Charles Beene

ad2dac@r.postjobfree.com • 206-***-****

www.linkedin.com/in/charles-beene-95a22532/ • Seattle

Communications Manager/ Sr. Communications Consultant

Seasoned and dynamic professional with 15+ years of experience in communication strategies, directing comprehensive and engaging internal communication and marketing initiatives for Fortune 75 global enterprises.

Experience in crafting compelling narratives and delivering insightful analyses across diverse platforms. Possesses a unique blend of editorial acumen, strategic vision, and media savvy, underpinned by deep understanding of geopolitical and socio-economic dynamics. Demonstrates exceptional skill in conducting thorough research and transforming complex information into engaging, accessible content. Proficient in elevating audience engagement and brand visibility through innovative content creation and adept digital strategy implementation. Thrives in high-pressure settings that require excellent time and priority management talents.

Areas of Expertise

Executive Communications

Content Management

Public/Media Relations

Strategic Planning

Crisis Management

Social Media Implementation

Change Management

Marketing Communications

Analytics

Achievements

Led multicultural team in series of global communication campaigns, fostering inclusivity and expanding market penetration.

Innovated in crisis communication protocols, effectively safeguarding corporate reputation during critical incidents.

Conceptualized and implemented an interactive intranet platform, resulting in improved internal communication efficiency and employee engagement.

Served as communications lead for all DEI and ESG communications initiatives for 12,000+ employee business segment.

Professional Experience

Assistant Director, Internal Communications, 2014 - 2023

Liberty Mutual Insurance, Boston, MA

Led global communications team for Liberty Mutual Surety, implementing comprehensive plans for executive messaging, organizational change, and employee engagement campaigns across 20 countries. Consulted with senior executives and managed content on the Drupal platform, aligning company culture with business strategies. Collaborated with PR, social media, and marketing teams, analyzing data to enhance communication strategies and user experience. Led strategic projects and global DEI and ESG initiatives, ensuring alignment with business objectives.

Created and executed communications plans for multiple acquisitions and divestitures around the globe.

Elevated Liberty Mutual Surety's global leadership through innovative communication strategies and enhanced organizational engagement.

Revamped company intranet, significantly improving brand coherence and effectiveness.

Delivered high-impact global DEI/ESG programs, advancing the company's cultural, social, and environmental impact.

Program Manager, Safeco Marketing Development, 2009 - 2014

Liberty Mutual Insurance, Boston, MA

Led a three-person field liaison team in designing and managing national marketing initiatives, including logo guidelines, third-party vendor relations, and marketing analytics. Coordinated with field marketing teams across three regions for comprehensive project execution, encompassing marketing collateral, advertising campaigns, and co-op marketing. Oversaw end-to-end event planning and management, including vendor coordination and on-site execution for national client-facing events.

Delivered national-level marketing campaigns and incentive programs, enhancing brand visibility and engagement.

Fostered effective collaboration with marketing teams at the agent, state, and regional levels, ensuring seamless execution of diverse marketing initiatives.

Spearheaded client-facing events across the country, demonstrating excellence in event management and stakeholder relations.

Additional Experience

Managing Editor Varsity Communications, Seattle

News Editor Gaston Gazette, Gastonia, NC

Education

Bachelor of Science, News Editorial Journalism

University of Colorado at Boulder