Jose Arnulfo Ramirez-Mejia

*** ***** ** *** ***

Miami Beach, FL 33139

713-***-****

ad29hq@r.postjobfree.com

Arnulfo Ramirez

Program and Content Director for All Spanish Music Formats Experienced Radio Industry Professional specialized in overseeing and managing the programming and content direction of Spanish genre radio stations.

“Arnie is a Program Director that leans in on all things necessary to meet company objectives whether on programming, on digital, and especially on revenue.” TelevisaUnivision

Director of Programming and Content for Radio Stations in New York City WXNY 96.3, WQBU 92.7, WADO 1280AM

August 22, 2018 - July 19, 2023

● Rebranded WXNY 96.3, including talent lineup, music format position, and slogan resulting in ratings growth across all day parts and revenue generation.

● Developed and mentored all top-rated shows on WXNY:

El Palo con Coco - Top revenue radio afternoon show, Top 5 in general market with persons 18-49 & 25-54.

La Gozadera - Top revenue-driving morning show, becoming #1 with persons 25-54.

Luis Jimenez Show - Recreated and launched this show resulting in the growth of ratings and revenue over weekend programming.

● Created and Produced Quarterly Private Concerts Series that generated an additional 1 million dollars yearly in revenue.

● Worked Directly with the VP of Sales to create and execute all radio revenue deliverables by strategizing key business objectives and creatively working to meet revenue goals.

● Responsible for day-to-day programming operations for all the stations.

● Coached and developed new On-Air talent.

● Implemented social media strategies to grow fan pages and tune-ins to stations.

● Oversaw music research implementation.

iHeartMedia

Program Director, Atlanta, GA

WBZY, El Patron 105.3 (Regional Mexican), MIA 92.3 (Spanish CHR) On-Air Personality for WBZY, El Patron 105.3

July 2012 - August 15, 2018

● Developed and mentored the top-rated morning show in Atlanta.

● Implement social media strategies to grow fan pages and tune-ins to the station webpage.

● Produce paid station concerts and events to reach budget goals.

● Oversaw music research implementation.

● Cultivated record label relations.

Ramirez Radio Consulting

Consultant, Houston, TX

April 2011 - July 2012

● Consulting for VOA, Voice of America.

Univision Radio

(And its predecessor companies: Hispanic Broadcasting Corporation, Heftel Broadcasting, Tichenor Media Systems) Vice President & Regional Program Director

March 2002 - April 2011

● Implemented PPM strategies as of 2007.

● Developed Multiple Spanish Radio Formats.

● Supervised Program Directors in the day-to-day programming operations for Houston, San Antonio, McAllen, Dallas, Austin, and El Paso stations.

● Music research implementation.

● Planned and executed the marketing and branding of radio stations to grow audience/ratings.

● Recruited and mentored on-air talent.

● Executed competitive analysis for company-owned radio stations in other markets across the country.

● Developed top-rated syndicated morning shows.

● Booked artists and produced station events.

● Worked with the sales department to foster ideas to reach budget goals.

● Supervised the editing of music logs.

● Trained Program Directors to use Music Master and Selector.

● Supervised Production and Creative Department.

● Cultivated record label relations.

Operations Manager & Program Director

August 1996 - March 2002

● Launched KLTN 102.9fm Estereo Latino, the first top-rated Regional Mexican station in Houston's general market (1998).

● Launched KLNO 94.1fm, the first top-rated Regional Mexican station in Dallas general market (2001).

● Launched the first top-rated Spanish Contemporary station in Houston K-Love 106.5.

● Supervised the daily programming operations for Houston stations.

● Implemented music research.

● Recruited and mentored on-air talent.

● Worked with the sales department to foster ideas to reach budget goals.

● Planned and executed the marketing and branding of radio stations to grow audience/ratings.

● Voice Image for KLOVE 106.5fm (Spanish contemporary format).

● Programming KLAT 1010am (Spanish news/talk).

● Edited music logs.

● Supervised Production and Creative Department.

● Supervised Promotions Department.

● Cultivated record label relations.

On-Air Talent, Production Director, & Assistant to Operations Manager March 1991- August 1996

● On-air talent for KLTN 93.3fm (regional Mexican format).

● On-air talent for KMPQ 104.9fm/980am (Spanish tropical format).

● Produced commercials and image for Houston stations (3 stations).

● Prepared material for music research.

● Assisted Operations Manager to implement music research results.

● Edited music logs.

AWARDS

Hispanic Broadcasting Corporation - Program Director of the Year 1999 & 2002 EDUCATION

Thomas Jefferson Institute - El Salvador

Creative and Copyrights Seminar at University of Texas - Austin English and Computer Courses at Bilingual Education Institute in Houston, Texas LANGUAGES

SPANISH – NATIVE

ENGLISH - FLUENT

PORTUGUESE - FLUENT

CONTACT

Phone: 713-***-**** Email: ad29hq@r.postjobfree.com

LinkedIn: https://www.linkedin.com/in/arnulfo-ramirez-42348729/

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