Ariel Cruz

Allentown, PA *****

ad3c0w@r.postjobfree.com

+1-567-***-****

Experienced WordPress developer with expertise in PHP, JavaScript, and WordPress. I am currently seeking fully remote opportunities in development, management, and technical training. Throughout my career, I have completed over 200 WordPress projects with 100% client satisfaction. I have a strong ability to learn quickly and stay up to date in my field. Additionally, I have a solid understanding of performance optimization, security development and SEO. Authorized to work in the US for any employer

Work Experience

WordPress Developer

LexBlog - United States

January 2022 to December 2023

Responsibilities:

• Developed custom WordPress themes, plugins, and functionalities based on project requirements, ensuring high-quality code and adherence to WordPress coding standards.

• Customized Gutenberg blocks using ReactJS to enhance the functionality and user experience of the WordPress content editor.

• Developed responsive and user-friendly web interfaces using HTML, CSS, and SCSS.

• Optimized website performance for speed and scalability, implementing caching mechanisms, minimizing file sizes, and optimizing database queries.

• Led the entire development process from initial development to post-launch maintenance, ensuring smooth project execution and timely delivery.

• Planned, implemented, managed, monitored, and upgraded client websites, ensuring they are up-to- date, secure, and functioning properly.

• Responded to and troubleshooted all website issues reported by clients, providing prompt resolutions and excellent customer service.

• Worked closely with the design team to integrate their concepts into the WordPress platform, ensuring seamless design integration and maintaining a high level of visual appeal and user experience.

• Utilized analytics and user behavior data to make data-driven decisions in design and development, aiming to continuously improve website performance and user engagement.

• Collaborated with designers, content creators, SEO specialists, and other team members to achieve project goals, fostering cross-functional collaboration and effective communication.

• Identified and resolved technical issues, bugs, and challenges in a timely manner, utilizing problem- solving and troubleshooting skills to maintain website functionality and user satisfaction. Achievements:

• Successfully developed and deployed multiple custom WordPress themes, plugins, and functionalities that met or exceeded client expectations, enhancing website functionality and user experience.

• Successfully implemented custom Gutenberg blocks using ReactJS, resulting in improved content editing capabilities and a better user experience for WordPress users.

• Successfully developed and implemented responsive web interfaces using HTML, CSS, and SCSS, resulting in visually appealing and user-friendly websites.

• Optimized website performance, resulting in improved page loading speed, reduced bounce rates, and increased user engagement.

• Implemented efficient website management strategies, ensuring proactive monitoring, regular updates, and timely resolution of website issues, leading to high client satisfaction.

• Collaborated closely with the design team, effectively bringing their concepts to life within the WordPress platform, resulting in visually stunning and user-friendly websites.

• Leveraged analytics tools, such as Google Analytics, to analyze user behavior and make data-driven improvements, resulting in increased website conversions and user satisfaction.

• Received positive feedback from team members and clients for problem-solving abilities, troubleshooting skills, and delivering high-quality solutions within project timelines.

• Actively participated in knowledge sharing and professional development activities, staying updated with the latest trends, techniques, and best practices in WordPress development and UX/UI design. WordPress Developer

Kast Media, Inc - United States

January 2019 to December 2021

• Built a WordPress theme framework using the WordPress Customization API that powers hundreds of vastly different designs from a single theme folder.

• Wrote a WordPress plugin for Bitbucket to allow administrators to store, update, and install themes and plugins from private repositories.

• Wrote a Mailchimp plugin for WordPress to allow admins to browse subscriber and campaign data from their WordPress dashboard.

• Created hundreds of responsive WordPress child themes for the largest law firms in the world.

• Established a unit-testing procedure for agencies to use when deploying WordPress plugins.

• Wrote a Cloudflare plugin for WordPress to allow site administrators to quickly empty their Cloudflare cache or enter development mode from a single Ajax-y click in the WordPress admin toolbar.

• Wrote an Intercom plugin for WordPress to allow agencies to easily monitor admin actions such as abandoned drafts, repetitive actions, and other scenarios that merit client outreach.

• Wrote a Twitter plugin for WordPress to provide a "latest tweets" widget with various customizations.

• Incorporated deep knowledge of the WP Engine platform in order to provide value-adds like a live/ staging link in the WordPress admin bar.

WordPress Developer

Clickstop, Inc - United States

January 2017 to December 2018

• Converted HTML Templates into Fully functional WordPress themes.

• Designed and developed more than 50 client websites with WordPress.

• Built E-commerce store with Woo-Commerce.

• Optimized websites for usability, SEO, speed and accessibility.

• Developed responsive WordPress themes optimized for mobile.

• Built Pages with Visual Composer plugin.

WordPress Developer

Metro Studios - United States

January 2016 to December 2016

• PHP and HTML development outside of WordPress for landing pages, and microsites.

• Oversaw the integration with WooCommerce for custom shopping and selling features.

• Supervised a migration to a new hosting platform, implementing modern techniques for deployment and automated QA.

• Led the efforts to update WordPress core and third-party plugins.

• Provided custom WordPress plugin code for new features.

• Refactored the codebase to use object-oriented programming. Education

Bachelor's degree in Computer Science

Nanyang Technological University - Nanyang Ave, Singapore September 2012 to September 2015

Skills

• Agile

• MongoDB

• WordPress

• E-commerce

• XML

• MySQL

• Bootstrap

• OOP

• Node.js

• AWS

• JavaScript

• SEO

• Git

• HTML5

• GitHub

• AJAX

• Laravel

• CSS

• PHP

• Shopify

• UX

• UI

• Jira

• React

• Web development

• Web design

• Responsive web design

Certifications and Licenses

Driver's License

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