MICHAEL THOMPSON
DIGITAL MEDIA MARKETING
P R O F
Highly motivated and innovative digital media professional specializing in media analysis and marketing to strengthen brand loyalty, boost revenue and connect with audiences.
P R O F E S S I O N A L E X P E R I E N C E
SENIOR EXECUTIVE
The Bahamas Ministry of Tourism Nassau, BS January 2021 – to current
Creating opportunities to advertise and promote the islands of The Bahamas
Managing the social media accounts for the communications department which include posting updates on the affairs of The Bahamas
Posting updates from the Prime Minister, COVID-19 updates, new and developing businesses
Collaborating with graphics team on digital content team for holiday and honour events
Attending regular strategy meetings and keeping abreast of regulations for travel to The Bahamas
Coordinating with team to manage queries and applications regarding safe travel to The Bahamas
Processing documents for production teams that are shooting media content in The Bahamas, as well as updating our social media accounts with the latest in film news
INTERN
Ernst & Young New York, NY September 2019 – February 2020
Collaborating with team to design social media content, posters, office communications
Creating and designing registration lists for events and conferences
Providing onsite technical support for attendees registering for events, etc. INTERN
Hot Paper Lantern New York, NY July 2019 – August 2019 Established alumni network by
Learning the basics of the user experience and evaluating the parent company’s website through that view
Creating a press release and internal communication network for LinkedIn, Instagram, Facebook and Twitter
Keep descriptions short but add details that show why you’re a great candidate.
Show your accomplishments by using numbers and percentages. C O N T A C T
ad2gbd@r.postjobfree.com
Nassau, Bahamas
LinkedIn: https://rb.gy/wfkyyv
E D U C A T I O N
CERTIFICATION/DIGITAL
MARKETING
University of Vermont
Burlington, Vermont
May 2019
BACHELOR / MEDIA AND SOCIETY
Hobart and William Smith Colleges
Geneva, New York
September 2014 - May 2019
S K I L L S
Social Media
Management & Analytics
Digital Media Audits
Public & Media Relations
Corporate Communications
Digital Content Creation
Copyrighting
Video/Photography
Adobe Premiere
Microsoft Excel, Word
PowerPoint
Hot Paper Lantern New York, NY July 2019 – August 2019
Liaising with media outlets/journalists to cover events
Created several posts for the leadership and on behalf of the alumni network for LinkedIn, Instagram, Facebook and Twitter
INTERN
Barefoot Marketing Nassau, BS September 2018 – September 2019
Managing social media accounts and organizing focus groups for clients to assist in boosting company revenue
Providing daily updates for clients, which included advertising time specific events when necessary
Creating and designing content for social media visibility
Coordinating seven focus groups in a three-month timespan for up to 20 people per group to discuss Bahamian government
Maintaining database for vendors for venue and catering for focus groups in terms of arranging venues and catering for each focus group.
Conducting survey analysis of focus group
Liaising with local radio stations and vendors for campaigns/events C I V I C I N V O L V E M E N T
PRESIDENT
PRIDE Geneva, NY December 2014 – May 2019
Organize external events to promote PRIDE
Facilitate weekly club meetings
BOARD MEMBER
HWS Counselor Hiring Committee Geneva, NY February 2016 – May 2019
Review and shortlist candidates
Participate in weekly think-tank sessions to discuss candidates and provide recommendations for hiring decisions
BOARD MEMBER
Black Student Union Geneva, NY August 2016 – February 2017
Establish a diverse way of approaching the overall goal of the organization through highlighting new trailblazers
Presented creative ideas on celebrating marginalized identities in the black community
R E F E R E N C E S
Disa Campbell
Fiscal Services Manager
City of West Palm: Community
Development Agency
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Carol Roach
IT Specialist
The Bahamas Ministry of Tourism
ad2gbd@r.postjobfree.com
Tiffany Norris-Pilcher
Partner
Ernst & Young
ad2gbd@r.postjobfree.com