Bradley Dryer, MBA
Cochrane, AB
T4C 0X6
*******.*****@*****.***
Profile:
Successful marketing and communications specialist whose work has helped generate millions of dollars of investment, put a politician in office and put a start-up company on the map.
Education:
2006 – 2008 Dalhousie University, Halifax, NS – MBA (Marketing / Marketing Research)
2002 – 2006 University of New Brunswick, Saint John, NB – BA (Psychology)
Experience:
April 2014 – August 2015
Associate – Investor Relations / Corporate Communications
The Howard Group
Calgary, Alberta
Consulted and collaborated with client company executives from six different public companies to develop and implement corporate communication strategies
Researched, wrote, edited, published and distributed two capital markets blogs per week for audience of 5000 stock brokers, analysts and investors
Successfully managed 10+ corporate roadshows in support of private placement financings and capital market awareness campaigns in Vancouver, Calgary, Toronto and Montreal
Scheduled appointments with potential investors and financial analysts
Followed up with all roadshow and meeting attendees and reported on feedback and finding
Wrote, edited, revised and made recommendations on 100+ of corporate presentations, news releases financial reports and other reporting materials
Edited HTML blog content and published on the Howard Group website
March 2013 – April 2014
Inside Account Manager
Waste Management
Calgary, Alberta
Provided exceptional customer service to 1500+ clients in Lloydminster and Fort McMurray
Sold thousands of dollars of new business by proactively seeking new opportunity for additional services or new lines of business
Maintained detailed records of client interactions in corporate database
March 2012 – May 2012
Campaign Manager
Donna Reardon Ward 3 Campaign for Municipal Council
Saint John, NB
Led successful campaign for municipal council by developing and implementing innovative campaign communication and branding strategy
Managed effective online presence by developing and maintaining web and social media content
May 2008 – December 2011
Manager – Sales and Marketing
ClinicServer
Saint John, NB
Positioned ClinicServer as a top player in the cloud based clinic management software industry by developing effective marketing materials and executing successful marketing programs
Spearheaded efforts to develop new corporate logo and tagline
Developed brand guidelines for marketing programs, digital marketing and email campaigns
Maintained and updated corporate website
Trained new clients and staff on the ClincServer, clinic management software package
Doubled client base by increasing client count from 50 to 100+
Streamlined the sales and technical support process by introducing the use of webinars and screen sharing solutions
September 2002 – December 2012
Director / President
Lifesaving Society of New Brunswick
Saint John, New Brunswick
Served the provincial board of directors in various leadership roles for nearly a decade
Increased board engagement by implementing scheduled monthly meetings and by introducing the use of screen sharing software
Trained and evaluated 1000+ people to respond to aquatic emergencies by delivering lifesaving courses including; Bronze Medallion, Bronze Cross, National Lifeguard Service Award
Spearheaded the effort to rejuvenate pool based competitive lifesaving
Planned, directed and supervised two provincial pool lifeguard competitions
Awarded Commonwealth Service Medal and Bar to Service Medal in recognition of more than 10 years of service and leadership to the Lifesaving Society
Additional Skills:
Corporate Communications, Strategic Planning, Consulting, Research and Analysis, Project Management, Event Management, Sales, PR, Investor Relations, Microsoft Office, Writing, Editing, Powerpoint, Excel, Word, Social Media