning and validation of existing spreadsheets to promote robust data management platform, resulting in accurate data analysis and entry.
• Completed 15 data analytics projects independently using various datasets, identifying trends and patterns.
Goedhart Convenience - Production Supervisor
Leeuwarden, Netherlands - 12/2022 - 07/2023
• Responsible for overseeing and coordinating day-to-day operations of the production process while leveraging data-driven insights to optimize efficiency, quality, and performance.
• Utilized Tableau and Excel tools to monitor key performance indicators (KPIs) related to production, quality, and waste reduction.
• Developed and automated daily, weekly, and monthly reports, improving efficiency by 10%.
Food Concepts PLC - Operations Manager
Lagos, Nigeria - 01/2019 - 07/2021
• Supervised operations staff and kept employees compliant with company policies and procedures.
• Analyzed data and identified opportunities for cost-saving and process improvements, resulting in a reduction in supply chain costs.
• Led the implementation of predictive models to optimize inventory management, resulting in a 15% reduction in holding costs.
Delta State Polytechnic, Delta, Nigeria - PMO Analyst/Administrative Assistant Delta, Nigeria - 11/2017 - 11/2018
• Provided personalized end-user training, offering education via in-person and online course
• Tracked project progress against expected milestones, expenses, and benefits to facilitate project lifecycles.
• Created reports based on the sensitivity and criticality of projects and clients, and monitored inventory control.
Manchester, M50 1DH United Kingdom
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WWW: linkedin.com/in/popoola-deborah
WWW: Bold Profile
EDUCATION
08/2022
University of Twente
Enschede, Netherlands
Master of Science: Environmental and
Energy Management
08/2017
Obafemi Awolowo University
Ile-Ife, Nigeria
Bachelor of Science: Food Sciences and
Technology
• Degree Awarded with First-Class
Honours
SKILLS
Technical Skills
• Data Storytelling
• Data Visualization
• Database Management
• Data Querying
• Inventory Management
• Google Analytics
Tools
Power BI, Microsoft Excel (Pivot table,
VLOOKUP), PostgreSQL, Tableau, Python,
CRM (Salesforce), Figma, Google Colab,
Jupyter, Git, HTML
Soft Skills
• Attention to Detail
• Result-oriented
• Adaptability
• Collaboration
• Curiosity
CERTIFICATIONS
• Introduction to UK Financial Regulation
& Professional Integrity, CIFA - 2024
REFERENCES
• Nikki Ratcliffe VP Marketing
Pimberly Software
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