Objective: To be part of a beneficial team of professionals in an office environment working toward a successful future.
Skills
Marketing Strategies & Campaigns
Corporate Communications
Creative Team Leadership
Inside sales
Office Management
Product Positioning & Branding
Focus Group & Market Research
Development of Training Materials
Sales Collateral & Support
Public & Media Relations
New Product Launch
Summary of Qualifications
Developing marketing teams to implement strategies & delivering on objectives.
Implementation and facilitation of effective local & national marketing strategies.
Carrying out effective research and intelligence into competitor products & other trends.
Constantly improving business development activities.
Overseeing and managing financial budgets.
Managing daily activities with PR, press and marketing communications agencies.
Developing partnerships & relationships with third parties to meet strategic objectives.
Identifying key marketing opportunities.
Running campaigns to deadline and on budget.
Budget setting and control, including measurement and return on investment.
Management of sponsorships for conferences and events.
Exceptional project and time management skills.
Experience
Get ORTHO Cases Pottstown, NJ 2008-2015
Director of Marketing and Public Relations
Developing and implementing successful direct mail marketing strategies in the Orthodontist and Oral Surgeon markets in the greater Eastern PA region. Was instrumental in launching profitable campaigns for Get Ortho Cases and our various clients. Trained and assisted sales force to implement the benefits of our services.
Elauwit LLC T/A The Haddonfield Sun Haddonfield, NJ 2001-2008
Senior Account Manager
Duties included primarily inside sales with local sales and account management in the South Jersey area. Managed multiple accounts, assisting in the design of advertisements and campaign strategy that would benefit each client. Suggesting proven areas to advertise to yield the most positive response. Elauwit Media publishes many township local newspapers. These papers are solely dedicated to the town they serve. They are not area publications, therefore the readership is much higher. Advertising in our papers proved to be profitable to our clients.
Braceland Brothers Philadelphia, PA 1996-2001
Senior Account Manager
Part of a nineteen person sales team. By my third year I was the sixth highest producer of web and sheet fed material. With my design background and complete knowledge of pre-press through fulfillment, I was highly successful at guiding my prospects and clients through the printing process. I was selling over a million dollars per year. I started out with a goal of seven hundred fifty thousand dollars and surpassed that goal in my second year.
Education and Certifications
College of Wooster
Wooster, Ohio
1984-1988
Certification
Dale Carnegie Sales Advantage Course Certification
Ad Club of Boston 1990