LYNNE GOLDBERG

**** **** *****, ******* *****, Illinois 60089

Cell Phone 847-***-**** § ad0k04@r.postjobfree.com

MEDIA ACCOUNT REPRESENTATIVE

Product Marketing Campaigns Account Management § New Business Development

Print Advertising § Web Site and Direct Mail Advertising § Event Marketing

Talented and certified Media Sales/ Marketing Management professional with a record of top performance and proven ability to design, strategize, and deliver diversified, comprehensive, sales / marketing initiatives within advertising sales; identify and target niche markets, determine positioning, increase brand awareness, and manage and analyze competitive intelligence. Quick comprehension of product knowledge combined with talent to communicate within client & agency side of and media environments.

CAREER PERFORMANCE QUALIFICATIONS

Budgeting / Forecasting Market Analysis & Competitive Research New Sales Generation

New Product Launch Station Positioning Regulatory Compliance Corporate Culture / Vision & Image Marketing Materials/Copy Author & Editor Client Relationship Management

PROFESSIONAL EXPERIENCE

VALPAK OF SOUTHEAST WISCONSIN 2021 to present

Telemarketing Specialist

My responsibilities include setting appointments for the outside sales representatives, research various websites for new leads and update the CRM system used which is Salesforce with all viable information. I utilize Google, Yelp, BBB, LinkedIn, and competitors to find warm leads.

VALPAK OF CHICAGOLAND 2008 to 2021

Direct Marketing Company offering print, mobile and digital advertising solutions.

Account Executive

My Responsibilities include implementing marketing solutions for new business accounts and increasing revenue with existing accounts including Valpak direct mail, solo mailings and a suite of on-line marketing products along with providing data analysis to every client to determine the best areas to mail in the Valpak DMA.

. Achieved Top New Sales Award 9 consecutive years in a row through new business development

. Opened 750 accounts to date.

. 85% Account Retention by being consultative and listening to the needs and wants of the client

presenting products and services that will align with their marketing plan in the present and in the

future

. Continued to prospect daily and always keep my funnel full of viable prospects.

. Always asking both customers and prospects for referrals

. Looking for new resources was part of my daily routine.

.Consultative selling both print and digital solutions

CLINIQUE 2018 to 2020

Account Freelance Coordinator

I worked part time at various stores in Chicago and the surrounding suburbs. My responsibilities include educating the consumer on skincare, makeup application and the launch of new Clinique products. My goal is to build client relationships and provide a simply amazing experience for every client. Every client must be treated as an individual. My goal was to have happy customers that will continue to buy from Clinique.

. Average sales for a part time shift of 5 hours $2,100.

. Recruit customers to visit the Clinique counter at the Macy’s Stores to help build sales by presenting a

new launch.

. Additional responsibilities include inventory control and housekeeping at the Clinique counter to assure

the counter is stocked with products and Clinique literature and make sure the counter is presentable.

. Listen to the client and see what their concerns are if any and what they are trying to achieve.

. Build sales only on the skincare and makeup products best suited for the customer.

. Provide samples of products for clients to try based on our conversation.

RETAIL SALES ASSOCIATE 2008 to 2020

Throughout my career I have had part time positions in retail sales in various capacities being an assistant manager and sales associate. My passion has always been to help customers look and feel their best whether selling skincare and makeup or apparel.

Customers need to have confidence in the associate they are working with. People buy from people.

First impressions are lasting ones.

My goal is to have repeat customers that rely on my expertise and advice. I have worked at The Village Set Dress Shop, Chico’s, J Jill. Lori’s Shoes.

ASSISTANT EVENT PLANNER 2015 to 2020

My responsibilities were to assist the day of the event from beginning to end and ensure that everything was done correctly to plan from the arrival time of the guests throughout the evening. Also, at the end of the event, my responsibilities included safe departure of all guests and worked with the venue using my checklist to ensure that everything was completed with perfection.

EDUCATION

University of Illinois, Bachelor of Science in Business/Fashion Merchandising

OPEN TO PART TIME OPPORTUNITIES 25 -30 HOURS WEEKLY

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