RACHEL E. BELCHER
MANAGER, LE, MT LINKED IN
OBJECTIVE
RECENT EXPERIENCE
A highly motivated business professional and licensed esthetician with 13 years of experience and a proven track record in sales, marketing, management, and the highest level of client care searching for an account management or marketing position to leverage my skills so that I may inspire and educate others.
OWNER, LE • RACHEL EILEEN SKIN & BODY BEAUTIQUE • FEB 2020 – CURRENT
Created and managed a small studio for skincare, waxing, and massage with year over year increases of 20% and higher in sales and client base through social media, marketing, education, and customer care while attending SSU for marketing degree.
SPA DIRECTOR • HAND & STONE • AUG 2019 • MAR 2020
Managed a team of 30 front desk, massage therapists, and estheticians initiating our lead to the winner’s circle for most sales growth over the previous year.
ESTHETICIAN, MT • CARNEROS SPA • MAY 2015 • JUN 2021
Provided clients with professional skincare and massage treatments with the highest customer satisfaction according to Forbes training.
LEAD ESTHETICAN, MT • MASSAGE ENVY • MAR 2012 • FEB 2014
Managed a team of 40 massage therapists and estheticians, providing excellent training and support for meeting and exceeding sales and service goals.
SKILLS
EDUCATION
Excellent sales and marketing skills with the ability to research and develop target market strategies and analyze trends using social media platforms, email marketing, Photoshop, Canva, PowerPoint, and Illustrator
Extensive knowledge of skincare trends and product treatments for all skin types with practical use techniques and education for clients and businesses.
Strong management and organizational skills including experience in Microsoft office, Google Suite, QuickBooks, scheduling, inventory management, written and verbal skills that encourage positive culture and deliver results.
BA BUSINESS, MARKETING 3.94 GPA Sonoma State University Cotati, CA
Member of Beta Gamma Sigma and Tua Sigma honors society
AS BUSINESS ADMINISTRATION 3.89 GPA Napa Valley College Napa, CA
Member of Alpha Beta Gamma and Phi Theta Cappa honors society
Additional Professional Development:
Esthetics License (Cert. #Z89204) – Paris Beauty College (2010)
Certified MT – Mendocino School of Holistic Massage (2004)
PROJECTS
RCJ DESIGNS Business consulting project providing an in-depth analysis with strategic alternatives for a locally owned photography business.
GYM BUDDY collaborated and designed a new business idea, the Gym Buddy app, analyzing success or failure through market research and data collection.
NAPA VALLEY MASSAGE & WELLNESS Full marketing and business analysis for brand positioning with completed marketing plan for growth and projections via PowerPoint presentation
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