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Management Marketing

Location:
Richmond, VA
Salary:
50,000 USD per year
Posted:
August 16, 2016

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Resume:

Professional Summary

Skills

Work History

EMILY LANCUCKI

**** ***** ******, ********, ** 23220 (C) 804-***-**** acv7d6@r.postjobfree.com Market-savvy professional dedicated to driving membership satisfaction and organization visibility through highly-targeted multi-platform marketing strategies. Experienced in public relations, relationship building, fund development, and management. Results-oriented and brings more than 10 years of wide-ranging paid and volunteer experience executing campaigns and projects. Successful in driving membership, traffic and revenue. Seamlessly manages all aspects of any position assumed, including direct marketing, publications, events management and audio-visual production. A team player who always strives to support staff and coworkers. No job is too big or too small. Slightly over-caffeinated. Effective team leader

Research

Self-starter

Strategic thinker

Calm under pressure

Superior verbal and written communication skills

Adobe Creative Suite

Brand development and management

Budgeting and forecasting

Competitive and strategic planning

Retention and reactivation strategies

Social and new media

Revenue generation strategies

Outreach and Admissions 06/2015 to Current

Job Corps, Department of Labor – Richmond, VA

Coordinates and implements marketing activities and policies of assigned territory to promote goals and increase enrollment, including creation of original material. Works within territory and with admissions team to drive internal and external promotion of agency events, initiatives, guiding principles, and mission.

Cultivates effective partnerships with outside key agencies, media, government and community members. Travels regionally to meet with key stakeholders and delivers clear organization messages. Includes event coordination and presentations.

Development and implementation of campaigns for email, online advertising, search engines and direct mail. Defines and tracks enrollment strategy effectiveness and adjusts tactics accordingly. Paperwork and processing of time sensitive documents for admissions purposes. Head of Cross-Curricular Development 08/2013 to 05/2015 Malvern College, Qingdao – Qingdao City, Shandong Province PRC Directed the hiring, training and performance evaluations for pertinent staff and supervised their daily activities.

Preserved brand integrity by monitoring the consistency and quality of educational marketing content.

Organized and attended community and campus events designed to increase enrollment and obtain donations from parents/stakeholders.

Created curriculum and planned course content and methods of instruction for special summer courses, camps, and cross- curricular programming.

Increased enrollment by 50% over the summer of 2014 by offering new and innovative programming. Networked with industry contacts, association memberships and associates. Model United Nations Coordinator 08/2012 to 08/2013 Education

Affiliations

Korean International School of Qingdao – Qingdao City, Shandong Province PRC Supervised 3 program staff members.

Planned and led activities to develop students' emotional and social growth as well as awareness of international politics and human rights.

Directed at least three informational programs and conferences per quarter designed to foster favorable public and internal stakeholder perceptions of the department's accomplishments. Consulted with advertising agencies to arrange promotional campaigns in all types of media. Managed all internal and external and event coordination/communications related to department. Wrote and edited articles, web content, advertising copy, periodicals and publications for internal and external audiences. Family Support Worker 04/2009 to 03/2011

Family Lifeline – Richmond, VA

Referred families to shelters, legal resources and educational programs. Set goals with clients related to family support, employment, and financial planning and worked with them to track progress.

Play therapy and tracking of developmental milestones for children in each target family. Timely completion of paperwork and data management. Left position to focus on graduate schooling (did not complete) before moving to Asia. Bachelor of Science: Mass Communications, Public Relations 2008 Virginia Commonwealth University - Richmond, VA

Did not complete: Public Administration (Master's Program - MPA) Two semesters required for graduation Virginia Polytechnic Institute and State University - Richmond Campus Coursework in budget processing, management, administrative law, urban planning, community development and public financing. Focus on public policy and non-profit organizational leadership and budgeting. Richmond CASA volunteer. Member of Chesterfield Chamber of Commerce. Hands On Greater Richmond volunteer. Frequenter of parks and community events.



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