Brian Castaneda

ad0kwo@r.postjobfree.com Tehachapi, CA 93561 ad0kwo@r.postjobfree.com

+1-661-***-****

Hello My name is Brian Castaneda,

I've developed an eye for detail and have served as a web developer at WePromote, Google, YouTube,789inc, and others as one of California premier digital marketing and web development firms. In this position, I have managed web development projects for clients in diverse industries including technology, manufacturing, pharmaceutical, health, F&B, retail and Known for creating robust, high- speed web and mobile apps, my web development work has helped grow revenues, accelerate customer acquisition, increase web traffic and deliver an industry-leading competitive advantage

I am excited to submit my application for the Senior Level Developer position at your company. With several years of experience and expertise in the most recent tech, I am confident that I have the skills and knowledge necessary to make a significant impact on your team.

Throughout my career, I have worked with a variety of programming languages, platforms, and frameworks, and have consistently delivered high-quality software solutions that meet the needs of my clients. My experience in cloud computing, DevOps, agile development, and machine learning has equipped me with the skills to work effectively with cutting-edge technologies.

As a senior level developer, I have honed my problem-solving and troubleshooting abilities, and am always striving to stay up-to-date with the latest trends and best practices in the industry. I am a team player and enjoy collaborating with others to deliver exceptional results.

In addition to my technical expertise, I am a strong communicator and am able to effectively communicate complex technical concepts to both technical and non-technical stakeholders. I am dedicated to continuous learning and growth, and am always seeking new challenges to further develop my skills and expertise.

Thank you for considering my application. I look forward to the opportunity to contribute my skills and expertise to your team.

Experience in Angular, JavaScript(ES5+)/TypeScript, MongoDB and Nodejs, Go, Python & Tensor Flow, Docker, GraphQL, Terraform, AWS, Microservice architecture, HTML and CSS. Also know SCSS/SASS or React-Styled-Components.

Advanced knowledge of WordPress, jQuery, Bootstrap. PHP, JSON, and working with APIs.

Version Control with Git / Github / Bitbucket / JIRA. Creating responsive email templates for use in marketing.

Amazon Web Services or any other public/private cloud environment. Strong UI/UX skills and understanding of Usability

Sites built:

Dru.com Furtadolaw.com Lockjawgarage.com Newyorkersapparel.com ganoexcel.us wholesomeculture.com brighton.com reddressboutique.com saveit4thetrack.com Php and WP related

Wepromote.com localsocialpro.com Athensservices.com GIpropertyservices.com Ganoexcel.us Gipropertyservices.com connectingdotbydot.com mmprintedbags.com encorepros.com Formosi.com Thesmartmushroom.com happyfishmarket.com n2amotors.com covina.life homesbyamerica.com rektroofing.com

Willing to relocate: Anywhere

Authorized to work in the US for any employer

Work Experience

Web Designer/Developer Unbiazed LLC - Los Angeles, CA December 2022 to August 2023

•Manage and update website content (products, content, promotions) to ensure all information is accurate and presented in the best possible manner through copy, images, reviews, categorization, etc.

•Assist E-commerce team in execution of strategy for site merchandising efforts, including catalog-to- site launches.

•Manage timelines and dependencies for daily publishing to e-commerce site.

•Participate in the review process and ensure accuracy of site assets and promotions before they are deployed to the site.

•Perform daily site audits to ensure accuracy of site content, merchandising and user experience.

•Liaise with internal and external resources regarding the day-to-day management of the website and coordinate delivery of key assets, functionality and information to support the web experience.

•Develop and define recommendations for site enhancements to improve the customer experience through content presentation, navigation and merchandising features.

•Develop project briefs that translate program strategies & goals to online deliverables.

•Assist in the prioritization and management of the site development roadmap to release new features & functionality.

•Participate in pre & post UAT process for all new site enhancements with E-Commerce and cross functional teams.

•Work with internal and external Analytics teams to establish reporting and analytics that will provide greater insight to the business and identify opportunities.

•Design and implement comprehensive SEO and SEM strategies, including extensive keyword research, campaign creation, and landing page optimization.

•Establish campaign tracking and measurement mechanisms through various analytical tools catered for search engines.

•Align SEO and SEM campaigns with overarching company product strategy, timed sales promotions, and pinpointed target audience segments.

•Generate digital marketing reports, shedding light on traffic, sources, click-through rates, and conversions. Monitor these metrics to tweak and ensure campaigns hit desired ROI benchmarks.

Web Developer using PhP, Wordpress, Custom php plugins, CSS, Javascript

NKP Medical Marketing Inc - Los Angeles, CA March 2021 to March 2023

Develop using PHP, Wordpress, Custom php plugins, CSS, Irresponsibilities

•Write, create, and curate effective, original, and engaging content that adheres to brand guidelines. You’ll need to create varied content (video, photography, graphics, found imagery, etc) and then figure out what worked, what didn’t and why.

•Collaborate with marketing and design teams to plan and develop content for social media profiles

•Manage social media accounts and campaigns as well as daily activities in order to generate new followers and engage current followers

•Manage social media updates in accordance with editorial calendar and company blog

•Review campaigns using tools like Google Analytics and Sprout Social, and make

•Set-up presence in FB relevant Facebook groups

•Comfortable behind the camera and general knowledge of basic editing practices

•Have innovative ideas for how to leverage stories and other channels like TikTok or Pinterest for brand awareness

•Something about influencer marketing, influencer marketing relationships, etc.

Web Developer using PhP, Wordpress, CSS, HTML

Furtado Law - Los Angeles, CA June 2020 to March 2023

•Build, develop and maintenance of web sites, plugins etc on WordPress

•Responsible for migrating WordPress sites

•Install / Develop plugins and themes

•Work using version control such as Github

•Manage the Wordpress based website and web templates.

•Be ready to support requests from team members on Wordpress questions via Slack, phone or email.

•Provide Wordpress seo and web optimizations

•reporting to the Sales and Marketing Teams.

•Build workflows for Automation.

•Build multiple pages and sites.

•Build marketing campaigns and reports.

•Be the lead on supporting the team with other operational functions of WordPress.

•Create and build WordPress properties

•Oversee user access and permissions within WordPress, and work with sales/marketing leaders to determine appropriate user permissions, roles and teams for all users.

Web Developer using PhP, Wordpress, CSS, HTML

Excel image group - Los Angeles, CA March 2020 to 2022

RESPONSIBILITIES

Design

•Strategy, Branding & Value Proposition Development

•Marketing Plans & Initiatives

•Channels & Funnels

•Budgets

•Reporting & Analysis

•Success Measurement (i.e. closed sales, gross revenue, net profit) Build & Execute

•Targeted Demand Generation, Lead Nurturing & Brand Awareness

•Build social media, viral marketing, affiliate marketing, inbound marketing, public relations, SEO, SEM, pay per click and other campaigns

•Design and build websites and landing pages.

•Develop and create direct response marketing, lead scoring, lead ranking, lead routing, lead nurturing, demand generation, online sales funnel, marketing automation, and other campaigns.

•Design and manage CRM and digital marketing system buildout and campaign execution

•Develop and create nurturing and drip campaigns, customer education programs, online webinars, customer retention programs, data and target list mining, list identification and management, other strategies and techniques

•Content Development

•Drive the writing and creation of financial related content with a compelling marketing message and call to action; including, articles, blog posts, marketing pieces, breaking news and updates and related content

Manage

•Marketing Campaigns

•Results Reporting

•Marketing Calendar Management

•Forecasting & Campaign goal setting

•Marketing Program Refinement

•CRM System Refinement

•Budget Management

•Reporting & Recommendations PERSONAL ATTRIBUTES

Player/coach – can do and manage, customer focused, people person, self-motivated, efficient, forward thinking, strategic and results oriented, sense of humor.

COMPETENCIES & SKILLS IN JOB

•Experience building digital marketing programs

•Ability to configure and align systems digital marketing programs with CRM systems is required.

•Proficient use of

•Microsoft Excel, Word, Outlook, PowerPoiNT

•Adobe Creative Suites, InDesign, Illustrator and Photoshop

•WordPress, Optimize Press, HTML

•Google, Bing and Other Search Engines

•Social Media & Video

•Social Media Posting

•Metatags for Social Media (e.g. Facebook Open Graph)

•Video Production & Editing

•Ad Programs

•Paid Search Google/Bing

•LinkedIn – Sales Navigator

•Facebook Ads

•Effective verbal and listening communication skills

•Superior written communication skills

•Some coding experience is highly desired

•Problem Solving/Analysis/Recommendations

•Flexibility

•Time Management

•Team Player

Web Developer using PhP, Wordpress, Custom php plugins, CSS, Javascript

Millennium Distribution - Los Angeles, CA September 2020 to 2021

•Social media manager – post and promote Millenium content across social channels.

WordPress website management.

•Sending emails through MailChimp and Klaviyo

•Managing and working with paid advertising team.

•Setting up connectors and automation using Zapier.

•Work to optimize and streamline CMS integrations for lead generation and sales department.

•Improve SEO by overseeing writers and publicity.

•Social Media scheduling, posting and content.

•Build reports using Google Data studio and submit weekly reports to management.

•Oversee graphic designers to improve online banners, website designs and landing page creation.

Web Developer/Programmer & Markerting Manager

Weinstein Construction - Los Angeles, CA June 2019 to May 2020

•Web(site) design and front end development for multiple company websites and other creative marketing deliverables

•Ability to monitor and conduct regular evaluations of web performance, hosting and security

•Monitor and maintain current best practices in design, development, coding styles, etc.

•Troubleshoot and provide innovative solutions for all digital and traditional creative initiatives

•Stay current with industry standards and trends including new and evolving technologies

•Expert-level WordPress proficiency

•Very strong HTML5, PHP, JavaScript and responsive web design experience

•Preferred: Knowledge of jQuery, Maria/MySQL, Linux, nginx/Apache, Sass, Git, and coding for ADA and other required compliances

•Ability to use CSS frameworks and raw CSS

•Understanding of JS and npm

•Understanding of JS frameworks like Vue.js/React/Angular

•Good understanding of web development and design as it pertains to SEO including asset optimization and data-driven design

•Familiarity with Google Analytics, Ad Words, and other reporting metrics and marketing concepts

•Very strong organization, troubleshooting, and interpersonal skills

•Excellent prioritization skills and ability to align efforts

•Adobe Creative Cloud, Microsoft Office Suite, Dropbox

Front End Web Developer

Local Social Pro/ Giraffe Builder - Los Angeles, CA January 2019 to June 2019

•Develop and maintain PHP based applications for integration, automation, and web applications.

•Build real-time data driven applications that connect internal vendor applications with external data providers and web services using AJAX, XML, JSON frameworks and other custom formats.

•Perform local testing and work with QA team to resolve issues.

•Ability to effectively manage multiple challenging and diverse projects.

Front End Web Developer Wepromote - Beverly Hills, CA September 2018 to April 2019

•Development

•Lead development efforts for all major features for the Meteor App on the Web

•Web Team Leadership

•Manage the engineering team to ensure productivity

•Work with other Tech Leads and Product Manager to understand product vision

•Work with Program Manager and other Tech Leads to understand technical deliverables

•Ensure developers understand requirements, produce supplemental technical tasks where required

•Manage estimation process for sprints

•Productivity Management

•Oversee task management for team

•Managing team in coordination with Project Manager to ensure developers are not over utilized

•Ensuring developers have a reasonable brief to work against

•Assisting with estimates where required

•Assisting with clearing blockers and dependencies at Tully

•Resource Management

•Additions & transfers from team where applicable

•Interviewing new developers for local hires

•Quality Control

•Provide technical documentation where required

•Ensure overall code quality and code coverage

•Individual code reviews

•Ensure development best practices are followed

•Communication

•Daily check in with developers

•Provide development update on weekly status call

•Oversee Tully Technical Demos where applicable

•Lead Monthly Retrospectives for Web team

•Reporting

•Point of escalation for Dev Team’s dependencies and risks for delivery

•Reports & Escalation to Project Manager where required

•AQA

•Input and direction to automation framework

•Ensure test coverage from developers

•Assist with functional tests where required

•DevOps

•Advanced knowledge in JavaScript and JavaScript libraries

•Proficiency using CSS3 and HTML5

•Experience with React, Redux, and NodeJS

•Experience with utilizing REST APIs

•Experience with testing frameworks like Jest

•Experience with mobile first development and responsive design

•Effective verbal and written communication skills and the ability to interact professionally with a diverse group of people.

•Experience translating comps and wireframes into re-usable code templates.

Web Developer

New Yorkers Apparel - Los Angeles, CA January 2018 to September 2018

•Web Order Processing For All

•Uploading Product And Publishing Content Daily

•Visual Merchandising

•Refresh Web Banners

•Streamline Navigation And Increase Online Presence

•Creating Visuals And Content For Email Marketing

•Organizing And Planning Studio Photoshoots

•Reporting Web Analytics And Sales

•Creating Interesting Design Layouts

•Working With Sales Team To Promote Inventory

•Maintaining New yorkers Account

•Growing Email List Through Email Marketing

•Design And Implement Social Media Coordination Through All Channels (Instagram, Facebook, Etc)

Web Developer

ZeroSix Media - Los Angeles, CA September 2017 to January 2018

•Development of WordPress themes and plugins that support the pages of the website and blog. This included new projects as well as maintenance, enhancements and optimization.

•Ensuring Web projects fully support and exploit SEO best practices to help our search engine rankings, using proper tags and attributes and full responsiveness

•Ensuring all Web projects are streamlined with efficient code, optimizing page load times, and an excellent user experience

•Creating HTML email templates including integration with marketing automation platforms (e.g. Marketo), populating templates with content, proofreading and testing each email, ensuring broad email platform compatibility, and resolving relevant integration issues.

•Daily activities include creating, testing, enhancing and optimizing Web templates and pages, creating new product and landing pages based on your templates, overall website maintenance, performance enhancement and troubleshooting, creating HTML email templates, testing and troubleshooting all emails, ensuring email client cross-platform compatibility, and interfacing with IT for systems integrations and problem resolution

Web Designer/Developer

789 inc - Covina, CA

January 2016 to August 2017

Code design critiques, and inspire and empower colleagues.

Interface with clients as needed to share design concepts and explain design decisions and recommendations.

Collaborate with developer and UX team to ensure that:

All functionality and design meet client expectations. The product incorporates the best UI solutions possible.

The design vision is carried through to product launch. * Make meaningful contributions to a shared set of best practices, standards, and living application design guidelines.

A-C Electric, Software Developer Intern

A-C Electric - Bakersfield, CA October 2016 to January 2017

Interning with the systems development team this summer. Cultivating Computer Science major topics and interest in web design. Implementing HTML 5,javaScript,Ajax,jQuery and C# skills. Building SNAP 3 and utilizing these skills and more with the development team.

Facility Supervisor

CSU Bakersfield - Bakersfield, CA September 2013 to October 2016

Bakersfield, California

Ensure a safe environment for staff and participants and maintain responsible operations of the SRC facility and programs.

Maintain familiarity with Emergency Action Plans and, during major emergencies, notify all persons in the SRC

facilities if necessary and assist in the evacuation of the facility.

Respond to all injuries and assist in immediate first aid and proper emergency procedures.

Maintain fitness/cardiovascular area with an emphasis on cleanliness and preventative maintenance. Conduct regular rounds to all areas within the facility and to campus facilities (tennis courts, sand volleyball courts,

intramural fields, & soccer fields) used for recreational purposes to ensure that activities are conducted safely and appropriately and to record participation numbers.

College Peer Advisor

Web Developer Formosi - Torrance, CA January 2016 to May 2016

Develop new user-facing features

Build reusable code and libraries for future use Ensure the technical feasibility of UI/UX designs

Optimize application for maximum speed and scalability

Assure that all user input is validated before submitting to back-end Collaborate closely with other team members and stakeholders

Design digital products that are thoughtful, beautiful, and usable and that adhere to client brand guidelines and specifications. Focus primarily on iOS or Android native application design.

Evolve rough ideas into pixel-perfect interfaces.

Apply strong design knowledge (layout, color theory, typography, iconography) to all designs. Communicate clearly and effectively with your team. Have the humility to admit when you don’t have an answer, and work with your team to figure out the right answer.

Front Desk Receptionist Holiday Inn - Tehachapi, CA August 2015 to May 2016

Tehachapi, California

Handle guest check in and checkouts professionally and in a welcoming and specialized manner Make changes and confirm reservations by means of the Lodging Management Systems

Post charges of food, room, liquor and telephone to system and manual ledger

Represented the Hotel in regard to guest complaints and situations that require instant action Facility Supervisor

College Peer advisor

Golden Valley High School - Bakersfield, CA August 2013 to July 2014

Bakersfield, California

Experience in Word, Excel, and power point. FAFSA/DREAM ACT aid and submission

Guide students in accessing the many academic resources available at CSU's statewide, and provide referrals.

Give individual and online peer advice on effective time management, studying and exam preparation. Act as an informed resource for all students regarding matters related to registration, CSU mentor, major declaration, and schedule planning during registration periods.

Customer Service Representative

Sport Chalet - Bakersfield, CA July 2012 to April 2013

Sport equipment knowledge, customer support.

Responsible for greeting and selling customers who visited the housewares department. Assisted store marketing team in placing and setting up sales floor marketing displays. Organizing and sorting of inventory.

Monetary transactions.

Data Entry Specialist

California Student Oportunity and Access Program

Cal-SOAP - Bakersfield, CA July 2012 to September 2012

Bakersfield, California

Compiled and sorted documents before it is entered Customer care FAFA/DREAM ACT Submissions Activities. Maintained and updated files as necessary

Store completed data entries into appropriate location

Accurately processed any updates or change requests for all accounts in multiple database systems Acticities and Interests

- entrepreneurship, coding, volunteering, running, learning languages, music, poetry

Education

Bachelor of Science in Computer Science California State University Bakersfield - Bakersfield, CA 2017

Skills

•C++ (4 years)

•Javascript (4 years)

•SQL database (4 years)

•PHP (4 years)

•HTML 5 (6 years)

•Git (5 years)

•C# (2 years)

•Visual Studio (4 years)

•Node.js (Less than 1 year)

•bootstrap (5 years)

•Material Design (2 years)

•Ecommerce (6 years)

•Wordpress (6 years)

•CSS3 (4 years)

•Web Design (5 years)

•JSON (4 years)

•Python (3 years)

•Front End

•Jquery

•UI

•HTML5

•Front-End

•Node

•User Interface

•Google Analytics (6 years)

•SEO (6 years)

•Google AdWords (6 years)

•Facebook Advertising (6 years)

•Google Docs (6 years)

•Office Experience (10+ years)

•Active listening

•MySQL

•Agile

•APIs

•AWS

•Advertising & Public Relations (5 years)

•Marketing (5 years)

•MySQL

•Keyword Research (4 years)

•Computer Skills (10+ years)

•Google analytics certification (3 years)

•Unit Testing

•Microsoft SQL Server

•XML

•GitHub

•Java

•React

•SOAP

•GitHub

•Web Services

•Software Development

•AJAX

•Angular

•Social Media Management (4 years)

•MongoDB

•Marketing, Advertising & Public Relations (5 years)

•Magento

•Web accessibility

•Graphic design

•Adobe After Effects

•OOP

•LAMP stack

•DynamoDB

•Database design

•S3

•Shell Scripting

•AI

•Machine learning

•Trello

•Laravel

•Typing

•Windows

•Marketing (8 years)

•Public relations (7 years)

•VoIP

•DNS

•Server management

•Microsoft Exchange

•NetSuite

•PostgreSQL

•SQL

•Azure

•.NET

•Drupal

•Linux

•Ruby on Rails (2 years)

•Marketing, Advertising & Public Relations (5 years)

Languages

•Spanish - Fluent

Links

http://brianecastaneda.com

https://www.linkedin.com/in/briancas/

Certifications and Licenses

scuba diver

Present

Additional Information

Operating Systems: Windows (2000, XP, Vista), Mac OS, Linux

Professional: Self-motivated, creative thinker; detail- oriented; excellent time management skills

-Databases: Oracle 8.x/9.x, SQL Server, MS Access

Contact this candidate