Sophia Wan-Ya Hsiao

408-***-****

sophiahsiao.com

www.linkedin.com/in/sophiahsiao

acur8y@r.postjobfree.com acur8y@r.postjobfree.com

SUMMARY

10+ years of professional experience with Visual design, Web front end design/development and Marketing communication design for web and print.

QUALIFICATIONS

•Industry experience in all phases of the Design Process, from Project Definition to Launch, Final output and Site Maintenance.

•Proficiency with Adobe Creative Suit, Sketch up, HTML, CSS and Visual design tools.

•Excellent User Experience design for Database driven websites and E-commerce sites, including Site maps, Process flows, Wireframes and Prototypes.

•Knowledge of Layouts, Graphic fundamentals, Typography, Brand development, creative process and have the ability to translate ideas to develop innovative visual solutions.

•Strong working knowledge of SEO Best Practices and Web Design Best Practices.

•Ability to Lead projects from concept to completion.

•Intensive experience working independently as well as within cross-functional teams in a collaborative, professional environment.

WORK EXPERIENCE

Sep. 15 to Present Supermicro Computer Inc., San Jose, CA

Senior Designer, Program Management

•Marketing communication design, Developing and designing high-quality deliverables (digital and print) including Email, Microsite, Landing page, Presentation, Event and Environments.

•Conceptualizing and developing multiple branding projects. Establishing consistent branding elements across multiple properties.

•Project and program management.

Nov. 11 to Sep. 15 ASUS Computer Inc., Fremont, CA

Web Designer, Web Master, Project Management

•Creating/building/managing mobile web application and establishing consolidated visual design/User experience language for ASUS Mobile Optimized Corporate sites.

•Manage Building Mobile Web Application. Develop and Manage high conceptual visual direction of ASUS Mobile Optimized Corporate Sites. Provide art directions to the agency to create excellent design solutions. Conduct the implementation of solid application visual design language across all the Mobile sites. Manage projects by collaborating with the other global cross-functional teams.

•Web Master, Content Management and Localization for 5 ASUS official sites ( www.asus.com/us, www.asus.com/ca-en, www.asus.com/ca-fr, www.asus.com/mx and www.asus.com/latin ), and Make sure all web content complies with corporate branding and guidelines.

•Managed all aspects of Mobile Web Producing as Webmaster and Project Lead, from concept to launch and maintenance.

•Web SEO by Google Analytics, analyze web traffic, generate traffic reports for marketing decision making.

Mar. 09 to Oct. 11 Creative Services Consultant

Web Design, User Interface Interactivity Design, Online Multimedia Design Solution, UI Standard Guideline Set Up, and Graphic Design Services for Lumens, Quantivo, River of lives Christian church, Butterfly mama, Cisco and Apple.

Aug. 04 to May 08 ABBYY USA Software House, Inc., Fremont, CA

Web and Graphic Designer, Web Master

Apr. 02 to Aug. 2004 Mighty Micro, Inc., Fremont, CA

Graphic Designer, E-Commerce Web Designer, Web Master, Program Management

Jun. 2000 to Feb. 02 Imacon, Inc., Fremont, CA

Graphic and Web Designer, Web Master, Marketing Program Coordinator

ACADEMIC CREDENTIALS

•M.A. Communication Arts, Graphic Design, New York Institute of Technology, New York.

•Graphic Design, Fashion Institute of Technology, New York.

•B.S. Electrical Engineering, National Taipei University of Technology, Taipei, Taiwan.

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