Marketing Visual Basic

Curriculum Vitae

Nishant Massey Mobile: +91-900*******, alt +91-814*******

E-mail: ******.*******@*****.*** Address: Flat no.201, Sayyed Manzil, Dist-thane

Mumbai-400612

Objective

To work with dynamic organization where I can apply my skills and learn to grow both professionally and personally and to create a name of myself in the field I join.

Educational Qualifications

Passed B.C.C.A (B.com in computer application) from Nagpur University (2010)

Passed Intermediate from ICSE BOARD, Beldih Church, Jamshedpur (2007)

Passed Matriculation from ICSE BOARD, Beldih Church, Jamshedpur (2005)

Software Skills

Operating System : Windows and Linux based ubuntu

Programming Knowledge : C, Visual Basic 6.0, Tally7.1, HTML, Java script.

Database : MS Access and Excel.

MS Office : Excel, Powerpoint, Word and Outlook.

Tools and Applications : Omniture Site Catalyst, Discover, Google Analytics,

Google Keyword AdWords Tool.

Background:

I am having nearly 4 yrs of experience in the digital marketing industry, and wanted to grow in same domain. I have worked on Omniture Site Catalyst, Discover, Adobe Report Builder, Google Analytics, Google AdWords and some other SEO Tools in which I was generating website performance reports, creating funnel reports, tracking campaign performance, Cost analysis report for the campaign running in different platforms and creating dashboard using advanced excel formulas.

Career Exposure

1.Working with GEP worldwide as a Senior Analyst Since July 2015

Summary:

Handling Google Analytics tool for reporting and tracking the website performance

Tracking different Campaign Performance (AdWords, Facebooks Insight, Email, LinkedIn, affiliate Marketing)

Cost analysis report for the campaign running in different platforms

2.Worked with eClerx Services Ltd as a Senior Analyst from Sep’ 2012 till July 2015.

Summary:

Excel Reporting and Dash boarding using advanced excel formulas.

Prepare interactive and insightful dashboard in excel and present the data to the client as per the requirement.

Expertise with analytical reporting using Advanced Excel features like Pivot tables and charts

Web Analytics reporting using Omniture Site Catalyst and Discover tool.

Prepare regular recommendation to the client for the better performance of the website.

Working on debugging tools like debugger, track the Omniture tags implemented on the site are properly getting triggered.

Track the campaigns performance of the website.

Benchmarking strategies implementing for acquiring good traffic through online marketing channels.

3.Worked as a S.E.O Executive in 21st Century Web, Nagpur for 1.2 years.

Summary:

Link Building

Article Submission

Social Media

Google Analytics

On Page Optimization

Keyword research

Personal Information:

Date of Birth

14th of March, 1988

Father’s Name

Hemant Massey

Marital Status

Single

Nationality

Indian

Languages Known

English & Hindi

Interest

New emerging technology and gadgets.

Nishant Massey

Location: Mumbai

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