Art Direction, Design, Photography

Chris Lam

http://www.crslam.com

*******@**.***

Experience

Art Director at South China Morning Post

May 2013 - September 2015 (2 years 5 months)

Managed art direction, layout and photography for various magazines such as Cosmopolitan, Bazaar, Style, and 48 hours. Managed web design, layout, mobile app UX/UI for SCMP.com along with art directing for social media department. Art direction for custom publishing clients such as Audi magazine and #Landmark.

Creative art director at Inspired2Fashion

July 2012 - May 2013 (11 months)

Handled art direction, website UX/UI, content layout, photography for, Zeuz Fashion, a designer fashion commerce site equivalent to Net-A-Porter; also in charge of the content layout and photography for their free print magazine named, Zcoop. Production marketing involvement included pop-up store, 2nd hand clothing, event marketing.

Art Director at Asia City Media Group

2011 - 2012 (1 year)

Led a team of talented designers on the creative production of one of the Hong Kong’s leading free English leisure culture magazine, HK Magazine. (http://hk-magazine.com) Art direction includes cover, cover story, magazine layout, photography, mix media illustration, interactive e-book. Art direction on two of the other projects. The List, a digital shopping guide (http://hk-magazine.com/lifestyle/the-list); Where, a printed guide for food, restaurant, and leisure activities.

Art director at Darizi Limited / Darizi Publishing Limited

2008 - 2011 (3 years)

Managed art direction for Hong Kong’s No.1 bridal magazine and online portal. Tasks included styling for cover shoots, wedding look book, make up demo, and high-end jewelry photo shoots. Responsible for all visuals for beauty, celebrities, bridal, cover story and web design; along with managing a talented production team.

Art Director at Dry Studio

2003 - 2006 (3 years)

Dry studio was an entrepreneurial adventure that serves the entertainment industry in Hong Kong. Roles included art director for movie production, marketing, movie title art, key art. Majority of our clients were box office movies such as Inferno Affairs, Initial D, Exile, A World Without Thieves, and Magic Kitchen.

We also helped art directed album art work for local celebrities-owned record labels, A-Music, and EMG.

Art Director at Ogilvy & Mather

2001 - 2003 (2 years)

Participated in projects with key clients such as, American Express, Four Seasons, and Coca Cola.

Responsibilities spanned from digital to outdoor marketing. Contribution included TVC and online

campaign, promotion, print ad, motion graphic, Yahoo banners, online showreel, magazines and posters. Outdoor marketing included public transit ad, marketing P.O.P. and billboards. In-house marketing for Four Seasons such as booklet, photography and website building.

Art Director at Leo Burnett Hong Kong

2000 - 2001 (1 year)

Worked with Leo Burnett Hong Kong’s main client, Marlboro, on marketing for Macau Grand Prix.

Contribution included online ad campaign, online mini site, print media, graphic design, banners, souvenirs concepts. Participated in production of TVC campaign, print advertisement, online campaign, promotion and motion graphic with one of their major client, Vodafone.

Multimedia Designer at she.com

1997 - 2000 (3 years)

Curated, she.com, one of the most recognized women lifestyle web portal in Hong Kong. Information

revolves around, yet not limited to topics such as fashion, beauty, trend, luxurious lifestyles and many more. Involvement as a Multimedia Designer included advertorial, animation, graphic design, digital banners and website visual maintenance; also contributed at event, production and billboard creation.

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