George Villa

California

442-***-**** • ad3eic@r.postjobfree.com • linkedin.com/in/george-villa

Senior Email and Front End Developer

Highly-skilled Senior Email and Front End Developer with a strong background in project management and technical problem solving. Detail-oriented professional who leverages a wide range of techniques to create email and front-end applications that meet business needs and follow strict guidelines. Collaborative team player focused on achieving results and making constant improvements. Experience with Email ESP’s like Klaviyo, Salesforce, Bigfoot, SilverPop, Mail Chip and Emma.

AREASOFEXPERTISE

Team Leadership

Application Development

Email Templates

Front End Development

Testing & Troubleshooting

Quality Control

Dynamic Content

Communication

Project Management

Professional Experience

Quill, Chicago, IL

Email Marketing Specialist (08/2023 – 01/2024)

Create Segments, Lists, and Flows in Klaviyo (email & SMS/Text). Programmed custom Calculators in Javascript that accounted for customers' points and projected yearly savings. Implemented dynamic data based on specific users' data and profile properties. Create weekly reports on email and MMS/SMS performances.

Key Achievements:

Dynamic HTML Modules based off email personalization.

API integration

Create, schedule, and send email and SMS campaigns

Ruggable, Gardena, CA

Email Marketing Developer (12/2020 – 08/2022)

Developed, tested and deployed emails. Coded advanced email functionality to create personalized experiences for each email user. Troubleshooted all email anomalies, leveraged Django for dynamic content and was responsible for coding all templates.

Key Achievements:

Developed multiple ways to increase email personalization.

3rd party and API integration and support

Programmed advance time saving features

RAPP, Los Angeles, CA

Front End Developer (10/2019 – 05/2020)

Supported operations by developing a wide range of digital solutions. Partnered with external clients and in-house marketing team to better understand their needs. Lead front-end development and email projects, consistently identifying ways to improve efficiency.

Key Achievements:

Maintained a strong understanding of all current Internet browsers and email clients and their functions.

Collaborated with in-house designers to perfect email layouts and formatting.

Advised designers and management on email marketing best practices and formatting techniques.

…Continued…

George Villa

PageTwo

One & All Agency, Pasadena, CA

Email Producer (11/2017 - 09/2019)

Collaborated with our team to develop emails and implement project workflows. Developed new email templates, uploaded files, and implemented any editorial or graphic changes. Prioritized work and multi-tasked to promote efficiency during all phases of the development process.

Key Achievements:

Boosted email campaign quality and efficiency by updating email templates using HTML and responsive formats.

Improved turnaround time for testing by streamlining the HTML file upload process to email service provider platforms.

Team One, Playa Vista, CA

Senior Web Developer (01/2013 – 08/2016)

Developed and delivered high-quality features for new and existing web applications. Leveraged HTML, CSS, and JavaScript (Node.js) to customize features to meet business needs.

Key Achievements:

Maintained a responsive web design by converting UI specifications and implementing new features.

Collaborated with experienced engineers to successfully complete technical projects.

NFL Network, Culver City, CA

Application Developer (01/2012 – 09/2012 )

Partnered with a team of application developers, software engineers, and creative teams to complete the redesign and integration of the NFL’s 32 club websites.

Key Achievements:

Enabled team success by ensuring all timelines and deadlines were followed.

Created and perfected website pages using layered Photoshop files.

G2 Worldwide, Burbank, CA

Manager – Interface Engineer (02/2009 - 09/2011)

Guided a team of temporary contractors and freelance employees, managing all daily activities and ensuring campaign guidelines were followed. Communicated with high-end clients including Cunard, EA, Adobe, NetApp, and Princess Cruises to identify their email needs and create tailored solutions. Coded and developed emails for multiple marketing campaigns.

Key Achievements:

Created, tested, and troubleshot email designs and campaign strategies.

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