Editorial/Marketing

Billy Gil

*****.***@*****.***

Summary

I have 10 years of experience in writing, editing, marketing and communications. I have worked for a business-to-business publication, consumer website, technology company and an e-commerce site. My work has often involved wearing many hats, shepherding content from creation to the marketing stage.

Expertise

SOCIAL MEDIA ● CMS ● CONVERSATIONAL SPANISH ● HOOTSUITE ● SPROUT ● OFFICE 365 ● INDESIGN ● SHAREPOINT ● WORDPRESS ● MOVABLE TYPE ● DRUPAL ● BASIC HTML ● AP STYLE ● BRONTO ● TRELLO

Education

Masters of Science, Journalism, Northwestern University - 2006

Bachelor of Arts, Writing, University of California, San Diego - 2004

Professional Experience

Avid Technology, Los Angeles, California, Corporate Communications Specialist 05/2016-01/2017

Edit and write site copy, marketing campaign copy, internal documents and emails, and run social media at industry events.

Project management for Intranet redesign, company meetings, book publishing, video production and strategic initiatives.

Run CEO Facebook, LinkedIn and Twitter pages, drafting and publishing images, posts and thought leader pieces.

Amoeba Music, Los Angeles, California, Copywriter/Editor 06/2012-05/2016

Wrote hundreds of promotional album reviews and blogs to help improve online sales by 40% annually. Wrote promotional copy that used to sell records on e-commerce site, in-store and in advertisements. Aided in writing social media posts.

Managed two weekly e-newsletters sent to more than 150,000 subscribers via Bronto. Created and edited content to convey a cohesive brand image. Improved newsletter workflow by implementing Trello system for newsletter delivery.

Edited and fact-checked nine 100-page-plus consumer publications as part of “Music We Like” initiative.

Michael Sullivan & Associates, El Segundo, California, Editor 11/2015-05/2016

Copy edit monthly updates to “Sullivan on Comp,” a multivolume book series on workers’ compensation court cases. Use Lexis Nexis and California legal code to fact check court cases and specific references to state law.

Edit website copy, company CVs and bios, and other internal and external content as needed.

LAist.com, Los Angeles, California, Contributing Editor 01/2014-Present

Report and aggregate content on growing website covering Los Angeles news, food, arts and entertainment.

Produced two of the top stories of 2014. De facto music editor for site.

Write pithy copy for Facebook and Twitter accounts. Manage social media posts and retweets via Hootsuite.

Myspace.com, Los Angeles, California, Digital Content Specialist 07/2013-11/2014

Managed site content through a custom CMS, scheduling content to appear according to schedule.

Helped maintain editorial calendar through Excel and Google docs.

Built and published more than 100 entertainment articles monthly via WordPress.

Home Media Magazine, Santa Ana, California, Marketing Director and Web Editor 10/2006-06/2012

Wrote about movie studio news and financials as a reporter.

Wrote, edited and posted content daily; managed analytics, updated taxonomy, improved SEO by implanting common key words in stories and metadata.

Built digital social networks from the ground up, wrote press releases, built media kit as marketing director.

Freelance Writer and Editor

Published writer of popular pieces found in Vocativ, xoJane, Noisey, LA Weekly, OC Weekly and more.

Contact this candidate