Arianna Morrell

Silver Spring, MD

ad06gd@r.postjobfree.com

https://ariannakailah.com/

Authorized to work in the US for any employer

Curate Global Sustainable Inc (GSI) website content through GoDaddy platform Collaborated with founder of GSI to develop new monthly design thinking initiatives for GSI Corresponded with stakeholders and potential event speakers and arranged meetings with GSI founder

Designed graphics and flyers on Canva to promote GSI events and initiatives across Meta and LinkedIn platforms and GSI website

Drafted monthly marketing emails sent to 100+ GSI community members using Mailchimp email platform

Global Sustainable Inc - Boston, MA

August 2020 to April 2021

Responsible for Outreach, recruitment, and coordination for the Teaching Africa Teacher Certificate Program

Designed flyers and other marketing visuals for workshops, webinars, and other African Studies Center Outreach events on Canva

Managed Outreach email communication with external and internal audiences daily Sustained and curated ASC Outreach WordPress webpages daily Co-led Enhancing Children’s Literature Through African Voices ongoing multimedia project Conducted interviews for Enhancing Children’s Literature Through African Voices video project Boston University African Studies Center K-16 Outreach Program - Boston, MA January 2020 to April 2021

Work Experience

Project Coordinator

OneHope, Inc. - Pompano Beach, FL

August 2021 to February 2023

Collaborated with over 15+ team members to create and implement fundraising strategies for email and digital platforms including Meta, Google, and Bing that yielded more than 50% increase in donations

Reviewed all copy and design related to 30+ campaigns in regards to ads, landing pages, and emails of digital ads and donor communication to ensure brand alignment Led and managed project timelines for email funnels, digital fundraising and lead generation campaigns using Basecamp, Microsoft Teams, Office & Google Workplace Collaborated with CRM specialists to ensure proper data tracking across donor journey of digital campaigns and email communication

Reported biweekly ad campaign analytics process and outcomes to advancement strategy department stakeholders

Prepared 10+ qualitative KPI presentations to share with both internal and external stakeholders Digital Project Coordinator

Graduate Student Assistant

Captures thousands of high-quality event, portrait, and sports photos, then retouch and color correct using Adobe software

Develops digital marketing material including copy, video, and visual content used on social media and events for

February 2023 to Present

Photographer & Digital Designer

•WordPress

•MailChimp

•CRM Software

• Basecamp

•Email Marketing

•Presentation Skills

•Digital Marketing

•User Experience (UX)

•Photography

•Photo editing

Boston University - Boston, MA

January 2020 to April 2021

Florida State University - Tallahassee, FL

August 2012 to April 2016

Served as educator to facilitate Reducing the Risk, Making Proud Choices, and Love Notes 2.1 curriculum to underserved and untapped students across Broward County, FL Served on the inaugural committee of the W. George Allen Scholarship Fund Committee to award financial aid to selected family members of OIC-SFL employees Actively assisted in organizing, reviewing and entering enrollment, attendance, and fidelity data for OIC-SFL TPP program in Online Participant Tracking System (OPTS) Responsible for organizing, reviewing and entering enrollment, attendance, and fidelity data for over 400+ students in OIC-SFL TPP program in Online Participant Tracking System (OPTS). Worked closely with Youth Leadership Council and Program Manager to coordinate 2019 Youth Panel of Broward County students that discussed various topics related to youth challenges related to mental health

OIC of South Florida - Oakland Park, FL

October 2018 to November 2019

Prepared and submitted Teaching Africa Library resources to external platforms such as the National Council for Social Studies Library

Co-authored article with Outreach Manager published in National Humanities Alliance Foundation initiative, Humanities for All

Bachelor of Science in Family and Child Sciences

Master of Education in Educational Leadership and Policy Studies Teen Pregnancy Prevention Educator/TPP Program Implementation Specialist Skills

Education

•Web design

•Social media

management

•Canva

• WordPress

•A/B testing

•Microsoft Office

•Adobe Lightroom

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