NICOLE PEREIRA

Chicago IL – ***** 312-***-**** ad3osv@r.postjobfree.com https://www.linkedin.com/in/nicole-pereira-606543204/ EDUCATION

****-******* ********** ** ******** CHICAGO Chicago, USA Master of Science in Business Analytics, GPA 3.8 /4.0 (Expected graduation May 2024)

● Coursework: Machine Learning, Data Mining, Advanced Database Management, Big Data, Business Data Visualization, Machine learning and deployment, Marketing Analytics, Time Series and Business Forecasting 2017-2021 SWAMI RAMANAND TEERTH MARATHWADA UNIVERSITY Maharashtra, India Ph.D., Commerce (Finance)

● Published 12 research papers across Finance, Green Marketing, Human Resource and Accounting UNIVERSITY OF MUMBAI Mumbai, India

2013-2015 Master of Commerce in Accountancy, WES evaluation GPA 4.0 / 4.0 2010-2013 Bachelor of Accounting and Finance, WES evaluation GPA 3.9 / 4.0 BUSINESS ANALYTICS PROJECTS & SKILLS

● Sentiment Analysis of Music Tracks: Built features from lyrics using NLP and applying classification algorithms like Naive Bayes, Random Forest, K-Means, and Support Vector Machines to identify the moods of songs using Python

● Predictive model for loan defaults: Developed predictive models (Decision Trees, Random Forest, XGB and GLM) with 140+ features to analyze loan defaults through RMSE and evaluated performance using AUC & ROC in R

● Sentiment analysis for restaurant rating: Devised machine learning models (Random Forest, Naïve Bayes, SVM) to predict sentiment polarity (positive, negative) of Yelp reviews using R ecosystem

● Competitive benchmarking and performance visualization for airlines: Analyzed 3.5 million flight records with 50 variables to evaluate on-time performance of US airlines, identified causes of delay and created Tableau dashboards using heatmaps, scatter plots and geographical maps Technical Skills: Python (packages used pandas, pyspark, skit-learn), SQL, R, Tableau, MS Excel, Canva, Lucidchart PROFESSIONAL EXPERIENCE

June 2023-Dec 2023 Illinois Tollway, Business Analyst Intern Chicago, USA

• Explored revenue leakages and their associated costs through data-driven methodologies, devised strategies for optimization and efficiency enhancement, and created intuitive dashboards to monitor essential KPIs

• Conducted a thorough examination of tag volumes and transaction types across various plazas, leveraging SQL to extract pertinent queries and facilitate a comprehensive understanding of transaction patterns and trends

• Evaluated 10,000+ instances of stray tag usage and cross-lane reads to address potential concerns related to double charges for customers, resulting in direct impact on tollway revenue collection

• Conducted in-depth research into emerging technologies and new approaches such as RUC to help improve toll revenue, optimize toll operations and reduce operational costs Sept 2023-Dec 2023 Nielsen IQ-Bacardi, Data Analyst Scholar Program

• As a consultant for Bacardi, helped inform marketing strategy by leveraging syndicated data from Nielsen IQ

• Insights enabled better prioritization and placement of 4 key Bacardi brands in terms of omni channel sales Feb 2022-June 2022 GO CHARTIST, Research Analyst Intern Mumbai, India

• Analyzed price movement of 150+ stocks across sectors in the Indian Stock Market to inform company’s investment decisions and generating an ROI of 20% for clients across India June 2017-Feb 2022 KES SHROFF COLLEGE, Assistant Professor of Accountancy and Finance Mumbai, India

• As faculty in-charge of Financial Accounting across all undergraduate programs, taught 500+ students Accounting & Finance, Banking & Insurance, Financial Markets, Investment Management

• Among the youngest faculty to secure funding for a Research Project by University of Mumbai, for research on

“Determinants Influencing Taxi Drivers Behavior in Mumbai region”

• Played an instrumental leadership role in setting up the Entrepreneurship Incubation cell, guided students with their startups and helped them start their own e-commerce business

● Advanced technical expertise in stock charts through certifications in Technical Analysis (2021) and Capital Markets