CHRISTINA
LAMAA
Arlington, VA
*********.*****@*****.***
www.linkedin.com/in/christina-lamaa
Professional Experience
Digital Marketing Manager at AIESEC Lebanon Aug 2022 - Jan 2023
Planned content calendars and designed posts and stories for Instagram using Adobe Illustrator.
Created offline and online marketing campaigns to generate leads and awareness.
Engaged in and organized traditional campaigns to generate leads.
Increased Instagram reach by 102.3%, increased profile visits by 22.4%, average increase of 21.9% of followers from September 1 to November 24.
Increased Instagram story reach by 82.7% and increased Instagram story engagement by 266.7% within 90 days.
Content Marketing Intern at TripnTap Jul 2021 - Aug 2021
Brainstormed content for Tiktok with a team and designed posts and stories for Instagram using Adobe Illustrator.
Assisted with marketing campaigns to leverage brand awareness.
Collaborated with videographer to create Tiktok content.
Education
George Mason University 2024 - 2025
Bachelor of Science in Business studies - Marketing with a minor in data analytics
Lebanese American University 2021 - 2025
Bachelor of Science in Business studies - Marketing with a minor in data analytics
Salzburg Media Academy Jul 2023
Salzburg Academy on Media and Global Change: Imagining Inclusive and Equitable Futures
Competitions & Extra-Curricular
Hult Prize 2023 – 2023
Presented and won first place pitching a sustainable fashion product at Lebanese American University.
Presented the pitch at the Dubai Summits.
Curated an effective business plan and marketing plan (brand positioning, target audience, go-to-market strategy).
Conducted a survey for market validation of the product.
Music Club
Applied music industry knowledge to events and learned new industry trends.
Participated in events as a singer.
Courses & Certifications
Hubspot Digital Marketing Certificate 2023 – 2024
Skills Languages
Adobe Illustrator, Figma, Microsoft, Adobe Suite, Full professional proficiency – English
Canva. Limited working proficiency - Arabic