Marketing Professional
Resume:
noel george flowers [curriculum vitae]
Upper Grand Legacy Subd, Buena Hills, Guadalupe, Cebu City
+63-916-***-**** ****.*******.****@*****.***
o b j e c t i v e to find a highly challenging position in an industry leading company that will not only test, but continually hone, and expand my skills and capabilities.
b i o s u m m a r y a modern marketer, with nearly a decade of management experience in marketing, and a broad range of related functions. completely at home in a fast-paced, dynamic work environment, and very capable of handling a diverse range of responsibilities. recognised for contributions made to product development and data analysis by xlibris (author solutions inc.), google adwords certified for both search & display advertising and an avid proponent of a strategic, data-driven approach to marketing. awarded for leadership qualities both inside and outside the workplace and a willing mentor who is equally comfortable working alone, as part of, or leading a team, and known to relish a challenge. q u a l i t i e s innovative and resourceful, with a proven record of leadership and results. brings a unique perspective to the table, as well as excellent problem solving capabilities, strong analytical skills, and an accountant’s affinity for numbers.
s t r e n g t h s
advanced ms office skills
excellent communication skills
product research & dev’t
problem solving & analysis
seo & basic programming
marketing campaign mgmt.
sem audit & ppc maintenance
lead management & crm setup
sales & marketing copywriting
strong leadership capabilities
[career timeline]
[AUGUST 2015 – PRESENT]
senior marketing manager getmore.ph
a tech startup incubated by clicklabs, getmore.ph caters to the real estate industry in the philippines from property developers to brokers to the end buyers through its innovative software products; midash, mibuyers and mirealty.
[AUGUST 2015 – PRESENT] senior marketing manager clicklabs directed the online marketing strategy for getmore.ph; a fully integrated online marketing solutions company catering to the real estate industry in the philippines. the position required working closely with the product marketing and business teams to provide the necessary technical expertise to sell the product, whilst also engaging clients and partners and actively participating in marketing/advertising events to help shape the conversation and learn about customers needs and priorities. the responsibilities carried through to fulfilling services to clients and working closely with the engineering teams to assure quality delivery of products.
[NOVEMBER 2014 – APRIL 2015] business development mgr. datasouth responsible for business planning and development of strategies to attain the company goals across three main areas; existing customers, new customer acquisition and product development.
[NOVEMBER 2012 – MARCH 2014] head of digital mktg strategy kodenta created and implemented comprehensive digital marketing strategies for a primarily u.k. client base. prepared proposal and strategic plan based on analysis & audit of existing online strategy, and designed to cover all areas from website design, to seo, paid search campaigns, online reputation management, social media presence and lead generation, through to data & traffic analysis and reporting. key achievements
designed, developed and launched new company website and handled ongoing management oversaw creation and development of the marketing team for internal campaigns and service fulfillment
[MARCH 2014 – NOVEMBER 2014] digital marketing manager arcanys Tasked with the development and execution of Arcanys' online marketing and digital media marketing initiatives, including search engine marketing, search engine optimisation, email marketing and social media management.
key achievements
launched new company website and developed brand guidelines noel george flowers curriculum vitae
[JANUARY 2012 – NOVEMBER 2012]
senior ppc specialist zurple
handled, on average, 140 accounts monthly. managed lead volume and cost of each account based on client’s location and service level across four search platforms, including google and bing. duties included data analysis, account creation and optimization, keyword bid strategy, and adcopy testing.
[JANUARY 2012 – NOVEMBER 2012] marketing specialist freelance provided consultation & project-based marketing services for off-shore clients, primarily from north america and australia. services included sem account set-up & audit, lead management process, on- page seo, data analysis, site design & maintenance, and web copywriting. key achievements
audited & restructured a five-site international ppc campaign, resulting in cost savings of 50% per lead developed and implemented a lead management process & reporting for client’s custom crm transferred & optimized client’s network of 12 ecommerce sites to new cms
[NOVEMBER 2009 – MARCH 2011] marketing senior brand manager xlibris handled the company brand image through the management of various marketing teams; product development, lead generation, design, marketing i.t., data analytics, & marketing communications. key achievements
received the management & leadership award for contributions made in 2010 launched international expansion markets in the united kingdom, australia and new zealand
[JULY 2008 – OCTOBER 2009] marketing manager xlibris provided direction to, and coordinated the execution of, the marketing functions needed for major projects & daily tasks. reviewed and analyzed data then reported on findings and possible initiatives. key achievements
completed major website optimization and re-launch project designed and implemented a marketing services lead distribution process and reporting for sales team
[JULY 2007 – JULY 2008] assistant marketing manager xlibris focused primarily on the conceptualization of ideas for new products, vendor negotiation, process development and market launch. handled marketing communications tasks, including sales offers and direct mail marketing, the scheduling thereof, content generation, distribution and analysis of results. key achievements
successfully developed and launched over 20 new products & services noel george flowers curriculum vitae
[DECEMBER 2006 – JUNE 2007] senior marketing copywriter xlibris wrote and conceptualized all printed company collateral and online promotional content. was directly responsible for the design and development of a new line of products and services, including the revision of the website content and brochure design. key achievements
completed the revision of company brochure and website content developed and launched a new range of packages and services
[JULY 2005 – NOVEMBER 2006] publishing sales consultant xlibris initiated contact with a predominantly north american client base via outbound sales call and emails. answered inbound sales enquiries, processed payments, and provided consultation services.
[NOVEMBER 2003 – MAY 2005] book keeper cebu noni prepared the internal and external financial statements for the company, and maintained the daily transaction records.
[MAY 2002 – MAY 2005] accounting staff t&h furnishings assisted with the preparation and distribution of monthly employee payroll. was responsible for recording and filing of accounts payable and expense vouchers. key achievements
documented and analyzed internal control system, and provided recommendations based on findings designed and implemented a voucher filing control process
[SEPTEMBER 1999 – MARCH 2002] executive assistant mt. carmel holdings assisted the chairman of the board by performing general office tasks and attending, recording and encoding the minutes of meetings. assisted with payroll and withholding tax preparation each month.
[APRIL 1999 – JULY 1999] telephone teller national australia bank answered telephone queries regarding customer accounts, provided new account services as required. extracted and analyzed information from the bank database for issue resolution. noel george flowers curriculum vitae
[DECEMBER 1998 – MARCH 1999] retail sales consultant n.r.m.a. australia provided over-the-counter customer service, performed general office duties and advised customers on insurance, financial and travel services offered.
[NOVEMBER 1998] office assistant nsw state equity center performed basic office tasks and clerical duties for a small resource center. organized and coordinated a bulk mail-out program.
[OCTOBER 1998] interviewer market research associates conducted face-to-face, and telephone market surveys. passed the IQCA course and exam.
[JANUARY 1998 – OCTOBER 1998] telephone service rep american express provided telephone support to verified cardholders in the form of account and financial information. handled account disputes, general inquiries, replacement card requests and membership rewards.
[NOVEMBER 1997 – JANUARY 1998] sales assistant mrs. field’s bakehouse served customers over-the-counter, handled and prepared food product, accepted payments and operated a cash register. was responsible for opening the store every morning.
[JUNE 1996 – NOVEMBER 1997] senior crew trainer mcdonald’s trained, monitored and evaluated new and existing crewmembers. performed regular safety checks, stock-take and observation checklists. assisted with daily cash count and reconciliation.
[DECEMBER 1995 – FEBRUARY 1996] tradesman’s assistant bac australia assembled, packaged and shipped custom metal cabinets based on distributed invoices and job orders. unloaded and stored the raw materials, performed weekly inventory counts and stock take.
[SUMMER 1995] lab assistant csiro – applied physics assisted in the performance of laboratory tests, recorded and encoded the results, then participated in the preparation of test reports and findings.
noel george flowers curriculum vitae
[educational background]
bachelor of science – accountancy university of san jose-recoletos, cebu city [2000-04] usj-r departmental leadership & academic excellence awardee college of commerce outstanding graduate awardee
president, usj-r supreme student council [22nd congress] debating team captain [regional champions]
high school certificate st. joseph’s college, hunters hill, nsw, australia [1990-1995]
elementary education st. joseph’s primary school, canberra, australia [1985-1990]
[accomplishments & affiliations]
2012 lifetime achievement awardee philippine rugby football union [2006-present] director for visayas & mindanao, prfu board of directors [2011-present] manager & assistant coach, philippine volcanoes national rugby team [2009-present] captain [2012], player [2006-2012] & sea games silver medalist [2007], national rugby team
cebu rugby football club founding member vismin rugby football union [2005-present] chairperson, vrfu board of directors [2009-2011]
captain, coach & player cebu dragons rugby team
citation awardee – rugby sportswriters’ association of cebu awards [2010 & 2011]
member & competition speaker picpa toastmasters club [2003-2006]
[recommendations] … + endorsements from linkedin profile (ph.linkedin.com/in/noelflowers) Noel is one of the best analytical marketing people I have ever worked with. He has the ability to take an immense amount of data & reduce it down to very understandable and actionable points…
- Keith Ogorek, Senior VP of Marketing, Author Solutions Noel's people skills are awesome. He can deal with almost all types of personalities in his team, making working with him a great experience... His superb analytical skill was instrumental in the success of Xlibris’ marketing department...
- Pepito Baranggan Jr., SEM Consultant, Xlibris
Noel is an inspiring leader and colleague. His 360 knowledge of marketing and brand management is above par… He inspires excellence and camaraderie in the team like nobody else can
- Giovanni Ruiz, Senior MarComm Copywriter, Xlibris noel george flowers curriculum vitae
[references] … additional professional or personal references can be provided upon request rob maynard former managing director at datasouth uk managing director and owner
datasouth uk
***.*******@*********.**.**
ms. tracey rosengrave former director at xlibris marketing marketing vice-president
xlibris philippines / author solutions, inc.
******.**********@*******.***
ms. maria athena catedral former manager at xlibris marketing senior marketing manager for lead acquisition
xlibris philippines / author solutions, inc.
***************@*****.***
pepito baranggan, jr. former consultant at xlibris, colleague at freelance marketing operations manager
webbroi
**********@*****.***
engr. gil n. hilayo former operations manager at t&h furnishing vice-president of operations
t&h furnishings, inc.
(032-***-**** / 341 3739
***@******.***
noel george flowers curriculum vitae
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