Marketing Project
Resume:
Heba
Kaluti
Cell:
E- mail:
**********@*****.***
WORK
EXPERIENCE
iQuest
Media
–
Marketing
Agency Oakville,
Canada Marketing
Intern/Digital
Marketing Nov.
2015
–
Present
• Enhanced
the
management
of
the
firm’s
social
media
profiles
and
presence
by
introducing
Hoot
Suite
and
Deck
• Assisted
in
assessing,
planning
and
organizing
ideas
for
video
production
scripts
• Researched
new
trends
to
create
monthly
blog
topics
for
the
firm’s
clients
• Designed
a
children’s
web
page
by
creating
appropriate
content
and
layout
• Collaborated
with
other
marketers
to
create
and
execute
an
annual
campaign
• Planned
and
executed
a
complete
platform
for
a
children’s
school
dental
presentation
• Planned
and
executed
market
research
for
a
prospective
venture Lavish
Interior
Design Oakville,
Canada Marketing
Coordinator- Annual
Design
Exhibition
Summer
2015
• Prepared
brochures,
business
cards,
slideshow
and
special
giveaways
for
display
at
trade
booth
• Increased
unique
visitors
by
25%
over
previous
years
by
creating
pre- launch
campaigns
and
social
media
activities
• Assisted
in
booth
design
by
planning
and
organizing
furniture
schedules
on
the
show
floor
• Coordinated
transportation
and
logistics
• Communicated
with
customers
and
prospects
by
briefing
them
on
the
company’s
services
• Prepared
a
mini- presentation
for
the
company’s
projects
to
showcase
the
company’s
work
(face- to- face
marketing)
• Designed
and
tracked
“booth
traffic
into
leads”
conversion
for
the
business
• Completed
post- event
follow
up
with
all
leads
generated
and
nurtured
significant
percentage
of
these
into
customers Cambridge
Dental
Centre
Cambridge,
Canada Front
Desk
Associate May
–
Aug.
2013
• Organized
and
prepared
administrative
paperwork
• Managed
patient
appointments
(Diary
Management) Project
Work
University
Of
Western
Ontario
Marketing
Plan
Project
• Researched
and
examined
a
company
that
needed
a
new
marketing
plan 2
• Analyzed
market
situation
by
identifying
relevant
demographic
and
environmental
trends
along
with
information on
competition,
distribution
channels,
promotion
options
and
costs
• Analyzed
the
overall
financial
performance
of
the
business
• Developed
an
action
plan
to
launch
a
new
marketing
strategy
• Outlined
the
controls
that
would
be
needed
to
monitor
progress
of
the
new
strategy Business
Administration
Feasibility
Project
• Researched
and
studied
a
feasibility
project
focused
on
launching
a
new
product
• Conducted
public
surveys
to
predict
the
business’
potential
success
• Created
projected
income
statements
and
balance
sheets
• Researched
and
analyzed
every
business
sector
of
the
related
industry
required
for
building
the
company EDUCATION
University
of
Western
Ontario London,
Canada Bachelor
of
Management
&
Organizational
Studies Sep.
2011
–
May
2015
• Specialization
in
Organizational
and
Human
Resources
• Graduated
among
top
20%
of
class,
Total
Average
78.375%
• Dean’s
Honor
List
Volunteer
Work
Taqwa
Private
School London,
Canada
Event
Coordinating
Assistant 2012
–
2013
• Assisted
staff
with
organizing
and
managing
school
events
• Supported
team
to
create
a
financial
budget
for
future
events
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