Graphic Designer Long Beach

CYNTHIA M. IRWIN 562-***-****

Bachelors in Graphic Design Best of Long Beach 2022 Voyage LA Article Feature Balifornia State University Long Beach, CA Best Brow Studio 2016 & 2023 G R A P H I C D E S I G N E R

P R I N T P A C K A G I N G D I G I T A L

S K I L L S

S U M M A R Y

W O R K E X P E R I E N C E

E D U C A T I O N

Developed and executed visually compelling in-store displays and layouts that told a cohesive brand story, demonstrating a strong ability to convey narratives through visual elements. Paid meticulous attention to detail in product placement, signage, and overall aesthetics, highlighting a commitment to precision and quality in visual design.

Created designs for various mediums, including in-store signage, promotional materials, and digital displays, demonstrating versatility in graphic design applications.

Collaborated with marketing, sales, and product teams to align visual strategies with overall business goals, showcasing effective teamwork and communication skills.

A W A R D S & R E C O G N I T I O N

Innovative and seasoned graphic design professional with over 11 years of hands-on experience in the dynamic realms of packaging, print, and digital design. Recognized for a proven track record of translating brand visions into visually stunning and effective design solutions. Seeking a challenging and regarding position to bring strategic creativity, leadership, and technical expertise to a forward-thinking company.

***************@*****.***

www.morales-design.weebly.com

Long Beach, CA

Creative Direction & Leadership

Brand Development

Strategic Thinking

Project Management

Collaboration

Leadership

Critical thinking

Attention to detail

Led a team of artists in a collaborative environment, fostering creativity and innovation among our employees. This experience translates into effective collaboration with design teams, understanding the dynamics of teamwork in a creative setting. Nurtured a brand thriving on innovation and client satisfaction, demonstrating strategic thinking in a digital advertising market. Established a distinctive and memorable brand identity for our cosmetic tattoo studio, demonstrating a deep understanding of branding principles that can be applied to graphic design projects. Managed budgets and allocated resources efficiently to achieve business goals, showcasing financial acumen and the ability to optimize resources, which is beneficial in managing design projects effectively. Collaborated cross-functionally to bring brands to life in the retail space, leaving a lasting impact on the consumer experience. Possessed in-depth knowledge of print production processes, ensuring the seamless transition of designs from concept to the final product, indicating a practical understanding of design implementation. Collaborated closely with clients to understand their branding requirements and effectively communicated design solutions, highlighting strong interpersonal skills and the ability to translate client visions into tangible designs. Created prototypes and mockups to visualize packaging designs in a real-world context, emphasizing a hands-on approach to design and an ability to think beyond 2D concepts. Presented design concepts to clients in a clear and persuasive manner, showcasing effective communication skills and an ability to articulate design decisions and strategies.

Branding Strategist / CEO

Senior Graphic Designer

Visual Merchandising Specialist

Brow Expressions Permanent Beauty • October 2017 - Present Ernest Packaging Solutions • February 2015 - April 2019 NYX Cosmetics / L’Oreal • Jan 2014 - February 2015 www.linkedin.com/in/cyncity85

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