Copywriter

Summary

Web and print copywriter/digital marketer with over four years of experience. Passionate, detailed-oriented professional with writing, editing, and marketing experience ranging from brief headlines to blog posts. Able to oversee and complete several projects simultaneously, I am always aware of the unique requirements and requests of each client to ensure increased brand awareness and customer engagement.

Writing Experience

Copywriter, Beyond Private Label, Waukesha, WI March 2012 October 2016

Wrote content for small business website clients based on consultations, research, and materials submitted by client; included product descriptions, services, about us, and other website pages

Implemented SEO strategies and best practices for every client account

Proofread own work, coworker’s writing, existing website content, information sent by client, company procedures, etc.

Wrote copy for company blog posts and social media page posts

Customized, wrote copy for, and designed layout of print marketing materials for partner companies

Wrote copy for, developed, and maintained online LMS training system, including user accounts, lesson module content, and site usability

Implemented minor HTML edits

Marketing & PR Intern, Association of Fundraising Professionals March May 2011

Milwaukee Chapter internship offered for temporary, 3 month period

Maintained company Twitter presence through posting researched and evergreen tweets

Wrote and edited proposals for upcoming awards ceremony

Assisted with setup of and photographed 2 community events

Photographed images for company newsletter

Other Work Experience

Media Specialist, Rausch, Sturm, Israel, Enerson, & Hornik, LLC, Brookfield, WI May Sept 2011

Managed submitted and requested additional documents for debt collection cases

Hostess, Applebee’s Grill & Bar, Brown Deer, WI January May 2011

Greeted customers, managed customer seating for server sections, showed customers to their tables, promoted specials, bussed tables, ran food, daily front of house cleaning duties

Education

Cardinal Stritch University, Milwaukee, WI January 2006 May 2010

Bachelor of Arts in Photography

Minor: English-Writing

Student Editor for Clare Literary Magazine

3.3 overall GPA

Milwaukee Lutheran High School, Milwaukee, WI August 2001 May 2005

Diploma

Software & Web Tool Proficiencies

Adobe Creative Suite ( InDesign, Photoshop, Illustrator, Acrobat)

Microsoft Office (Word, PowerPoint, Outlook, Excel)

Adobe Lightroom

Social Media (Facebook, Instagram, Twitter, Google Plus)

Google AdWords & Analytics

Video Shooting and Editing (Final Cut Pro)

Articulate Storyline

Microsoft CRM (Database System)

CMS

Mail Chimp

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