610-***-****

ad037s@r.postjobfree.com

Springfield, PA 19064

C O N T A C T S U M M A R Y S T A T E M E N T

A P P L I C A T I O N S

W O R K H I S T O R Y

P R O F E S S I O N A L E X P E R I E N C E & S K I L L S Salesforce Sales Cloud

Salesforce Marketing Cloud

Salesforce Service Cloud

Salesforce Analytics

Salesforce Shield

CPQ, Sales Navigator, Docusign

Pardot, Outreach

Qualtrics Surveys

DemandTools, Excel

West Chester University

InstaMed, a J.P. Morgan Company

Senior Salesforce Administrator &

VP of Information Systems

Philadelphia, PA - 01/2020 - Present

Managed over 500 internal users in Salesforce from all departments within the organization.

Managed a queue of 120 development hours per month. Led the successful migration of all 12 internal departments from the Classic UI to the Lightning UI, leveraging new features and functionalities to enhance productivity and streamline workflows across the organization; increased team efficiency by 25% and reduced training time by 40%. Established robust security protocols by developing department-specific profiles, customized page layouts, and leveraging Salesforce Shield, bolstering data protection and ensuring compliance. Aligned 100% with the corporate comprehensive security policy.

Prepared a seamless integration of Sales Navigator and Outreach into Salesforce, equipping the sales department with enhanced prospecting functionality and automating the logging of tasks and opportunity updates, resulting in improved efficiency and accurate data records. Implemented Qualtrics surveys into Salesforce, providing the customer service department with actionable data on performance; improved customer satisfaction by 25% through targeted process enhancements and service improvements.

Spearheaded the creation of dashboards utilizing Analytics, delivering real- time KPIs and metrics to key stakeholders, enabling them to make informed decisions and drive revenue growth.

Led the customization of CRM platform by creating and managing custom objects, resulting in enhanced data tracking and reporting capabilities, leading to a 25% improvement in decision-making processes. Optimized marketing automation solutions by integrating Pardot and Marketing Cloud, resulting in a 50% reduction in time spent on manual tasks, increased lead engagement by 35%, and fostered stronger customer loyalty.

Directed strategic enhancements to third-party applications, leveraging Salesforce functionality to meet specific business requirements; achieved a 30% increase in overall system efficiency and improved cross-functional workflows.

Led requirement gathering for API integrations, resulting in streamlined workflows and a 40% reduction in data entry errors, positively impacting productivity and enhancing data accuracy.

Led successful CPQ implementation, customization, and optimization to streamline complex quoting and pricing processes for sales teams. Optimized lead and opportunity management processes, resulting in a 40% increase in lead conversion rates and 20% growth in overall sales revenue. Salesforce Administrator with 8+ years of experience in Salesforce configuration, customization, and data management. Skilled in solving complex business needs, communicating with internal and external stakeholders, and delivering quality improvements that optimize system performance and user experience, ensuring the success of the business.

E D U C A T I O N

R I C H A R D O ' D O N N E L L

S A L E S F O R C E A D M I N I S T R A T O R / B U S I N E S S A N A L Y S T Bachelor of Science Marketing

InstaMed

Salesforce Administrator &

Information Systems Manager

Philadelphia, PA - 12/2016 - 01/2020

Contour Data Solutions

Salesforce Administrator

Trevose, PA - 04/2015 - 12/2016

Prime Technologies, Inc.

Technical Account Manager &

Salesforce Administrator

West Chester, PA - 08/2012 - 04/2015

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