Sales Manager,Vintage Fashion Buyer,Fashion Stylist,Visual Merchandise
Resume:
Rebecca
Cherewka
***************@*****.***
●
(917)
673- 3266
●
105
Arden
Street,
New
York,
NY
10040 Retail
Buyer
/
Stylist
/
Visual
Merchandiser
/
Sales
Manager Self- motivated professional with progressive experience in the New York City fashion industry. Experience
highlighted
by
start- up
operation
of
NY
clothing
business
specializing
in
modern
vintage. E- commerce
on- figure
styling
and
look
book
stylist
.
Well- rounded
buyer
with
track
record
of
buying for season collections of vintage clothing and accessories. Excels as merchandiser and visual collaborator with success at high- profile department stores including Macy’s Bloomingdale’s, and Lord
&
Taylor.
Recognized
for
keen
attention
to
detail.
Areas
of
expertise
include: Merchandising
–
Fashion
Stylist
–
Style
Consultant
–
Buying
–
Revenue
Growth
–
Sales
–
Custom Service
–
Employee
Training–
E- Commerce
–
Store
Operations
–
Product
Placement
–
Pricing
– Inventory
Management
–
Strategic
Planning PROFESSIONAL
EXPERIENCE
Fort
Greene
General
Store
–
Brooklyn,
NY
2014
to
Present Buyer
/
Sales
Manager
Develop
pricing
strategies
and
retail
policies,
ensuring
business
objectives
are
met
while
maintaining customer
satisfaction.
Responsible
for
training
staff
on
policies
and
procedures
and
brand
awareness. Communicate
daily sales
goals,
highlighting
new store
merchandise and
key selling
points.
Manage flow
of
shop
merchandise,
determining
appropriate
sales
events
and
markdowns. Hired
for
industry
expertise
to
help
curate
merchandise
that
includes
gifts,
vintage
clothing,
jewelry, and
accessories
Honeysuckle
and
Hearts
Vintage
–
New
York,
NY
2010
to
Present Vintage
Buyer
/
Stylist
Started store from the ground up and oversaw all business operations from launch. Style, conceptualize,
and
produce
seasonal
look
books
and
on- figure
styling
for
e- commerce.
Fashion
stylist for clients, reworking their
wardrobe and styling for events.
Ongoing fashion research of past and present
fashion
movements
to
help
make
relevant
choices
in
buying
and
styling.
Strategized
pricing of merchandise and retail policies, balancing business objectives with customer satisfaction. Managed in- store and online customer relations to retain business. Increased brand awareness by effectively
managing
Honeysuckle
and
Hearts
content
for
social
media
platforms:
Facebook,
Twitter, Tumblr,
Pinterest,
and
Instagram.
• Work
one- on- one
with
clients
styling
for
events
and
seasonal
wardrobe
changes.
• Conceptualize,
style
and
create
seasonal
lookbooks
• Boosted
in- store
and
online
traffic
by
creating,
implementing,
and
tracking
e- mail
marketing campaigns
using
Constant
Contact
and
Chimp. Giani
Bernini
Jewelry
–
New
York,
NY
2013
to
2014 Freelance
Visual
Merchandiser
Excelled
as
Visual
Merchandiser
on
freelance
basis,
maintaining
visual
account
standards
for
leading jewelry brand.
Merchandised products to ensure optimum presentation to drive sales. Established and
maintained
strong
relationships
with
store
associates.
Monitored
markdowns,
POS
pricing,
and returns.
Le
Sport
Sac
–
New
York,
NY
2009
to
2011 Field
Visual
Merchandiser
Merchandised all products to ensure optimum presentation on sales floor, maintaining visual account standards.
Negotiated
and secured
key floor
placement, signage,
and
visual
enhancements. Set
up
national
sales
events
and
new
fashion
deliveries
following
store
directives.
Provided
photos
of new
deliveries,
sale
events,
GWP’s,
new
product
launches,
and
“before
and
after”
photos.
Monitored markdowns, POS pricing, and returns to vendor. Reviewed weekly and monthly sales data to determine
door
performance.
• Conducted
in- store
seminars
within
territory
for
ongoing
training
and
motivation
for
store personnel.
EDUCATION
1996
-
2000
–
The
University
of
Western
Ontario
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