Marketing

Ming-Wai Cheung

South Plainfield, NJ, Cell: 347-***-****

Email: ***************@*****.*** LinkedIn Profile: www.linkedin.com/in/mingwaicheung EDUCATION:

Rutgers University Business School New Brunswick, NJ Bachelor of Science, Marketing and Supply Chain Management Graduation: May 2023 Cum Laude, Dean’s List GPA: 3.65

EXPERIENCE:

Rutgers University New Brunswick, NJ

Operations Assistant/Guest Service Assistant November 2022 – Present

• Manage building operations through inventory management and maintain an organized workspace

• Trained 3 incoming assistants in building operations and provide guidance to improve onboarding process

• Provide information administrative and clerical support via daily logs on Microsoft Word Church & Dwight (Joulé) Ewing, NJ

International Marketing Intern June 2022 – August 2022

• Audited global branded websites for inconsistent brand images and implement changes to enhance user experience

• Generated a RFP and creative brief for holiday campaign assets to be used across international markets

• Researched the brand’s competitive products in Seoul, South Korea to better understand the region’s market needs Amil Freight Princeton, NJ

Business Development Specialist Intern May 2021 – July 2021

• Built client relationships using CRM with over 600 freight companies resulting in over 20 new lanes quoted

• Outputted about 100 calls and 50 emails daily, forming and maintaining key business relationships with clients

• Efficiently fulfilled and adapted to clients’ shipping demands by communicating critical data and sending out RFQ

• Consulted clients on their trucking needs including types of loads and specific ports and provide services to them Rutgers University Aquatics New Brunswick, NJ

Lifeguard June 2019 – January 2022

• Monitored pool deck activities, monitored water chemical activity per hour, and enforce safety policies indoors

• Trained to respond to multiple types of emergency situations quickly based on the Red Cross regulations

• Divided tasks between coworkers to clean the facility every night and prepare for the next day or shift LEADERSHIP/CAMPUS INVOLVEMENT:

Business Association of Supply Chain Expertise (BASE) New Brunswick, NJ President May 2022 – May 2023

• Directed and supervised a team of 20 board members to successfully operate programmed events

• Increased membership by 100 by providing incentives such as professional development programs and networking

• Strategically increased organization growth through multiple recruitments and the addition of more committees

• Contacted appropriate sponsors and supporters, to facilitate organization growth and development plan Marketing Director August 2021 – May 2022

• Increased the following for the organization’s social media accounts by 75% though active content sharing

• Developed creative, original media campaigns and promotional material weekly in a team-oriented setting

• Led a team to organize strategic marketing planning on multiple media platforms to over 100 general members Rutgers University Programming Association (RUPA) New Brunswick, NJ Community Service Assistant Director May 2022 – May 2023

• Worked with a team of over 30 people to logistically plan and run events ranging from 50 to over 5,000 people

• Evaluated existing plans, processes and events planning services to identify opportunities for improvement

• Fulfilled contractual obligations, including communications, vendor coordination, schedule creation, budget administration and day of event coordination

TECHNICAL SKILLS:

• Proficient in Microsoft Office (Excel, PowerPoint, Word, and Teams)

• Social Media Marketing, Digital Media Buying, CRM

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