Marketing Director/Marketing Manager
Resume:
DANE COPTI
**** ****** ******, ******, ** *****
acvlvb@r.postjobfree.com
SALES AND MARKETING PROFESSIONAL
QUALIFICATIONS PROFILE
Results-driven and goal-oriented professional, offering extensive experience in sales, marketing, business growth, and customer service. Armed with proven expertise in all facets of marketing, entrepreneurship, and communications.
Versatile and visionary leader; equipped with adeptness in managing overall operations toward the achievement of significant growth and advancement.
Personable and intuitive individual; effective at establishing positive relationship with various individuals from all levels and backgrounds and diverse industries. Excellent communication, multitasking, and interpersonal skills.
AREAS OF EXPERTISE
New Product Development Satellite Operations Administration
Training and Development (Seminar and Workshops Facilitation) Hiring and Recruitment
Advertising and Promotion Purchasing Staff Supervision Strategic Planning and Implementation
PROFESSIONAL EXPERIENCE
BETTER BUSINESS BUREAU OF NORTHWEST AND WEST CENTRAL OHIO, TOLEDO, OH (www.toledobbb.org)
Director of Marketing–Ethics Program 2015–Present
- Perform a wide range of tasks to significantly improve the company’s In Pursuit of Ethics brand, which includes:
-Research and development of three new target markets for the product;
-Establishment of relationships with a network of users; and
-Pivotal role as national program manager for the brand within the International Center for Character Ethics.
Notable Accomplishment:
- Brought significant increase in revenue by 130% in the first year for In Pursuit of Ethics.
PUPS'N'PEOPLE DOG TRAINING INC., MAUMEE, OH
Owner and Operator 1989–2005
- Oversaw a service company, facilitating obedience training including retail, doggie day care, seminars, and workshops, generating revenue of $350-500K on a yearly basis.
Notable Accomplishments:
- Earned recognition as the first day care in Northwest, Ohio and one of the first 25 in the country.
- Led and mentored the staff, who later on recruited to Japan and Australia to train and develop their native trainers.
- Served as host for young Japanese trainers as part of their technical and cultural training; as well as an annual conference of the National Association of Dog Obedience Instructors (NADOI).
LOURDES UNIVERSITY, SYLVANIA, OH (www.lourdes.edu)
Assistant Professor of Business and Leadership 1994–2015
- Provided instructional services on more than 20 different courses in the business curriculum including Business Ethics, Management, Human Resources, and Communications, along with marketing core and elective class.
- Demonstrated adeptness in developing online delivery of selected coursework, as well as course curriculum including Consumer Behavior, Sports Marketing, Computer Simulations, and Personal Finance.
- Formed and rendered professional advice to Student Professional Business Organization.
- Employed analytical skills in designing Business Ethics course for Lourdes University; while playing a key role as exclusive instructor to ensure clear understating of students on business as a noble profession.
- -Served as director responsible for overseeing the marketing program, along with its associated activities.
- Built and cultivated relationship with Junior Achievement of Northwest Ohio to provide opportunity to Lourdes students to perform service-learning and business education to area K-12 students.
Notable Accomplishments:
- Received several accolades throughout the entire career for excellent performance and professionalism:
- Student Organization Adviser of the Year Award (2);
- Finalist: Faculty Excellence Award (16);
- Appointment as original faculty athletics representative (academic compliance officer) for Lourdes University in 2010;
- Commendation for quality and accuracy as faculty athletics from Wolverine Hoosier Athletic Conference and National Association of Intercollegiate Athletics; and
- Designation as faculty senator by the University Faculty in 2015.
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EARLIER CAREER
UNIVERSITY OF TOLEDO, TOLEDO, OH
-Adjunct Professor of Marketing and Management
-Marketing Classroom Instructor
-Graduate Assistant in Marketing Research
EDUCATION
Master of Business Administration
Clement O. Meninger Scholarship Presidential Scholarship Excellent Student Award (Graduate GPA)
UNIVERSITY OF TOLEDO, TOLEDO, OH
Bachelor of Arts in Sociology: UNIVERSITY OF TOLEDO, TOLEDO, OH
PROFESSIONAL DEVELOPMENT
Social Media Training
American Marketing Association
Licensed Radio Broadcaster
Federal Communications Commission (FCC) (For Renewal)
PROFESSIONAL AFFILIATIONS
Member–American Marketing Association, Chicago, IL
Advisory Board Member–Toledo School for the Arts, Toledo, OH
Former Advisory Board–Davis College Business Program, Toledo, OH
Vice President–MBA Association, University of Toledo, Toledo, OH
ACTIVITIES
Teacher–Lifelong Learning Program, Lourdes University, Sylvania, OH
Coach–Women's Softball Team, Toledo, OH
Radio Broadcaster/On-air Personality–Various Outlets, Ohio and Michigan
TECHNICAL ACUMEN
Microsoft Office Suite (Word, Excel, PowerPoint, and Outlook) Sakai LiveText
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