Creative Art Director

Creative Art Director with more than 20 years’ robust experience leading creative teams in executing highly innovative and unique design projects, subsequently ensuring client satisfaction. Highly skilled in design and production of direct mail fashion catalogs, videos, magazine ads, point of purchase displays, brochures, and promotional campaigns. Proven track record directing layout design, color correction of proof, and ektachromes, as well as supervising press runs. Adept at focusing on finding solutions and meet- ing deadlines along with commitment in directing photo shoots, photographers, stylists, hair and make-up artist, model casting, fittings, and location scouting for photo shoots. Proficient in Looklet (automated on-model fashion imagery); Capture One, and Photoshop.

Areas of Expertise

Career Experience

Art Director, Accenture, Hollywood, FL 2008 – 2023 Oversee photo art direction for Accenture, a top Global Fortune 500 company, including photo shoots, videos, photographers, stylists, hair and make-up, model casting, fittings, set design, and location scouting for photo shoots. • Spearheaded This includes rebranding catalog, and e-commerce photo art direction and collateral. for client Chico’s, Soma and White House Black Market with annual sales of $500M+.

Senior Art Director, Avanti Case Hoyt, Miami, FL 2001 – 2008 Managed production, photography, design and editing for fashion catalogues, e-commerce, and promotional campaigns at Proffitt’s Sak’s Inc as Senior Art Director for Avanti Case Hoyt while delegating • Completed 12-projects member for staff Sak’s in digital Inc., one fashion of country’s photography, premier design, retail and enterprises budgeting with of $catalogues. 6.6B+in annual revenues.

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• Art Direction

• Graphic Design

• Apparel

• Home

• Fine Jewelry

• Editorials

• Brand and Rebrand Management

• Client Satisfaction

• C-Level Communication

• Project Management

• Consumer Trends

• Leadership & Training

ad2dp9@r.postjobfree.com www.linkedin.com/in/vperaltaphoto www.victor-peralta.com Plantation Fl 33324 786-***-****

Victor Peralta

• Photography

• Video and Video Editing

• Model Casting & Fitting

• Set Design

• In Design

• Adobe Creative Suite

Creative Director, Cosmo International, Ft. Lauderdale, FL 2000 – 2001 Orchestrated creative direction activities by heading eight-member staff in photography and budgeting of catalogues, including production and design of beauty catalogues for five South American Countries.

• Played significant role in Cosmo International’s $600M+ annual sales revenue generation. Additional Experience

Photo Art Director, Ambrosi Blk Dot, Chicago, IL

Directed photography projects for a large retail advertising agency in the USA, covering photo shoots, Photogra- phers, stylists, hair and make-up, model casting, fittings, set design, and location scouting for photo shoots while managing productions throughout the US pertaining to Women’s RTW, Men’s and Children.

• Led photo productions for Sears Department Store, one of the largest retailers in the United States with annual sales of $37B.

Art Director, Macy’s Department Store, Miami, FL

Directed photo and design expertise in areas such as Men’s, Children’s, Home Store, and Fine Jewellery; also focused on Federated Men’s Catalogs which included Macy’s East, Macy’s West, The Bon Marche, Rich’s, Lazarus, Goldsmith, Burdines, and Sterns.

• Lauded for outstanding work with Federated, Nations’ largest operation of department stores with annual sales of $14B+.

Education

Associate of Arts in Commercial Art

Art Institute of Fort Lauderdale, FL

Associate of Arts in Fine Arts

Florida Keys Community College, Key West, FL

786-***-****

Victor Peralta

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