Phil Buehler, MBA
LinkedIn: www.linkedin.com/in/philbuehlermba
***********@*****.***
MARKETING, PUBLIC RELATIONS, COMMUNICATIONS LEADER
**-***** ************* ********** ** multi-platform broadcast television. Award-winning journalist in multiple markets known for cultivating strong professional relationships. Substantial expertise in community outreach and public speaking as well as brand and business development and customer relationship management. Career history and education fostered exceptional communications, public relations, marketing, and team management skills. A proven track record of delivering exceptional content development through writing and project management abilities combined with an enthusiastic work ethic.
CORE COMPETENCIES
Public and Media Relations, Content Development, Customer Relationships, Program Management, Communications, Business Development, Resource Management, Leadership, Marketing, Customer Service, Public Speaking & Outreach, Project Management, Staff Recruitment and Training, Event Coordination, Brand Development & Awareness, Web Content Development, News Release Writing, Social Media, Statistical Management, Microsoft Office: Word, Excel Pivot Table, PowerPoint, Adobe InDesign, Premiere, Linear Programming, Forecasting
EXPERIENCES AND ACHIEVEMENTS
SAINT BENEDICT PRESS, Charlotte 2015-Present
Freelance Writer, Producer, Editor
Successfully created full length documentaries from established books and publications, creating new revenue stream for traditional Catholic publisher.
Responsible for creative aspects including writing, video selection, editing Adobe Premiere Pro and interviewing select authors, historians for content.
GUADALUPE GRILL, LLC Charleston, SC 2011 – 2015
Business Owner/Operator
Transitioned from broadcasting career into entrepreneur by developing and implementing original family restaurant concept.
Created business plan requiring management and completion of restaurant design and construction build out, branding, marketing, and staffing functions.
Provided exceptional customer service, public relations management, and purchasing operations. Executed daily business operations for dining establishment, including scheduling, payroll, hiring and recruitment.
WWTV (CBS/FOX Affiliate), Traverse City, MI 2007 – 2011
Primary Weeknight News Anchor
Transitioned from morning news anchor at previous job to managing editor of newsroom supervising reporters, producers, and photojournalists.
Primary weeknight anchor for four nightly market-leading newscasts.
Led organization to ratings success, increasing market share four consecutive years and 2011 Michigan Station of the Year.
Organized public speaking and presentations, community event volunteering, and appearances. Developed, wrote, and produced informative news and web content.
Phil Buehler resume page 2
KGUN-TV (ABC Affiliate), Tucson, AZ 1997 – 2007
Morning News Anchor/Sports Anchor
Promoted from award-winning weekend sports anchor and reporter to news anchor of weekday morning show.
Promotion coincided with ratings boost for daily morning news program featuring live and satellite interviews with guests.
Developed public outreach initiatives, including community volunteering and appearances.
Led and managed reporters, producers, and photojournalists in the development of broadcasting, marketing, branding of news and web content.
Initiated development of full length sports broadcast feature specials for local programming.
Managed travel budget for department.
Major events covered throughout broadcast career include Presidential Debates, International Border Issues, MLB World Series, PGA Tour, NCAA March Madness.
EDUCATION
Masters of Business Administration, The Citadel Graduate School of Business
Bachelor of Fine Arts, Broadcast Journalism/Economics, The University of Arizona
VOLUNTEER/COMMUNITY INVOLVEMENT
Boy Scouts of America, 2002-Present
I9 Youth Sports, 2016